STYLE & STRATEGY WITH SONYA

In this special behind-the-scenes episode of the Style and Strategy podcast, Sonya pulls back the curtain on her own seasonal wardrobe review, revealing how she realigns her style without a total overhaul. If you’ve been feeling like your clothes don’t reflect your energy, leadership, or lifestyle anymore, this episode will walk you through the exact questions and filters she uses to course-correct with ease and intention.

You’ll learn why personal style isn’t about reinvention—it’s about refinement. And how, when you use strategy, identity, and human design to guide your wardrobe, clarity becomes your...

Is your presence communicating the leader you’ve become—or the version you’ve outgrown?

In this episode of the Style and Strategy podcast, Sonya shares a surprising and powerful leadership lesson inspired by the Blackberry movie. Once the ultimate status symbol, Blackberry’s downfall came not from a lack of innovation, but from holding onto an identity the world had moved beyond.

Sonya draws a compelling parallel between this and what she sees often with high-performing women: incredible capability, impressive results—but a personal brand or visual presence that hasn’t caught up.

This episo...

In this episode of the Style and Strategy podcast, Sonya challenges the idea that a standout look is the solution to your confidence or visibility. She shares why even the most complimented outfit can feel like a mask if it's not aligned with your true leadership identity.

Sonya breaks down the hidden cost of chasing "one-off wins" in your wardrobe and how they create a false sense of readiness. You’ll discover why the key to effortless confidence isn’t more fashion inspiration—it’s a style system built from the inside out.

🔑 Key Takeaways
- A grea...

In this episode of the Style and Strategy podcast, Sonya shares a powerful client transformation story that highlights a common disconnect: your expertise and accomplishments are solid, but your presence doesn’t reflect the impact you’re truly making.

You’ll learn how this leader—already delivering results and leading a high-performing team—made subtle but strategic shifts in her style, communication, and self-expression to own the room with clarity and confidence. From color psychology to leadership language to presence anchoring, Sonya breaks down how to elevate your presence without performing or pretending.

Key Takeaways:
•60% of...

Have you ever felt like you've evolved—but the world hasn't caught up? Like you're doing all the right things, showing up, delivering results, yet somehow you're still not seen the way you want to be?

In this powerful opening episode, Sonya shares her personal story of transformation—from feeling invisible despite her success in corporate leadership to unlocking a deeper, quieter kind of power rooted in alignment and authenticity. She introduces the Visibility Equation and explores why leadership presence isn’t about being louder—it’s about being more you.

Key Learnings & Timestamps
[00:00:00] Feeling un...

Have you ever said “yes” when every part of your body whispered “no”?

In this episode of the Style and Strategy podcast, Sonya shares a personal leadership lesson that will shift how you think about visibility, authority, and decision-making. She opens up about a misaligned collaboration and how tuning into her Human Design sacral authority helped her reclaim clarity and presence.

If you’ve ever ignored that quiet hesitation—or if you’ve been left drained by decisions that made sense on paper but didn’t feel right—this episode is your invitation to lead differently. You’l...

We’ve been told that to be seen, we must be bold, loud, and take up space. But what if that’s not true? What if true visibility comes from clarity, presence, and strategic positioning rather than bright colours and high-energy performances?

In this episode, we break down the flawed narrative that bold equals visible and explore a smarter, more aligned approach to showing up as a leader. You’ll learn how to step into a powerful presence that feels natural and effortless—without forcing yourself into a version of visibility that doesn’t feel like you.

We i...

Have you ever noticed how the smallest adjustments in your outfit can change how you feel and how others perceive you? In today’s episode, we explore how micro-tweaks in your style—like buttoning your shirt a certain way, rolling up your sleeves, or adjusting your hairstyle—can help you feel more in tune with yourself and your confidence.

Rather than following rigid fashion rules, we focus on using style as a tool to express yourself authentically. You’ll walk away with practical strategies to experiment with small shifts in your wardrobe that enhance your presence, whether in meeti...

Have you ever taken a personality test and thought, "Okay, this is interesting… but now what?"

While assessments like Myers-Briggs, Enneagram, and StrengthsFinder provide valuable self-awareness, they often miss a crucial piece—your energy, presence, and the way others actually experience you.

In this episode, we dive into Human Design, a game-changing approach to personal branding and leadership presence. Unlike traditional personality tests, Human Design offers a 360-degree view of how you lead, make decisions, and project authority—both consciously and unconsciously.

If you’ve ever felt like generic branding advice doesn’t fit you, o...

Are you seen as a high-impact leader, or are you blending into the background?

Leadership presence is more than just confidence—it’s about how you are perceived before you even speak. If you've ever felt overlooked despite your expertise, this episode will shift your perspective. We break down what I call the Visibility Equation—a formula that determines whether you're seen as a respected leader or just another professional working twice as hard to prove their value.

By the end of this episode, you'll understand why presence, positioning, and perception are the three pillars of lea...