DeadThree - Coaching and Leadership Development

40 Episodes
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By: George Evjen

Welcome to DeadThree Coaching, Leadership and Development podcast, where we explore the secrets of unlocking your full potential. Join us as we explore powerful strategies and insights from the world of coaching, leadership, and personal development. From examining the mindset of champions to sharing practical tips for effective leadership, our episodes are designed to inspire and empower you on your journey towards success. Get ready to elevate your skills, boost your motivation, and cultivate a winning mindset. Tune in to DeadThree Coaching, Leadership Development podcast and unleash your true potential.

Becoming the You That Your Goals Require
#95
04/16/2025

Episode Overview

What if the only thing standing between who you are now—and who you want to become—is the strategy you’re using today?

In this episode, we unpack a powerful quote from The Summit Mindset:

“The 'You' that you are has to find the right approach to become the 'You' that you want to be.”

Growth doesn’t happen by accident. It happens when you refine your approach, align your habits, and start making choices that reflect your future—not your past.

Inside this episode, we explore:
 ✅ How to identify a...


Vision + Voice: The Real Work of Leadership
#94
04/11/2025

Episode Overview

Leadership isn’t about authority—it’s about belief.
 In this episode, we break down one of Simon Sinek’s most powerful quotes:

“Leadership requires two things: a vision of the world that does not yet exist and the ability to communicate it.”

Whether you’re leading a team, launching a business, or raising a family, leadership starts with seeing what others don’t—and inspiring them to build it with you.

In this episode:
âś… Why visionary leaders think long-term, not just urgent
âś… How to turn abstract vision into a daily, tangible...


Life Happens FOR You not TO You
#93
04/07/2025

Episode Overview

What if your greatest challenges weren’t holding you back—but building you up?

In this episode, we unpack a deceptively simple quote that carries massive weight:

“Everything in life happens FOR you, not TO you.”

It’s not just about staying positive—it’s about reclaiming your power.
We talk about the mindset shift that separates reactive thinking from resilient growth, and how to start using your hardest moments as fuel instead of friction.

In this episode, you'll learn:
 ✅ How to reframe adversity into meaningful progress
 ✅ Why trackin...


Ruthless Clarity – The Discipline of Saying No
#92
04/04/2025

Episode Overview

In a world full of constant demands, distractions, and shiny opportunities, focus feels like a luxury.
 But what if the key to breakthrough success isn’t about doing more—but about doing less with unapologetic clarity?

In this episode, we explore a powerful quote:

“You have to decide what your highest priorities are and have the courage—pleasantly, smilingly, unapologetically—to say no to other things.”


If you’ve ever felt spread thin, overwhelmed, or off-track, this episode will help you:
 ✅ Refocus on what matters most
 ✅ Learn how to say “no” witho...


Unattainable Goals Appeal to Heroes
#91
03/31/2025

What if your biggest goal isn’t big enough?
In this episode, we explore the powerful idea behind one of Ray Dalio’s most striking quotes:

“Unattainable goals appeal to heroes.”

This episode is a call to stop playing it safe and start thinking heroically. If your goals don’t scare you, stretch you, or challenge everything about your habits, then maybe you’re not aiming high enough.

 ✅ Set goals that truly stretch your identity and performance
 ✅ Eliminate comfort and excuses from your process
 ✅ Take consistent, bold action—starting today

Key Takeaways from This...


Know Yourself. Plan Your Climb. Reach the Summit.
#90
03/28/2025

You can’t reach the summit if you don’t know where you’re starting—or where you’re headed.

This episode is about the power of self-awareness and strategic thinking when it comes to chasing big goals. Inspired by The Summit Mindset, we explore how the highest achievers don’t rely on luck or momentum—they operate with a clear, honest understanding of themselves and a detailed plan to match.

In this episode, you’ll learn:
âś… Why self-awareness is the foundation of strategic growth
âś… How to use your strengths and weaknesses as fuel for the climb


Building Teams That Push Each Other Forward
#89
03/24/2025

Getting pushed by a teammate doesn’t always feel good—but it often means they care.

