Coaches on Zoom Drinking Coffee

40 Episodes
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By: Alex Pascal

Join Coaching.com Founder & Executive Chairman, Alex Pascal as he hosts some of the world's greatest minds in coaching, leadership and more! Listen as Alex dives deep into coaching concepts, the business of coaching and discover what's behind the minds of these coaching experts! Oh, and maybe some conversation about coffee too!

Scott Anthony: Clinical Professor of Strategy at Tuck School of Business
#101
08/12/2024

In this episode of Coaches on Zoom Drinking Coffee, Alex Pascal, CEO of Coaching.com, interviews Scott Anthony, a Harvard MBA and Clinical Professor of Strategy at Tuck School of Business. Scott, an expert in navigating disruptive change, shares insights on innovation, emphasizing the concept of “liberating constraints”—how setting boundaries can unleash creativity.

The conversation touches on Scott’s journey into the field of innovation, inspired by his mentor Clayton Christensen, and his extensive experience at the consulting firm Innosight. Scott and Alex discuss the importance of creating value through innovation, the role of big corporations in foste...


Dr. Lisa Orbé-Austin: World Renowned Psychologist, Executive Coach & Authority on Imposter Syndrome
#100
06/10/2024

In the 100th episode of "Coaches on Zoom Drinking Coffee," host Alex Pascal speaks with Lisa Orbé-Austin, a psychologist and executive coach specializing in impostor syndrome, career advancement, and leadership development. Lisa, the author of "Own Your Greatness" and "Your Unstoppable Greatness," shares her personal struggle with impostor syndrome, which began in her childhood and persisted through her academic career at Columbia University. A turning point came when she left a toxic job, redirecting her path toward helping others through psychology and coaching.

Lisa explains that impostor syndrome goes beyond mere self-doubt, encompassing perfectionism, difficulty internalizing s...


Damian Goldvarg: Leader for the Americas Coaching Supervision Network
#99
06/03/2024

In this episode of "Coaches on Zoom Drinking Coffee," Damian Goldvarg shares his journey from a psychologist in Buenos Aires, Argentina, to a globally recognized leader in coaching and supervision. With a PhD in Organizational Psychology from Alliant International University, Damian's career began with Personnel Decisions International (PDI), where he gained global experience training leaders in coaching skills and conducting executive assessments. His extensive background positioned him as a prominent figure in the coaching community, leading to his current roles, including being a leader for the Americas Coaching Supervision Network and the Asian Supervisors Network.
 
Damian is a...


Neha Sangwan: Physician, Executive Coach & World Leading Authority on Stress & Burnout
#98
05/27/2024

Neha Sangwan - Bridging Head, Heart, and Body

Neha Sangwan, physician, engineer, author and CEO of Intuitive Intelligence, shares her fascinating journey and unique approach to wellness that bridges the mind-body connection. She discusses growing up as the daughter of Indian immigrants, studying engineering and medicine to fulfill her parents' dreams, and reaching a crisis point of burnout as a young doctor. 

This led Neha to realize that the medical system lacked tools to address root causes of illness beyond just physical symptoms. She began exploring integrative approaches like coaching to help people connect their m...


Shirzad Chamine: Author of the New York Times Bestselling Book Positive Intelligence
#97
05/20/2024

Shirzad Chamine, author of the NYT bestselling book Positive Intelligence, shares his incredible journey from a childhood of poverty and oppression to becoming a successful entrepreneur and thought leader. A devastating professional setback led Shirzad on a path of self-discovery and healing that became the foundation for his groundbreaking work on Positive Intelligence.

Shirzad explains how we all have an inner judge, the universal voice that shames and guilts us. He identified 10 saboteurs that hold us back, and the 5 sage powers that help us thrive - Empathize, Explore, Innovate, Navigate and Activate. While writing a bestselling book...


Scott Eblin: Executive Coach and the President of the Eblin Group
#96
05/13/2024

Join Alex for a fascinating conversation with one of the OG executive coaches, Scott Eblin. Scott shares how he transitioned from the corporate world to starting his own coaching business 23 years ago, at a time when the profession was still in its early stages. He discusses the importance of running his practice like a business from day one to support his family.

Scott dives into how he found his coaching niche working with overwhelmed executives transitioning to new levels of leadership. This specialty arose from his own experiences as a young executive frequently finding himself in over...


