The Expert's Journey: Helping Speakers & Authors Succeed!

Talk To Us Directly

In this episode of The Expert's Journey, hosts Dixie and Brad address some of the most frequently asked questions about public speaking. They offer practical advice on handling nerves, structuring messages, and boosting confidence. 

The discussion covers the importance of practice, the role of organisations like Toastmasters, characteristics of good speakers, and strategies for speaking clearly. They also highlight notable public speakers and suggest how to choose compelling topics. 

Whether you're just starting out or looking to refine your skills, this episode is packed with valuable insights and actionable ti...

Talk To Us Directly

In this unique episode of the Expert Journey Podcast, Dixie interviews Brad Hauck, her other podcast host, providing an inside look into his diverse career path. Brad shares his journey from being a teacher to becoming a professional speaker, author, and SEO specialist. 

He discusses the transition and challenges of moving into entrepreneurship, his passion for volunteering as a firefighter, and his commitment to leadership. Brad also sheds light on his involvement with the Professional Speakers Association and his ambitions in the realm of online speaking and AI marketing. 

Tu...

Talk To Us Directly

In this episode of the Experts Journeys Podcast, learn how to make your speeches memorable with three key points, structured content, and storytelling. 

Hosts Dixie and Brad discuss practical tips for engaging your audience, including using vocal variation, effective structuring, and the power of storytelling. 

Discover how to gauge the success of your talk and refine your approach based on audience feedback. Perfect for speakers and experts looking to enhance their presentation skills.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and prof...

Talk To Us Directly

In this episode of the Experts Jenny podcast, hosts Dixie and Brad delve into the common challenges faced by experts and business owners in building a standout brand. 

They discuss how AI tools can assist in maintaining consistency, enhancing online voice, and reducing workload stress. The conversation covers various AI platforms like ChatGPT, Claude, and Gemini, and their applications in creating branded content. Brad offers insights into effectively using and training AI to maintain a personalised touch, while Dixie emphasises the importance of human involvement in content creation. 

The ep...

Talk To Us Directly

In this episode of The Expert Journey Podcast, Dixie and Brad explore the best self-publishing platforms for authors, including Amazon KDP, Ingram Spark, Draft2Digital and Smashwords. 

They discuss the pros and cons of each platform, focusing on aspects like printing quality, distribution capabilities, and platform specific updates. 

Learn how to choose the right platform based on your goals, budget and audience. Tune in for expert tips on maximising your book's reach and success!

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and...

Talk To Us Directly

In this episode, we delve into one of the most crucial aspects of book publishing: the cover. Hosts Dixie and Brad discuss why a strong book cover is vital for grabbing attention and making an impact. Learn what it takes to create an eye-catching and professional cover, common pitfalls to avoid, and the importance of consistent styling for your author brand. 

The episode also touches on designing covers for different genres, the significance of readability, where to place the author's name, and the role of thumbnails in online marketplaces. Whether you’re...

Talk To Us Directly

In this episode, we discuss the common challenges speakers face when answering tricky, awkward, or tough questions from the audience. Hosts Dixie and Brad share strategies to stay calm, respond with authority, and turn challenging questions into opportunities to connect with the audience. They discuss techniques such as asking clarifying questions, simplifying responses, handling off-topic or high-level questions, and dealing with hecklers. 

The episode also touches upon how audience queries can reflect engagement and how prepared responses can enhance credibility. Perfect for speakers, authors, and experts looking to grow their influence a...

Talk To Us Directly

In this episode of the Expert Journey Podcast, we dive into the concept of 'Profitable Pathways'—how to create a smart funnel that guides your diverse audience across platforms towards purchasing your products or services. 

Hosts Dixie and Brad discuss strategies for unifying content across various platforms, identifying the right audience, and building a funnel that effectively leads to sales. They explore the differences between tactical and strategic content, and Brad shares his six-step formula for creating an effective funnel. 

Whether you're a speaker, author, or entrepreneur, this episode is p...

Talk To Us Directly

In this episode of the Experts Journey Podcast, Brad and Dixie chat about common mistakes made while hosting workshops and events that can turn memorable experiences into disasters. 

They share insights on the importance of professionalism, cohesion, and audience engagement, using a recent experience at a poorly managed event as a cautionary tale. Learn about the significance of reading your audience, maintaining professionalism, and the intricacies of delivering valuable content. 

Perfect for speakers, coaches, and trainers who want to ensure their workshops build, rather than break, their reputation.

...

Talk To Us Directly

In this episode, we delve deep into building your power network. We'll explore how to connect effectively, bring value, and grow relationships with industry leaders and peers. 

Join us as we share strategies for strengthening your network to open more doors, gain insights, and accelerate your business success. Whether you're an introvert or an extrovert, we've got tips to help you navigate networking events and build meaningful connections. 

Don’t miss the end where we share our top three networking tips and strategic approaches to make networking an integral part...

Talk To Us Directly

In this episode, Brad and Dixie explore the importance of mapping out success and taking the time to celebrate wins in business. They discuss how solopreneurs and small business owners can often overlook their achievements while chasing new goals. 