In this episode, we explore how trust transforms feedback, conflict, and accountability into tools for growth—not tension. When there’s trust on a team, pushback feels like support, not criticism.

We break down:
 ✅ Why trust isn’t about being nice—it’s about being real
 ✅ How to build a team culture where healthy conflict is welcomed
 ✅ Three ways to develop trust that fuels accountability and high performance

If you lead a team—or want to be part of one—th...


The Power of Presence – Mastering the Moment
#88
03/20/2025

In a world full of distractions, being present is one of the hardest but most valuable skills to develop. We’re constantly pulled in different directions—notifications, deadlines, worries about the future, regrets about the past. But the truth is, the only thing we ever truly have control over is right now.

In this episode, we dive into:
 ✅ Why presence is the key to better decisions, relationships, and success
 ✅ The three core pillars of presence—Awareness, Acceptance, and Engagement
 ✅ How to train your mind to focus on the now and eliminate distractions

If you struggle...


The Power of Self-Belief – Confidence, Initiative, and Optimism
#87
03/17/2025

Success isn’t just about talent or intelligence—it’s about belief. The highest performers in any field have an unshakable self-belief that drives them to take action, adapt, and persist through obstacles.

In this episode, we break down:
 ✅ Why self-belief is the ultimate edge that separates leaders from followers
 ✅ The three core pillars of self-belief—Confidence, Initiative, and Optimism
 ✅ How to build the habits and mindset that make success inevitable

If you’ve ever struggled with self-doubt or hesitated to take action, this episode will help you develop the confidence to execute, the initia...


The Relentless Mindset – Why Winning is Never the Finish Line
#86
03/12/2025

Episode Overview

Success isn’t the end—it’s just another checkpoint. True winners never get comfortable. They don’t dwell on past victories; they refocus, reset, and prepare for the next challenge. Tim Grover’s quote is a powerful reminder:

In this episode, we unpack:
âś… Why the elite never stop evolving after success
âś… The "disease of me" and how it destroys championship teams
âś… The mindset shift needed to turn wins into momentum, not complacency

If you’re striving for sustained excellence in sports, business, or leadership, this episode will push...


How Multipliers Unlock the Full Potential of Their Teams
#85
03/10/2025

Episode Overview:

Great leaders don’t just manage people—they multiply their potential. Multipliers aren’t just “feel-good” managers; they push, challenge, and develop their teams to operate at a higher level. They see what others don’t and refuse to let their people settle for mediocrity.

In this episode, we dive into:
 ✅ Why Multipliers create teams that grow stronger every day
 ✅ The difference between keeping people comfortable and unlocking their potential
 ✅ Practical strategies to lead, challenge, and stretch your team beyond their current limits

If you’re a leader looking to build an eli...


The Habit Advantage – Why Success is Built on Repetition, Not Inspiration
#84
03/05/2025

Episode Overview

Champions don’t rely on motivation—they rely on habits. The best in sports, business, and leadership don’t constantly chase new strategies or moments of inspiration. Instead, they execute the fundamentals at an elite level, over and over, until success becomes second nature.

In this episode, we break down:
âś… Why mastering the basics is the key to long-term success
âś… How elite performers develop unshakable habits that create consistency
âś… A step-by-step method to build habits that make execution automatic

If you’re looking for a game-changing shift in how y...


Why Systems, Not Goals, Determine Success
#83
03/03/2025

Episode Overview

Goals don’t create success—systems do. High performers and elite teams don’t just set ambitious targets; they build habits and structures that make winning inevitable. James Clear’s quote from Atomic Habits perfectly sums this up: You don’t rise to the level of your goals; you sink to the level of your systems.

In this episode, we dive into:
✅ Why most people and organizations fail—not because of weak goals, but because of broken systems
âś… How elite performers build daily habits that drive long-term success
âś… Practical steps to...