Rita McGrath: Author of the Best-Selling book, “The End of Competitive Advantage”
#95
05/06/2024

In this episode, Alex Pascal engages in a captivating discussion with Rita McGrath, a renowned author and long-time professor at Columbia Business School. McGrath shares insights from her bestselling book, "The End of Competitive Advantage," challenging traditional notions of sustainable competitive advantage in today's rapidly evolving business landscape.

The conversation delves into the concept of transient advantage, which McGrath proposes as a more relevant framework for modern strategy. She emphasizes the importance of continually creating waves of new advantages to replace fading ones, drawing parallels to the successful strategic shifts at Microsoft under Satya Nadella's leadership.
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Jonathan Passmore: Chartered Psychologist and Accredited Coach and Supervisor
#94
04/29/2024

A conversation with Jonathan Passmore discusses the importance of coaching in the workplace. He emphasizes the role of coaches in helping individuals reach their full potential and improve their performance. 

Passmore also highlights the benefits of coaching, such as increased self-awareness, enhanced leadership skills, and improved decision-making. He shares practical tips for leaders to incorporate coaching into their management style and encourages organizations to invest in coaching programs to foster a culture of growth and development.


Veronica Olalla Love: Chief Executive Officer for the Newfield Network
#93
04/22/2024

A conversation with Veronica Olalla Love, the CEO of Newfield Network who shares her deep insights into the field of ontological coaching, a practice focused on understanding and improving how individuals show up in life. 

This approach emphasizes the importance of observing how one sees the world, which can unlock a host of possibilities and lead to profound self-exploration and transformation.

Veronica discusses the holistic integration of somatics in coaching, which considers the body not just as a physical entity but as a repository of experiences, impacting how we engage with the world and ourselves. 


Steven MacGregor: International Speaker and Leadership Development Expert
#92
04/15/2024

In this episode, host Alex Pascal discusses with Steven MacGregor, a renowned international speaker and leadership development expert his journey from academia to a prominent figure in the field of workplace wellbeing. 

The conversation highlights his innovative approach to enhancing organizational performance through wellness initiatives.

MacGregor discusses the importance of distinguishing between wellness and wellbeing, suggesting that while wellness often focuses on recovery from daily strains, wellbeing integrates healthful practices into the fabric of everyday life. 

He emphasizes sustainable performance, advocating for balanced work routines that include necessary breaks and recovery periods to pr...


Lori Shook: Coach, Trainer, Consultant
#91
04/08/2024

In this episode guest host Charlotte Saulny, President & COO of Coaching.com, interviews Lori Shook, a pioneer with over 20 years in the coaching industry and celebrated for her experiential training approach. 

Shook, who achieved the status of Master Certified Coach by 2001, shares her journey from an engineer in anti-submarine warfare to a luminary in coaching, driven by a desire for meaningful personal development and making a positive impact on others.

The conversation delves into Shook's insights on the evolution of coaching from a transactional to a transformational practice. 

She emphasizes the importance of de...


Nir Eyal: Bestselling Author of Indistractable
#90
04/01/2024

In this episode Charlotte Saulny, acting as guest host, converses with Nir Eyal, acclaimed author of "Indistractable." 

Eyal articulates the vital distinction between traction and distraction, rooted in our responses to internal triggers like boredom or anxiety. 

He emphasizes that mastering distractions involves deeper self-awareness and developing strategies against these internal triggers. 

Eyal proposes practical methods for managing distractions, including planning and scheduling tasks with intent, thus fostering a more focused and productive lifestyle. He stresses that understanding the psychological drivers behind our actions is key to overcoming impulsiveness and achieving our goals. 
...


Dorie Clark: Consultant and Keynote Speaker
#89
03/25/2024

In this episode, guest host Charlotte Saulny interviews Dorie Clark, a distinguished consultant and keynote speaker recognized globally for her strategic insights into long-term thinking. 

Clark, a best-selling author celebrated by Thinkers 50, delves into her latest work, "The Long Game," highlighting the essentiality of strategic, long-term planning amidst our fast-paced, short-term focused world. 

The conversation addresses the common challenges individuals face in allocating time for deep, strategic thought due to their hectic schedules. Clark proposes that even a modest reduction in busyness can significantly enhance one's ability to engage in meaningful, long-term contemplation. 

Thr...