The discussion highlights the psychological benefits of celebrating accomplishments and learning from past successes to build a repeatable framework for growth. They also delve into using AI tools like ChatGPT to create effective business and marketing plans, enhance consistency, and optimize business operations. 

Join us to discover actionable tips and st...

Talk To Us Directly

n this episode, we chat about a common challenge faced by speakers at all levels: nerves. 

Join hosts Dixie and Brad as they share personal experiences and effective strategies to stay calm, grounded, and confident on stage. From pre-stage rituals and handling interruptions to priming your audience and leveraging PowerPoint, learn how to turn nerves into an advantage and deliver impactful presentations. 

Plus, discover insights on post-stage routines and audience engagement. Tune in for an enriching discussion that will boost your speaking prowess!

The Expert’s Journey podc...

Talk To Us Directly

In this episode of the Experts Journey Podcast, we discuss how to create a truly authentic voice in your writing and speaking. Authenticity in communication builds connection and credibility with your audience, whether you're on stage, creating content, or posting online. 

Hosts Dixie and Brad offer practical tips on defining and expressing your unique voice, the importance of personal branding, and the role of storytelling. They also explore the physical aspects of presenting authentically on stage and using different platforms to maintain a consistent voice. 

Tune in for valuable ad...

Talk To Us Directly

Join Dixie and Brad in this episode of the Experts Journey Podcast as they discuss the importance of aligning your brand across all touchpoints. 

From your logo to your daily habits, Dixie and Brad emphasize how consistency builds trust and solidifies your position as a trusted authority. They share real-world tips, examples, and delve into topics such as color schemes, social media strategies, and the significance of being consistent both on and off the stage. 

Learn how to keep your brand message clear, plan methodically, and the impact of te...

Talk To Us Directly

In this episode of the Experts Journey podcast, dive deep into the world of lead magnets and eBooks specifically tailored for authors, speakers, and experts. 

Discover why lead magnets are essential for drawing potential clients and how to leverage them effectively. Gain insights into crafting compelling eBooks, the importance of a good call to action, and the steps to build an engaging sales funnel. Learn about the psychological aspects of lead magnets, the importance of professional design, and the need for a comprehensive follow-up email sequence. 

Don't miss the ti...

Talk To Us Directly

In this episode of the Experts Journey podcast, hosts Dixie and Brad discuss how to adapt your speaking style to different audiences and venues. They share their experiences, strategies, and tips for effectively engaging with various crowd sizes and settings, from intimate business meetings to large conferences. The duo also touches on the importance of cultural awareness, pacing, and dealing with unpredictable situations to maintain enthusiasm and audience interaction. Tune in for a comprehensive guide to becoming a versatile and impactful speaker.

The Expert’s Journey podcast is dedicated to empowering au...

Talk To Us Directly

In this episode of the Experts Journeys Podcast, Dixie and Brad discuss the synergy between speaking and publishing, highlighting how merging these two activities can enhance authority and credibility. They delve into personal branding, the importance of authentic storytelling, and how to use books strategically before, during, and after speaking engagements. The episode also touches on utilizing different platforms for publishing and marketing.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Us...

Talk To Us Directly

In this episode of the Experts Journeys Podcast, hosts Brad and Dixie discuss the myriad of unexpected challenges that professionals face, such as technology failures, natural disasters, and event cancellations. Through their personal experiences, including dealing with Cyclone Alfred and power outages, they share valuable insights on backup plans, embracing chaos, and maintaining resilience. Join them for a candid conversation about navigating life's unpredictabilities, staying authentic, and finding solutions when plans go awry.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

...

Talk To Us Directly

In this episode, Dixie and Brad are examining the best practices for marketing your self-published book. From leveraging social media and email lists to using platforms like Amazon and IngramSpark, they've got all the tips you need to get your book in readers' hands. Plus, we'll share some awesome tools like Canva, Book Brush, and Placeit to make promoting your book a breeze. Whether you're an aspiring speaker or just looking to expand your reach, this episode is packed with actionable advice. Tune in and let's get your book noticed!

The...

Talk To Us Directly

In this episode, Brad and Dixie delve into the advantages of co-authoring a book with another expert. From sharing the workload to boosting credibility, discover how partnerships can lead to a better book. They share personal experiences, tips for choosing the right co-authors, and potential pitfalls to watch out for. Whether you're an aspiring author or a seasoned expert, this episode sheds light on how collaboration can elevate your publishing journey. Tune in and learn the secrets to successful co-authoring!

The Expert’s Journey podcast is dedicated to empowering authors, content cr...

Talk To Us Directly

In this episode, Dixie and Brad dive into the essentials of hosting successful workshops. They cover topics including the importance of workshops, effective pricing strategies, and crafting engaging content. They also discuss the benefits of both in-person and online workshops, the structure of handouts, and the potential for retreats. Whether you're just starting out or looking to refine your workshop approach, this episode offers valuable insights for making your workshops impactful and profitable.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

...