Why Thinking 10X Makes Success Simpler
#82
02/28/2025

Episode Overview

Most people believe that doubling success requires twice the effort—but what if that thinking is completely wrong? Dr. Benjamin Hardy and Dan Sullivan argue that 10X growth is actually easier than 2X because it forces you to eliminate distractions, focus only on high-impact moves, and simplify your approach.

In this episode, we break down:
âś… Why aiming for 10X forces you to stop wasting time on the wrong things
âś… How elite performers focus on one big move instead of chasing small wins
âś… Three game-changing actions to apply this 10X thinking in your...


The Power of Trust in Building Elite Teams
#81
02/26/2025

Episode Overview

Trust isn’t just a buzzword—it’s the foundation of every elite team. Yet, most teams operate in low-trust environments, where people hesitate to share ideas, fear criticism, and prioritize self-preservation over collaboration.

Patrick Lencioni’s quote from The Five Dysfunctions of a Team makes it clear: real trust requires overcoming the need for invulnerability. The best teams don’t just talk about trust—they build it, brick by brick, through vulnerability, openness, and psychological safety.


In this episode, we unpack:
âś… Why trust is the key differentiator in high-performin...


Greatness Requires Vision & Relentless Execution
#80
02/24/2025

Episode Overview

Greatness and short-term thinking don’t mix. If you want to achieve something truly meaningful, you have to lift your sights and push toward the horizon. Daniel Pink’s quote from Drive reminds us that true success isn’t about chasing quick wins—it’s about having a vision and executing on it every single day.

In this episode, we dive deep into:
âś… Why long-term thinking separates the elite from the average
âś… How to reverse-engineer success by focusing on the end goal first
âś… Why execution and patience are the keys to making your v...


Modeling Success – The Fastest Path to Achievement
#79
02/19/2025

Modeling Success – The Fastest Path to Achievement

🎙️ Episode Title: Modeling Success – The Fastest Path to Achievement
📖 Inspired by: Nine-Figure Mindset – Brandon Dawson

Episode Overview

The fastest way to achieve success? Find someone who has already done it and model their approach. Success leaves clues, and the best athletes, business leaders, and high performers don’t try to figure it all out alone. They study those who have paved the way, dissect their strategies, and apply those lessons to fast-track their own progress.

In this episode, we break down how you can leve...


Character in Action—How True Leaders Treat Others
#78
02/17/2025

Episode Summary

Leadership isn’t about power—it’s about responsibility. True character isn’t revealed in how we treat those who can help us, but in how we treat those who can’t.

In this episode, we explore a powerful quote from Simon Sinek’s Leaders Eat Last:
"You can easily judge the character of a man by how he treats those who can do nothing for him."

We break down why real leaders serve rather than command, why character is built in the small moments, and how the way you trea...


The Relentless Pursuit of Excellence—Start Strong, Dominate Always
#77
02/14/2025

Success isn’t about just showing up—it’s about taking control, executing with discipline, and dominating every moment. Inspired by Tim S. Grover’s Winning: The Unforgiving Race to Greatness and Robin Sharma’s The 5 AM Club, this episode breaks down what it truly takes to separate yourself from the competition.

We’ll dive into why showing up isn’t enough, how high performers start their mornings to build unstoppable momentum, and why stacking small wins throughout the day leads to inevitable success. If you’re ready to stop participating and start winning, this episode is for you.

W...


Why Systems Beat Goals: The Secret to Winning Every Day
#76
02/12/2025

Why Systems Beat Goals—The Secret to Winning Every Day

Episode Summary

Tim Ferriss doesn’t hold back when he says, “Losers have goals. Winners have systems.” At first, that might sound extreme—but if you take a step back, he’s absolutely right. Goals are great for direction, but they don’t create success. Execution does.

In this episode, we break down why systems outperform goals every time, why motivation alone isn’t enough, and how high achievers create repeatable structures that drive long-term success. If you’re tired of setting big goals...