Samiur Rahman: AI Expert & Co-Founder of Heyday
#88
03/18/2024

In this episode Charlotte Saulny, President & COO of Coaching.com, is our guest host who chats with Samiur Rahman, the visionary CEO and co-founder of Heyday. 

Rahman discusses his mission to harness artificial intelligence (AI) to bolster the coaching profession, allowing coaches to maximize their impact by concentrating on their unique strengths. 

Rahman recounts his transition from early days at a startup to his current pioneering work in AI, spotlighting the significant potential AI holds in streamlining administrative tasks and enhancing the efficacy of coaching sessions.

The discussion ventures into the symbiosis of hu...


Jennifer Britton: Author of Reconnecting Workspaces: Pathways to Thrive in the Virtual, Remote and Hybrid World
#87
03/11/2024

A conversation with Jennifer Britton, a renowned author known for her pioneering work in group and team coaching. 

Britton, who transitioned from a significant role in the United Nations to coaching, emphasizes the transformative power of effective group dynamics in virtual, remote, and hybrid environments. 

With six publications to her name, including "Effective Group Coaching," Britton shares insights on facilitating meaningful conversations and achieving focused results. 

Her approach advocates for leveraging technology to enhance coaching's accessibility and impact, underscoring the importance of simplicity and inclusivity in coaching practices. 

Britton's journey illustrates the...


Adrian Gostick: Top 10 Ranked Leadership & Organizational Culture Speaker & NYT Bestselling Business Author
#86
03/04/2024

A conversation with Adrian Gostick, a distinguished author and thought leader on corporate culture, leadership, and employee engagement. 

Gostick shares his transformative journey from working in a mid-sized consultancy to becoming a globally recognized author and speaker. He discusses the significant evolution of coaching from a primarily remedial tool to a crucial development instrument for executives and leaders across industries.

Gostick’s influential works, such as "The Carrot Principle" and "Leading with Gratitude," serve as the foundation for his discussion, emphasizing the pivotal role of recognition and gratitude within leadership practices. 

He elaborates on h...


Lisa McLeod: Top 3 Sales Expert in the World & Author of Selling with Noble Purpose
#85
02/26/2024

A conversation with Lisa McLeod, esteemed author of "Selling with Noble Purpose.”

McLeod discusses the intrinsic link between the art of selling and the practice of coaching, advocating for a client-centric approach that transcends conventional sales tactics. 

She explains how integrating a noble purpose into sales and coaching not only heightens client success but also fosters a deeper sense of fulfillment and achievement for professionals in these fields.

McLeod's journey from a VP of sales to a pioneering coach and writer underscores the transformative impact of aligning business objectives with meaningful, purpose-driven goals. 
...


Whitney Johnson: CEO and Co-founder of Disruption Advisors, Bestselling Author & Keynote Speaker
#84
02/19/2024

A conversation with Whitney Johnson, a leading thinker on driving innovation through personal disruption. 

Johnson, CEO and Co-founder of Disruption Advisors, shares her transformative journey from Wall Street analyst to a trailblazer in leadership coaching. 

She explores the concept of personal disruption, illustrating how embracing change and leveraging unique strengths can catalyze growth and innovation in both individuals and organizations.

Johnson discusses her career transitions, highlighting how each pivot was a step toward harnessing her full potential and refining her disruptive innovation theories. She emphasizes the significance of staying true to one's strengths wh...


Todd Cherches: CEO, Leadership & Executive Coach at BigBlueGumball and Author of “VisuaLeadership”
#83
02/12/2024

A conversation with Todd Cherches, CEO and co-founder of Big Blue Gumball, explores the innovative concept of visual leadership. 

Cherches, transitioning from the entertainment industry to leadership coaching, emphasizes the significance of visual thinking in enhancing communication, understanding, and engagement within teams. 

He discusses how leveraging visual metaphors and storytelling can clarify complex ideas, making leadership more accessible and impactful. Cherches shares insights into his coaching methodology, which incorporates visual tools to facilitate deeper understanding and transformative learning experiences. 

This approach underscores the importance of adaptability, creativity, and innovative thinking in leadership and coa...


Liz Wiseman: NY Times bestselling author and executive advisor
#82
02/05/2024

In this episode Liz Wiseman, a successful figure in the leadership and personal development space, discusses her career transition from a high-ranking executive at Oracle to a respected author and leadership coach.  

