The Party Crafter Podcast
The Party Crafter Podcast is for craft business owners who are done guessing and ready to build something real.Hosted by Leslie and Mike Frederick, every episode tackles one problem that is keeping craft business owners from growing — pricing, capacity, digital products, AI tools, scaling income without burning out, and everything in between. No fluff. No theory. Just what actually works.Leslie built The Party Crafter into a six-figure business from a basement studio while working a full-time job. She started in 2017 with zero social media following and grew through strategy, systems, and consistency. Now she and Mike bring those sa...
You're Underpricing — And Here's the Math to Fix It
Most craft business owners set their prices based on what feels fair or what they think customers will pay. That is not pricing — that is guessing. And it is costing you money every single order.
In this episode Leslie and Mike break down the exact math behind profitable pricing, why emotion-based pricing keeps craft businesses stuck, and how to know in five minutes whether your current prices are actually working for you or against you.
In this episode you'll learn:
Why most crafters underprice without realizing itThe pricing formula that accounts for materials, labor, an...You Don't Have an Income Problem — You Have a Capacity Problem
Most craft business owners think they need more customers. More orders. More sales. The truth? You don't have an income problem — you have a capacity problem. And adding more demand to a broken model just burns you out faster.
In this episode Leslie and Mike break down exactly what a capacity ceiling is, how to know if you've hit one, and the three levers that actually move your income without adding more hours to your week.
In this episode you'll learn:
The difference between an income problem and a capacity problemThe signs your business ha...Why Working with Family Could Be Your Worst Decision! (The Hard Truth)
In this episode of The Party Crafter Podcast, we take a candid look at the real impact of mixing business and family. We discuss:
Tools of the trade!
In this episode we discuss tools and resources involved with not just crafting and the crafting business but life in general. We all utilize tools in some way, shape or form to make our life easier!
New episodes drop every other Friday. Subscribe so you never miss one.
Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.
Watch every episode on YouTube: youtube.com/@thepartycrafterpro
Follow us on Instagram: @thepartycrafter
The Party Crafter Podcast is hosted by Leslie and Mike Fr...
Confidence is Key: How Our Online Party Crafting Business Found Success on Social Media Podcast 4!
This episode we talk about confidence, how to develop it and keep from getting stuck so you continue making progress! "Confidence is Key: How Our Online Party Crafting Business Found Success on Social Media"! In this episode, we share the secrets behind our journey to building a successful online party crafting business through social media. We discuss the importance of confidence in navigating the digital landscape, overcoming challenges, and connecting with our audience. Join us as we dive deep into the strategies and tactics that helped us stand out and thrive in a competitive market. Whether you're a seasoned e...
Breaking It Down: The Math Behind Handmade Party Product Pricing and Celebrations:ep3
In 'Breaking It Down: The Math Behind Handmade Party Product Pricing and Celebrations,' we delve into a common misconception – that handmade items should come with a lower price tag. The truth is, crafting unique party decor involves more than just creativity; it requires a multitude of materials and tools.
Many of us admire extravagant celebrity parties and dream of replicating them, but often overlook the hefty price tag attached to those events. To truly understand the cost of creating these items and organizing events, we explore the intricate calculations behind handmade party product pricing.
Jo...
Having the right Mindset: Conquering Fear in the Party Supply Business Ep 2
Discussing the importance of mindset
New episodes drop every other Friday. Subscribe so you never miss one.
Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.
Watch every episode on YouTube: youtube.com/@thepartycrafterpro
Follow us on Instagram: @thepartycrafter
The Party Crafter Podcast is hosted by Leslie and Mike Frederick.
Party Crafters Unite! Episode 1: Crafting Our Beginning
Hello and welcome to the debut episode of 'The Party Crafter Podcast ! Where every craft tells a story of celebration. Since 2017, my hands have been busy turning simple materials into vibrant party crafts, and my heart has been committed to sharing this art with the world through our Etsy store. And while I immerse myself in the realm of crafting, by my side, steering the business helm, is Mike Frederick. Mike, although not a crafter himself, shares my vision and has been instrumental in turning our passion into a thriving business. This podcast is our canvas to paint a...