The Power of Focus: Why Doing Less Helps You Achieve More
#75
02/10/2025

The More You Try to Do, the Less You Accomplish – Why Focus Wins

Episode Description:

Are you juggling too many priorities and making little progress? In this episode, we break down a hard truth from The 4 Disciplines of Execution by Chris McChesney, Sean Covey, and Jim Huling: "The more you try to do, the less you actually accomplish." Whether in business, sports, or personal growth, overcommitting leads to burnout, stalled progress, and diluted impact. Learn how elite performers sharpen their focus and execute on what truly matters.

Key Takeaways:

âś… Over...


Comparing Yourself to Your Highest Potential
#74
02/03/2025

In this episode, we dive into a game-changing mindset shift inspired by Ryan Holiday’s Ego Is the Enemy. Holiday reminds us that true success isn’t about outpacing others—it’s about measuring yourself against your own potential. In a world overflowing with external comparisons, we often lose sight of the only competition that truly matters: the person we have the potential to become.


We break down why self-assessment is the key to real growth and how you can escape the trap of measuring success by someone else’s standards. You’ll learn how to replace comp...


Taking Ownership: The Key to Thriving in Any Situation
#73
01/31/2025

The Power of Ownership – Shifting from Problems to Solutions

🚀 Episode Summary:
In this episode, we dive deep into the concept of ownership—a game-changer for leaders, teams, and high performers. Inspired by Ali Abdaal’s Feel-Good Productivity, we explore how taking ownership of the process (even when we can’t control the situation) separates elite teams from average ones. Ownership isn’t just about fixing problems—it’s about creating the right mindset, strategies, and processes that drive real progress.

We discuss why the best teams don’t just point out problems—they bring solutions...


Push Your Limits: The Power of Embracing Failure
#72
01/24/2025

Growth and potential are unlocked when we embrace challenges that stretch us:

"If you’re not failing, you’re not pushing your limits, and if you’re not pushing your limits, you’re not maximizing your potential."

This concept from the book Principles by Ray Dalio highlights that failure isn’t a setback—it’s a signal that you’re testing boundaries and striving for greater things. Each failure presents a lesson, a chance to improve, and an opportunity to grow. Leaders who embrace failure inspire their teams to take bold risks, innovate, and continuously improve.

T...


Eleven Rings : The Power of Teamwork and Trust
#71
01/22/2025

The Shift from 'Me' to 'We'

Phil Jackson, legendary coach and author of Eleven Rings: The Soul of Success, shares a profound truth: “Good teams become great ones when the members trust each other enough to surrender the 'Me' for the 'We.'” This statement highlights the essence of what transforms a group of talented individuals into a truly cohesive and successful team.

Trust and selflessness are the foundations of greatness. In any team—whether in sports, business, or life—true success comes not from individual accolades but from collective effort. When team members prioritize the grou...


Think Bigger: Why 10x Is Easier Than 2x
#70
01/20/2025

Ambition Drives Growth

True progress comes when we challenge ourselves to think beyond what feels possible:

"To make a goal effective, you’ve got to test its outer limits. Push it out as far as you can. Only once you make your goal impossible will you stop operating based on your current assumptions and knowledge."

This principle from 10x Is Easier Than 2x reminds us that greatness begins with bold ambition. By setting goals that feel out of reach, we force ourselves to break free from limiting beliefs, think cr...


Multiplying Potential: The Art of Empowering Your Team
#69
01/13/2025

"Multipliers invoke each person’s unique intelligence and create an atmosphere of genius—innovation, productive effort, and collective intelligence."

This quote from Multipliers by Liz Wiseman highlights the hallmark of exceptional leadership: empowering others. Great leaders don’t just lead; they amplify the unique strengths of their team members, creating an environment where ideas flourish, innovation thrives, and collective intelligence drives success.

When leaders act as multipliers, they unlock potential, foster collaboration, and inspire their teams to achieve more than they thought possible.

Three Actions to take today:
âś… Identify one strength in a team m...


Inspirational Leadership: Leading Others to Become More
#68
01/11/2025

"If your actions inspire others to dream more, learn more, do more and become more, you are a leader."