Wiseman, known for her influential work, "Multipliers," shares her insights on how leaders can either amplify or stifle the potential within their teams. The concept of "accidental diminishers" is a focal point, referring to leaders who, despite good intentions, inadvertently dampen their team's energy and capabilities. 

Wiseman stresses the importance of creating an environment that challenges individuals while simultaneously providing them with the su...


Carol Kauffman: Harvard Faculty, CEO Coach, Keynote Speaker, Thinkers 50 top 8, MG 100 coaches #1 Leadership coach
#81
01/29/2024

This week’s podcast, host Alex interviews Carol Kauffman, an authority in leadership coaching and a Harvard assistant professor. 

Kauffman, who is also the founder of the Harvard Institute of Coaching, shares her expertise and insights drawn from her book "Real-Time Leadership" and her extensive career in coaching.

Kauffman delves into the transformative power of coaching, distinguishing it from therapy and performance training. She discusses the critical importance of creating a shame-free environment in coaching sessions, emphasizing the role of honesty and directness in the coach-client relationship. 

Through her experiences working with CEOs and...


Karen Eber: Culture, & Storytelling Advisor, author of "The Perfect Story"
#80
01/22/2024

This week’s podcast features Karen Eber, a renowned expert in storytelling, leadership, and learning. 

Eber, known for her role as a Chief Learning Officer and head of culture in major corporations, discusses the pivotal role of storytelling in leadership and personal development. She discusses her career journey, sharing insights from her experience and her book "The Perfect Story."

She emphasizes storytelling as a powerful tool for leaders and coaches, highlighting its ability to connect, inspire, and effectively convey ideas. She combines scientific research with the art of narrative, illustrating how storytelling activates the brain and...


Chris Taylor: Founder & President of Actionable.co
#79
01/15/2024

A conversation with Chris Taylor, the founder of Actionable.co.

Chris discusses his evolution from film school to entrepreneurship in coaching and facilitation, and emphasizes the importance of translating inspiration into actual behavior change. 

He introduces the "Knowing Doing Gap" concept in his initial project, a book summary service, aimed at helping people apply key ideas from books in real life.

Transitioning into training and facilitation, Taylor highlights his experiences interviewing influential authors like Seth Godin and Gary Vaynerchuk. He stresses the significance of measuring training and coaching impacts. 

His current ve...


Tracy Sinclair: Coach and Coach trainer, Public Speaker, Author, Past Global Chair, International Coaching Federation, Forefront Mentor
#78
01/08/2024

In this episode Tracy Sinclair, a highly experienced coach and former ICF Global Chair, shares her journey from linguistics and corporate roles to coaching, emphasizing the evolution of coaching as a profession. 

She highlights how coaching has shifted from a remedial perspective to a developmental and desirable tool in various sectors, including corporate environments and social impact initiatives.

The conversation explores the growing diversification and specialization within the coaching field, illustrating the expanding scope and impact of coaching practices. 

Sinclair stresses the importance of coaching in tackling complex societal challenges, showcasing its versatility an...


Clare Norman: Author of The Transformational Coach, Master Mentor Coach, Podcast host: Lifting the Lid on Coaching Supervision
#77
01/01/2024

In this episode master certified coach Clare Norman discusses the evolution and intricacies of coaching. 

Norman elaborates on how coaching culture has shifted within organizations, moving from a traditional command-and-control approach to one that embraces coaching methodologies.

She reflects on her experience at Accenture and her journey to becoming an independent coach, offering insights into the challenges and rewards of this transition. The podcast highlights the differences in coaching at various certification levels, underscoring the value of mentor coaching and supervision in a coach's professional development.

A significant portion of the discussion is d...


Rebecca Rutschmann: Co-Founder and Chief Product Officer at evoach
#76
12/25/2023

In this episode of  "Coaches on Zoom Drinking Coffee," Rebecca Rutschman, co-founder and chief product officer of Evoach, discusses the role of Artificial Intelligence (AI) in coaching. 

Rebecca, with her extensive background in IT and digital innovation, shares her journey towards integrating AI into the coaching field through the development of Evoach. The discussion centers on the evolution of AI in coaching, moving from basic scripted chatbots to more sophisticated conversational AI like GPT-3.

Rebecca explores the transformative impact AI has on coaching methodologies, acknowledging the mixed reactions from the coaching community, which range from en...