Talk To Us Directly

Did you know that your published book can be the key to landing more speaking gigs—and that those gigs can help you sell even more books? In today’s episode, we’re diving into Leveraging Your Books to Land Speaking Gigs (and Vice Versa). Whether you’re an author, a speaker, or someone looking to become both, we’ll show you how to use these tools to amplify your authority, grow your audience, and open new doors. 

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professio...

Talk To Us Directly

Did you know that websites on the first page of search results get a staggering 90% of the traffic? That’s right—if you’re not ranking at the top, you’re leaving potential customers on the table. Today, we’re talking about Taking Your SEO to the Next Level to Rank it Up. We’ll walk you through some strategies you need to boost your rankings and be part of that coveted first page. Let’s make sure your website gets the visibility it deserves!

The Expert’s Journey podcast...

Talk To Us Directly

In today’s episode, we’re exploring how AI is transforming content creation, repurposing, and management. From powerful tools and real-world use cases to time-saving shortcuts and a glimpse into the future of AI, this episode is packed with insights to help you work smarter, not harder. Whether you’re an entrepreneur, marketer, or creator, you’ll discover how to unlock the full potential of AI to streamline your content strategy and maximize your impact.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and profession...

Talk To Us Directly

Today, we’re exploring a critical topic for entrepreneurs and experts—how to use social media and other platforms to promote your products and services effectively. Whether you're just starting out or refining your strategy, this episode will be packed with useful tips and insights to help you connect with your audience and grow your business online.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automa...

Talk To Us Directly

Welcome back to The Expert’s Journey! In this episode, we’re digging into the nuts and bolts of structuring a best selling book that supports your speaking topics. If you’re looking to boost your credibility on stage and create a powerful resource for your audience, you’re in the right place. 

We’re going to be sharing straightforward, practical tips so you can take your big ideas, shape them into a compelling narrative, and align everything seamlessly with your speaking message.

The Expert’s Journey podca...

Talk To Us Directly

In this episode of the Expert’s Journey Podcast, where we’re tackling one of the most pivotal questions in personal branding: How do you identify your core message? Ever had that feeling that you’ve got something important to share but can’t quite put it into words? 

As Simon Sinek famously said, “People don’t buy what you do; they buy why you do it.” Today, we’ll uncover not just what you’re passionate about, but why it really matters—and how to communicate that in a way people actually want...

Talk To Us Directly

In this episode of The Experts Journey, Brad and Dixie delve into the ways AI is transforming content creation and book writing. They discuss various AI tools that help generate fresh ideas, assist in developing high-quality content, and even turn manuscripts into engaging workshops. 

Tune in to explore the ethical and practical aspects of using AI as an assistant and learn how to leverage AI for tasks such as podcast transcription and social media content. Don't miss this insightful conversation on harnessing AI to enhance your creative process!

The E...

Talk To Us Directly

In this episode of The Expert's Journey, Brad and Dixie delve into the importance of creating compelling calls to action (CTAs) that efficiently drive traffic to your website, promote your book, and foster engagement with your materials. They discuss strategies for constructing effective CTAs that transform passive visitors into active participants, noting the psychological and marketing principles behind them. 

With insights on website layout, email marketing, and even using quizzes for engagement, they share valuable tips and statistics to boost your marketing efforts. Additionally, they emphasise the significance of providing value t...

Talk To Us Directly

In this episode of 'The Expert's Journey,' hosts Dixie and Brad discuss the process of leveraging your book to create a highly profitable online course. They highlight the potential of transforming book content into engaging and valuable micro courses. Brad explains the significance of micro courses in today's fast-paced world and provides insights into structuring them for maximum impact. The discussion covers various aspects of course creation, including feedback collection, certification training, and differentiating micro courses from free content on platforms like YouTube. This episode is packed with valuable tips and strategies...

Talk To Us Directly

In this episode of The Expert's Journey: Creating Your Path to Impact, we uncover the secrets to identifying and connecting with the right audience for your speaking and business endeavors. Learn practical strategies to pinpoint your ideal market, craft messages that resonate, and build a loyal following that amplifies your success. If you’re ready to attract the audience that truly values your expertise, this episode is for you!

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauc...

Talk To Us Directly

In this episode, we delve into strategies for diversifying your income as a professional speaker and author. The COVID-19 pandemic underscored the necessity of multiple revenue streams; relying solely on one can be precarious. We'll explore how a single speech or book can be transformed into various products, such as micro-courses, memberships, mastermind groups, and done-for-you services. Understanding that the more direct access clients have to you, the higher the value—and cost—of the offering, we'll discuss the profitability of services and the importance of building a supportive team. Additionally, we'll cover dive...

Talk To Us Directly

In this First episode, we explore how authoring a book can elevate your speaking career by enhancing your credibility and authority. Completing a book distinguishes you from the majority who never do, positioning you as an expert akin to holding a master’s degree rather than a diploma. This distinction can lead to higher speaking fees, covering expenses like airfare, and provides audiences with a tangible piece of your expertise to take home. Additionally, incorporating lead generation strategies within your book, such as ads for email capture, ensures you always have a valuable re...