This insight from Leaders Eat Last by Simon Sinek reminds us that leadership isn’t about titles or authority—it’s about impact. True leaders inspire growth, ambition, and confidence in others. They lead by example, creating an environment where individuals and teams can thrive and achieve more than they ever thought possible.

Inspirational leadership is about being the catalyst for positive change, empowering others to believe in their potential and pursue greatness.

Three Action...


The Power of Gratitude: Finding Abundance in the Gain
#67
01/08/2025

Shift Your Focus, Transform Your Growth

As leaders, shifting focus from scarcity to abundance is a game-changer:

"If you focus on what you lack, you lose what you have. If you focus on what you have, you gain what you lack."

This powerful insight from The Gap and The Gain teaches us that an abundance mindset enhances appreciation, strengthens relationships, and attracts growth. When we emphasize what’s working and celebrate our current blessings, we empower ourselves and our teams to move forward with confidence and purpose.

Three Actions to take to...


The Power of Trust and Judgment in Leadership: Strategies from Military Veteran Sean Quigley
#66
08/21/2024

In this episode, we dive into the world of leadership with Sean Quigley, founder of KnightHawk Consulting. Sean, a seasoned professional with extensive experience in both military and consulting sectors, shares valuable insights into effective leadership, trust-building, and adapting to crises. He discusses his journey from working in a high-stakes environment to starting his own consulting firm and highlights the critical elements that make leaders successful in challenging times. This conversation is packed with actionable advice for anyone looking to enhance their leadership skills and build stronger teams.

Episode Take-aways:

Navigating Leadership Challenges: Sean discusses...


Unlocking Athletic Mindsets for Business Success with Charlie Ruiz
#65
07/20/2024

Welcome to another episode of the DeadThree Coaching Show! In this episode, George Evjen sits down with Charlie Ruiz, a former minor league baseball player turned coach from the Ben Newman Coach-to-Coaches program. Charlie shares his inspiring journey from junior college baseball to Long Beach State and beyond, highlighting the importance of grit, determination, and a winning mindset.

Charlie dives into how he translates his athletic experiences into coaching and consulting, helping teams across various industries enhance their performance. He discusses the significance of building a strong culture, the parallels between sports and business, and how to...


Lean Into Stress: Coach Ted Rath's Guide to Building a Winning Mentality
#64
07/09/2024

Join us as we dive deep into the world of leadership and personal development with Ted Rath, VP of Strength and Conditioning for the Philadelphia Eagles. In our conversation Ted shares his expertise from nearly two decades in NFL sports science and athlete management. Discover how Ted's experiences in high-performance environments translate into actionable strategies for mindset mastery, habitual excellence, and effective leadership. Whether you're a coach, executive, or aspiring leader, Ted's wisdom on embracing challenges, fostering resilience, and achieving results through disciplined action will empower you to elevate your game both on and off the field.


Navigating Work-Life Balance: Lessons with Jeff Pierce
#63
06/12/2024

In this episode of the Dead Three Coaching Show, we welcome Jeff Pierce for an insightful discussion. Jeff shares his journey and wisdom, having recently completed the Ben Newman coach-to-coaches training program. From coaching youth sports to navigating the balance between work and family, Jeff provides invaluable insights into leadership, resilience, and the power of belief systems.

Key Takeaways:

Importance of relationships in coaching and leadership development.
Balancing work and family priorities.
Learning from personal challenges and adversity.
Fulfilling promises and commitments.
Utilizing visualization and imagination for personal growth.
Embracing...


From Adversity to Achievement: The Ali Warren Story - Part 2
#62
05/18/2024

In this episode of the "Dead Three Coaching Show," Ali Warren returns to share profound insights and inspiration from her journey. Discussing the power of storytelling and personal resilience, Ali reflects on her childhood experiences and collegiate sports career, navigating challenges with unwavering determination. Through candid conversations about overcoming adversity, listeners are invited to find empowerment and motivation in Ali's story.

Key Takeaways:

1. The significance of storytelling in making a lasting impact.
2. Ali's childhood experiences and her drive for excellence in softball.
3. Insights into Ali's collegiate sports journey and the importance of supportive...