Chip Conley: Founder and CEO at Modern Elder Academy (MEA), NYT Best-Selling Author, Speaker
#75
12/18/2023

In this episode Chip Conley, entrepreneur and founder of the Modern Elder Academy (MEA), shares his journey about creating a successful boutique hotel company to becoming a strategic advisor at Airbnb. 

Conley discusses the transformative experience of embracing midlife, a phase he sees as an opportunity for growth and learning, challenging the traditional narrative of a midlife crisis. He introduces the concept of the "wisdom economy," emphasizing the value of accumulating and sharing life lessons and experiences. 

Conley's insights on wisdom at work highlight the importance of intergenerational collaboration in the modern workplace. He advocates fo...


Haesun Moon: Executive Director at the Canadian Center of Brief Coaching
#74
12/11/2023

In the podcast, Haesun Moon, a communication scientist and educator, discusses the nuances of language and communication in coaching

Moon, author of "Coaching A to Z," argues that true coaching skills are honed through practical client interactions rather than solely through formal training. She highlights the critical role language plays in coaching, emphasizing how specific word choices can significantly influence coaching outcomes.

Throughout the conversation, Moon explores her unique approach to coaching and stresses the importance of crafting conversations and utilizing client feedback to refine coaching techniques. This approach underscores the dynamic nature of coaching...


Yannick Jacob: Existential Coach, Psychologist, Coach Trainer/Supervisor & Mediator
#73
12/04/2023

A conversation with existential life and leadership coach Yannick Jacob explores the intricacies of existential coaching. 

In this episode Yannick reflects on the symbolism of endings and their importance in giving meaning to experiences. Yannick's journey into coaching began with his quest for a career that wouldn’t become monotonous, leading him from psychology to positive psychology, and eventually to coaching. 

He discovered existential philosophy as a grounding framework, enabling him to integrate various approaches like positive psychology, cognitive behavioral therapy, and others into his coaching practice.

The podcast explores the role of exis...


Amanda Blake: Leadership Development Consultant & Executive Coach
#72
11/27/2023

A conversation with Amanda Blake, a master somatic leadership coach and author of "Your Body Is Your Brain," discusses the integral role of the body in leadership and emotional learning. 

Amanda's journey from a fascination with biology and psychology to the discovery of somatics - the holistic approach combining physical agility, mental alertness, emotional understanding, and a spiritual compass - forms the core of the discussion. 

She emphasizes the deep interconnection between our physicality and psychological experiences, highlighting the critical importance of bodily awareness in personal development and leadership.

Central to the podcast is...


Jacob Morgan: Bestselling Author, Keynote Speaker, and Professionally Trained Futurist
#71
11/20/2023

A conversation with bestselling author and trained futurist Jacob Morgan as he shares his insights on vulnerability in leadership. 

Author of "Leading With Vulnerability: Unlock your Greatest Superpower to Transform Yourself, your team, and your organization," Jacob brings a unique perspective to the often-misunderstood concept of vulnerability in the workplace. Jacob goes into the nuances of vulnerability, differentiating between mere vulnerability and leading with vulnerability. He stresses that while vulnerability is essential for creating connections and trust, it must be coupled with competence and action to be effective in a leadership role. 

This distinction is cr...


Natalie Dattilo: Licensed Clinical Psychologist and Personal Wellness Advisor
#70
11/13/2023

Alex Pascal of coaching.com hosts a dialogue with Natalie Dattilo, a licensed clinical psychologist and esteemed personal wellness advisor.

In this insightful exchange, Natalie puts forward a compelling argument: behavior modification is often the precursor to motivation rather than the result of it. The conversation unpacks the symbiotic relationship between action and motivation and how this understanding can pivot the approach to personal development and happiness.

Natalie’s perspective is a blend of her extensive experience in cognitive behavior therapy and her recent foray into the world of coaching. She speaks to the efficacy of...


Peter Hawkins: Emeritus Professor of Leadership at Henley Business School and Chairman of Renewal Associates
#69
11/06/2023

In this episode of "Coaches on Zoom Drinking Coffee," host and CEO Alex Pascal of Coaching.com speaks with Peter Hawkings, a distinguished figure in organizational strategy, leadership, and culture change. He is celebrated for his extensive experience coaching over 100 boards and senior executive teams worldwide.

Hawkins speaks about his personal journey, and his early passion for drama and theater, which gradually shifted towards an interest in the human process and group dynamics, ultimately leading him into the world of therapeutic communities and organizational development. He reminisces about his initial encounters with coaching dating back to 1978, emphasizing...


