Beyond The Brand

21 Episodes
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By: Geeks For Growth

Deep dive into modern marketing and design

The rise of AI-powered customer data platforms (CDPs) for SMBs
#31
Last Wednesday at 12:00 PM

Startups don’t have the luxury of wasting leads. With AI-powered CDPs, you can personalize every email, forecast user behavior, and automate retention without a single line of code.

 This guide explains how smart startups are using CDPs to create Amazon-level customer experiences—on a bootstrap budget.


Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want to work with us in any way.

Here are the ways to get a hold of...


The client communication framework that keeps projects on track
#30
Last Tuesday at 6:00 PM

We know that projects don’t fail because of bad design or poor marketing ideas. They fail because of miscommunication, or rather poor communication framework. They unravel in email threads, stall in silent Slack channels, and derail when the client says, “That’s not what we asked for.”

But what if we told you there was a better way? Not just a better email template or a fancy PM tool, but a framework. A system. A repeatable method that turns chaos into clarity, confusion into confidence, and scattered feedback into structured progress.


Take a q...


How small businesses can boost repeat sales with AI-powered loyalty programs
#29
05/21/2025

Small businesses like yours are quietly boosting repeat sales using AI-powered loyalty systems. Not gimmicks. Not discounts. Just smarter timing, personal touch, and automation that work in the background.

We break down how it works (with examples) in our latest listen.


Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want to work with us in any way.

Here are the ways to get a hold of us:

We...


How to politely fire a bad client and still protect your reputation
#28
05/20/2025

Ever had a client who drains your resources, damages morale, and threatens your profitability, but you hesitate to let them go, fearing backlash?

We get it. Saying goodbye is tough, especially when your reputation is everything.

That's why we've crafted this powerful listen to guide you. 

Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want to work with us in any way.

Here are the ways to get a hold of us...


How SMBs can blend AI efficiency with human storytelling
#27
05/15/2025

 AI tools are everywhere now, and for a time-strapped team, they feel like a lifeline. They write your newsletters, queue up your ads, and even plan your content calendar. But here’s the truth most businesses miss:

Automation won’t grow your brand if it sounds like everyone else.

This listen shows how successful small businesses blend automation with real, human storytelling to drive growth.


Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth...


Why most agencies price themselves too low and how to fix it
#26
05/13/2025

If you’ve ever finished a client project feeling underpaid, overwhelmed, or unsure how you’ll scale without burning out, this one’s for you.

Too many agencies are stuck in the undercharging trap. Not because their work lacks value, but because they haven’t positioned, packaged, or priced it like it does.

Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want to work with us in any way.

Here are the ways to get a h...


Using AI for reputation management & online reviews
#25
05/07/2025

Your next customer is reading reviews right now.  Will they choose you, or the competition? Discover how AI can help small businesses monitor, respond, and build a 5-star reputation automatically (while you focus on running the business).

See how savvy SMBs are using AI to protect and grow their brand.


Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want to work with us in any way.

Here are the ways to...


Top 5 profitable niches for agencies in 2026
#24
05/06/2025

The future doesn’t wait. It’s already shifting under our feet.

By 2026, the agencies that thrive won’t be the ones trying to do everything for everyone.
 They’ll be the ones who picked their niche, built authority, and moved fast.

We just published a deep dive into the Top 5 Profitable Niches for Agencies in 2026 — and if you're serious about growing your revenue, owning your lane, and future-proofing your agency, this is a must-listen.

Thanks for listening!

We’d love to hear from you. Whether you want to learn more about ho...


Video is the new website—are you ready?
#23
04/29/2025

Running a business with a lean team means you’re always wearing five hats—but “video producer” doesn’t have to be one of them. The truth is, your customers are watching way more than they’re reading. But professional-looking video feels out of reach, right?

 That’s where AI steps in. From idea to editing to SEO, AI tools can help you create high-impact video content that grabs attention and converts, without burning out your budget or your team.

 See how other small business owners are turning one video into ten assets with half the effort.

<...


Managing client expectations: How to set boundaries & still deliver
#22
04/29/2025

If every client request feels like a favor… you’ve got a boundary problem.

At Geeks For Growth, we’ve seen how even the best agencies get buried by scope creep, unclear timelines, and revision overload. The fix? Stronger expectations—set early, clearly, and consistently.

In our latest listen, we break down:

How to say “no” without sounding difficultWhat to include in your onboarding to avoid chaos laterWhy boundaries = better service (and happier clients)

Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help co...


Social media growth strategies: Transforming followers into loyal customers for SMBs
#21
04/24/2025

High reach doesn’t mean high revenue. If your social content is entertaining but not converting, you’re not alone. This blog explores the real reason most small businesses struggle to grow online: 

They’re chasing attention instead of building trust. Inside, we cover how to create content that speaks to your buyer’s needs, position yourself as a helpful expert, and use storytelling and strategy to guide action.


Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big...


How to conduct a quarterly profitability audit for your agency
#20
04/22/2025

Let’s be real—juggling clients, projects, and team bandwidth is already a full-time job. But if you’re not checking in on your actual profitability every quarter, you might be leaking money without even realizing it.

It doesn’t have to be complex. It just has to be consistent.

We break it all down in this week’s episode: step-by-step guidance, real-world examples, and a blueprint for staying profitable without losing your creative edge.

Thanks for listening!

We’d love to hear from you. Whether you want to lear...


Preventing scope creep in white-label agencies
#19
04/08/2025

Ever had a project that started off simple but somehow turned into a never-ending to-do list? You’re not alone. Scope creep is the silent profit killer for white-label agencies—one extra revision here, a "quick" tweak there, and suddenly, you're working overtime for free.

But it doesn’t have to be this way. In this blog, we’re breaking down the real reasons why scope creep happens—and, more importantly, how to stop it before it starts.


Thanks for listening!

We’d love to hear from you. Whether you want to lear...


AI in sales: Automate leads & boost conversions
#18
04/02/2025

 Running a business means wearing multiple hats, but constantly chasing down leads shouldn't be one of them. What if you had an intelligent assistant powered by AI that predicted customer behavior and targeted the right prospects at precisely the right time?

Explore practical AI tools and strategies that successful SMEs use every day. Find out how to automate personalized communications, streamline your sales process, and watch conversions soar effortlessly.


Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies ach...


How to give free value without losing profit
#17
04/01/2025

Ever wonder if offering freebies to attract clients means you're underselling yourself? Think again.

Discover how your agency can strategically provide compelling free value—audits, tools, webinars, and insights—that positions you as an expert without giving away your bottom line.

It's not just generosity; it's a profitable strategy. Learn exactly how to turn free offerings into lasting, high-value relationships.


Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want to work w...


The future of growth hacking: AI-driven tactics for startups & SMBs
#16
03/27/2025

 Discover practical, cost-effective tools that handle everything from lead scoring to automated outreach, giving you more time to refine your strategy and actually build relationships. You don’t need a Silicon Valley budget to harness the power of AI—just the right roadmap to guide you.

Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want to work with us in any way.

Here are the ways to get a hold of us:

Website...


The psychology of client retention: Why they stay (or leave)
#15
03/26/2025

What makes clients stay loyal? The psychology behind retention holds the answers. From the peak-end rule to reciprocity and emotional connection, our latest listen breaks down the key psychological principles behind long-term client relationships—and how to apply them to your agency.

Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want to work with us in any way.

Here are the ways to get a hold of us:

Website: Geeksforgrowth.com<...


AI vs. Human copywriting: Which works better for email conversions?
#14
03/19/2025

Your marketing emails compete with hundreds of others every day. AI promises speed, but does it have the personal touch that makes customers click and convert? Or does human copywriting still reign supreme?

Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want to work with us in any way.

Here are the ways to get a hold of us:

Website: Geeksforgrowth.com
Email: marketing@geeksforgrowth.com
Ph...


How agencies can use AI to improve client reporting & analytics
#13
03/19/2025

You didn’t build your agency to get bogged down in spreadsheets. Yet every hour spent manually compiling reports means stale insights and missed opportunities. AI-powered analytics tools like AgencyAnalytics, Whatagraph, and Omneky change the game—instantly aggregating data, highlighting crucial trends, and forecasting your next big wins.

Ready to turn tedious reporting into a competitive edge?

Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want to work with us in any way.

Here a...


The AI-powered marketing stack: Must-have tools for 2025
#12
03/12/2025

 What if you could hand off the repetitive tasks—like writing endless email follow-ups or sorting through analytics—to a system that never sleeps? AI makes it possible. Imagine scheduling social posts in minutes instead of hours, or automatically tagging leads based on their behavior. 

This listen breaks down real-life case studies of small businesses that boosted profits and productivity by letting AI take over the grunt work.

Thanks for listening!

We’d love to hear from you. Whether you want to learn more about how we help companies achieve big growth, or you want...


What to do when a client becomes a nightmare (Without burning bridges)
#11
03/11/2025

Ever had a project that started with high hopes and ended in endless revisions and panic emails? We’ve all been there. If you’re seeing signs that your once-perfect client is spiraling into a nightmare, don’t hit the panic button—yet.

In our latest listen, we dig into the early warning signals that a dream client is about to go rogue (hint: unclear scope and last-minute demands), and we’ll share practical ways to reset the relationship before it goes off the rails. From conflict resolution tactics that preserve trust to future-proofing your onboarding process, you’ll dis...