Achieving Extreme Success Amidst Extreme Adversity: Lessons from Ali Warren
#61
04/26/2024

Join us as we have a candid conversation with Ali Warren, exploring her journey towards personal and professional fulfillment. Throughout the episode, we discuss setting ambitious goals, embracing authenticity in leadership, and overcoming the fear of content creation. Ali shares insights from her entrepreneurial experience, highlighting the importance of storytelling and creating a safe space for women in the workplace. Discover practical advice for making a meaningful impact and fostering growth in both business and personal endeavors. Tune in for a dynamic dialogue filled with inspiration, resilience, and actionable insights for aspiring leaders and entrepreneurs.

1. Setting ambitious...


Igniting the Fuse: Lessons in Purpose and Accountability : Lessons from Ben Newman
#60
04/10/2024

Goal Setting and Accountability: The importance of setting clear goals, taking actions to achieve them, and holding oneself accountable. They discuss the process of planning, prioritizing, and scheduling tasks to progress towards goals effectively.

Continuous Improvement: The importance of continuous learning and improvement by consuming content from books, podcasts, and conversations. They stress the need to constantly seek ways to "level up" and grow personally and professionally.

Learning from Others: Engaging with mentors and role models, both online and in-person, to gain insights, strategies, and advice for personal and professional development. They emphasize the value...


Leadership Essentials: Empathy, Selflessness, Authenticity, Decisiveness, and Accountability
#59
03/18/2024

Essential Leadership Attributes: The episode delves into the five key attributes identified by Rich Deviney in his book "The Attributes: 25 Hidden Drivers of Optimal Performance." These attributes are empathy, selflessness, authenticity, decisiveness, and accountability.

Importance of Empathy: Empathy is highlighted as a crucial leadership quality, involving the ability to understand and share the feelings of others. It's emphasized as a foundational aspect of building trust and genuine connections within teams.

Selflessness in Leadership: The episode discusses the significance of prioritizing the needs and well-being of others above one's own, even in the face of perceived...


Unlocking Peak Performance: Courage and Resiliency from 'The Attributes'
#58
03/11/2024

Welcome to The DeadThree Coaching Show, your go-to resource for leadership insights and personal development strategies! In this episode, I exporte the transformative insights from Rich Deviney's book, "The Attributes 25: Drivers of Optimal Performance."

Key Takeaways:
Courage in Action: Learn how courage plays a pivotal role in personal and professional growth, and discover practical ways to overcome fear and doubt on the journey to success.

Resilience: Bouncing Back Stronger: Explore the concept of resilience and its importance in rapidly returning to baseline after facing challenges or setbacks, drawing inspiration from military leadership principles.

<...


From Navy SEALs to Business Leaders: Mastering the Attributes
#57
03/05/2024

Dive into the depths of peak performance with insights from Rich Diviney's illuminating book, "The Attributes." In this episode, we explore the invaluable lessons from Diviney's work, emphasizing the superiority of attributes like courage, perseverance, and adaptability over mere acquired skills. Through engaging discussions on embracing adversity, building elite teams, and understanding the neurochemical rewards of courage, listeners gain a profound understanding of what it takes to achieve optimal performance in both personal and professional realms. Join us as we unravel the secrets to unlocking peak performance and continuous improvement, guided by the wisdom of Rich Diviney's transformative book.<...


From Ideal to Gain: Embracing Progress in Leadership
#56
02/20/2024

Introduction:

Host: George Evjen
Podcast Title: Dead Three Coaching & Leadership Development Podcast
Episode Focus: Reflecting on personal progress and growth, emphasizing the importance of living in the present moment and celebrating achievements.

Key Points:

Importance of Reflection:
Reflecting on personal progress is likened to reviewing a book - understanding how far one has come and envisioning the future.
George shares his personal strategy of consistent reading, emphasizing its impact on personal development.

Book Recommendations:
Recommends "Tribe of Mentors" by Tim Ferriss and "Gap in the Game"...