David Goldsmith: Executive Director of Seven Paths Forward
#68
10/30/2023

In this episode of "Coaches on Zoom Drinking Coffee," host Alex Pascal of Coaching.com speaks with David Goldsmith, a seasoned executive coach and industry innovator with over three decades of experience. 

Goldsmith, the executive director of Seven Paths Forward and a senior partner at the Goldsmith Group, shares insights on the evolving landscape of coaching, emphasizing the importance of adapting to disruption and helping clients navigate through the complexities of today's world.

Goldsmith recounts his serendipitous entry into the coaching world, detailing a pivotal moment with his father and his first client, Mark. This o...


Robert Biswas-Diener: Managing Director of Positive Acorn
#67
10/23/2023

In this podcast, Alex Pascal the CEO of Coaching.com interviews Robert Biswas-Diener, an authority on positive psychology and coaching. They discuss the difference between good and great coaches, emphasizing the importance of embracing uncertainty and acknowledging biases. 

Robert Biswas-Diener, a researcher, coach, and traveler, shares his unique journey into coaching during this engaging podcast. Robert's passion for understanding happiness led him to study diverse cultures and their perspectives on well-being, from living with the Amish to working with Maasai tribal people in East Africa and Inuit hunters in Greenland. He sought a more tangible connection to c...


Bebe Hansen: Principal of Presence-Based Coaching
#66
10/16/2023

A conversation with Bebe Hansen, the principal of Presence-Based Coaching. Integrating her extensive family business experience and psychotherapy background, Bebe coaches leaders, teams, and organizations in building leadership skills with presence.

In this episode, Bebe shares how a relationship training session opened the door to an epiphany: that it could be possible to combine the consciousness-based approach of therapy with her business experience to help leaders and organizations alike to reach their full potential.

Hit play and join Alex and Bebe as they dive into how the pressures of the world around us can pull...


Leo Chan: Innovation and Creativity Expert, Founder of Abound Innovation Inc.
#65
10/09/2023

A conversation with Leo Chan, the founder of Abound Innovation Inc, an innovation consultancy and training firm with over 20+ years of experience in innovation and creativity.

Leo believes strongly in the power of creativity: an innovator himself, with 55 US patents and over 20 years of experience, he guides organizations like Chick-fil-A to unleash their employees’ potential by transforming them into confident innovators. 

In this episode, Leo draws on the experiences he has gained through his design degree and as a LEGO® SERIOUS PLAY® trainer and facilitator to discuss how innovation can lead to organization-wide transformations.

H...


Morra Aarons-Mele: Former Political Consultant and Host of The Anxious Achiever
#64
10/02/2023

A conversation with Morra Aarons-Mele, the host of The Anxious Achiever, a top 10 management podcast exploring links between mental health and leadership. Morra is also the founder of Women Online and the Mission List, an award-winning digital consulting firm and influencer marketing company dedicated to social change, and the author of The Anxious Achiever, Turn Your Biggest Fears Into Your Life. 

In this episode, Morra and Alex discuss the impact of anxiety in the workplace, and how it can be used as a powerful lever of change.

She also shares how her career path, beginning f...


Wanda Allen: Founder of Follow Up Sales Strategies
#63
09/25/2023

A conversation with Wanda Allen, the driving force behind Follow Up Sales Strategies — a platform dedicated to helping entrepreneurs, business owners and sales professionals increase pipelines, improve sales performance and strengthen relationships by developing strong follow up skills.

In this episode, Wanda and Alex discuss the art and strategy of following up, and how it’s important for you to remember it comes from a place of service. They also delve into a process called Stay in Touch, also known as relationship management which, according to Wanda, is an area that is neglected by many businesses and sale...


Dan Lievens: Accomplished Entrepreneur, Founder of 11 Businesses
#62
09/18/2023

A conversation with Dan Lievens, accomplished entrepreneur and founder of eleven standout businesses.

Dan knows the magic behind storytelling. Dive into the art of crafting a compelling story that resonates with your target audience and learn why it's crucial for coaches to effectively communicate their value proposition.

Dan and Alex Pascal also discuss the importance of video testimonials. They create stronger connections with clients due to their immersive nature. Explore the challenges of scaling video testimonials and strategies to overcome them. Discover how to use technology, design creative invitations, and capture testimonials at the perfect...