GLF Podcast

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In this episode, Sasha Berson sits down with Lisa Zeiderman, managing partner at Miller Zeiderman LLP, a powerhouse family law firm in New York with over 50 employees and more than 20 attorneys.

What makes this firm special isn’t just its size. It’s how they got there. Lisa shares the behind-the-scenes systems, philosophies, and people that helped her build one of the most successful family law firms in the country, and why most law firm owners are doing it backward.

📰 About Lisa Zeiderman:
Lisa is not just a...

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In this episode, Sasha Berson sits down with Liz Wendling, founder of The Rainmaking Coach, and one of the few experts laser-focused on the two most critical and overlooked moments in the client journey: the intake call and the consultation. If you think you're losing clients because of your marketing, you're probably wrong. You're losing them on the phone, before your attorneys even get a chance.

So if you're tired of consultations that ghost or intake calls that go nowhere, this episode is the wake-up call your law firm needs.

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In this episode, Sasha Berson sits down with Jason Levin, keynote speaker, author of Relationships to Infinity, and founder of Ready Set Launch, to talk about the real reason your law firm might not be growing: you're not staying in touch.
If your inbox is full but your pipeline is dry, if you know a thousand people but barely talk to ten, this episode is a must-listen.

📰 About Jason Levin:
Jason is the founder of Ready Set Launch, where he helps attorneys and other professionals grow their pra...

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Are you running a law firm… or is your law firm running you? If you’re stuck working 60, 70, even 90 hours a week, wearing all the hats, and still feeling like you’re not getting ahead, this episode is a must-listen.

In this episode, Sasha Berson sits down with Elizabeth Miller, the founder of From Lawyer to Law Firm Consulting Group. Elizabeth shares insights from her 10+ years of experience helping solo and small law firm owners step out of survival mode and start running their firms like real businesses.

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In this episode, Sasha Berson sits down with Gary Mitchell of OnTrackCoach, a pioneer in coaching lawyers and law firm owners for nearly two decades. In this episode, they break down how to escape the traditional, burnout-driven law firm model and create a business that works for attorneys. If you’re tired of feeling stuck in your own firm, this episode is for you!

📰 About Gary Mitchell:
Gary Mitchell is a law firm coach, author, and speaker who has spent the last 20 years helping law firm...

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Have you ever thought about buying a law firm to grow your current business? Or maybe you’ve considered selling your law firm and cashing in on the years of hard work you’ve put in? Either way, this episode is a must-listen.

In this episode, Sasha Berson sits down with Jeremy Poock, Esq., the founder of Senior Attorney Match,  a leading platform and brokerage focused on law firm sales and acquisitions. Jeremy shares insights from his 12+ years of experience helping small and mid-sized law firm owners navigate successful sales and purch...

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In this episode, Sasha Berson and Steve Riley of Atticus reveal how hiring legal assistants strategically can transform your law firm’s growth. Learn which key roles drive sustainable revenue, how to build capacity before scaling, and the management systems needed for long-term success.

📰 About Steve Riley:
Steve Riley is a practice advisor at Atticus, where he helps lawyers build great practices and fulfilling lives. After practicing trial law and then transitioning to estate planning, Steve sold his firm and joined Atticus to guide other lawyers in scaling their...

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Running a law firm is tough, scratch that, really tough. You're handling clients, cases, marketing, operations… and let’s not even get started on the financials. But what if you didn’t have to wear all those hats?

In this episode, Sasha Berson sits with Brandy Derrick, founder of Legal Ease Bookkeeping, a firm dedicated to helping law firm owners regain their sanity when it comes to bookkeeping and financial reporting

📰 About Brandy Derrick:

Brandy Derrick is the founder of Legal Ease Bookkeepi...

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Join Sasha Berson as he speaks with Robert Simon, Co-founder of the Simon Law Group

👉 Sasha and Robert explore:
— How Robert built a thriving law firm with his twin brother and the importance of family in business.
— The unique challenges of managing multiple businesses and family dynamics.
— How Robert stays happy and focused while growing his empire with his wife, kids, and extended family.
— What he would do if he had to start over from scratch and why failure is part of the process.

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Join Sasha Berson as he speaks with Kerry Barrett, Emmy Award-winning NBC News Anchor and Video Confidence Coach.

👉 Sasha and Kerry explore:
— Why most attorneys are naturally camera-shy and how to overcome it.
— The biggest mistakes lawyers make when recording video and how to fix them.
— How video marketing is becoming as essential as having a website.
— Simple strategies for making your on-camera presence engaging and authentic.
— Why attorneys often fear judgment from their peers more than from potential clients.

👉 Main Takeaways from t...