The Snooze Button: Baby & Toddler Sleep, Simplified

40 Episodes
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By: Brittany Sheehan Sleep

Overwhelmed by all the contradicting baby & toddler sleep advice you're getting? Put down that pile of books and step away from the crazy Facebook group. You're in the right place. From dropping the swaddle to jumping out of the crib and everything in between, The Snooze Button with Brittany Sheehan Sleep is your one stop shop for everything you ever wanted to know about baby & toddler sleep. Always honest, always relatable, and usually with a sense of humor, we will tackle it all. Interested in working with Brittany one on one to solve your child's sleep issues? Head to our...

If It's Easy, You're Lucky, If It's Hard, It's Your Fault
#128
Yesterday at 9:00 PM

"Oh my God what a great sleeper, you're so LUCKY!" Ever been triggered by that one?! Or maybe you're the Mom with a toddler who seems to tantrum 24/7, and are convinced you did something wrong and have singlehandedly created a monster.

Today I will disabuse you of these theories - both through my own experience as a Mom of 3 (who are all sometimes easy and sometimes not so much) and as a professional who has worked with thousands of "hard" babies and toddlers.

Loved this episode? There is so much more where that came from:<...


How Do I Get My Clingy Pre-Toddler To Play Independently?
#127
03/19/2026

Got a stage 5 clinger on your hands? If you're a parent of a pre-toddler, the answer is probably yes. Is it totally age appropriate and developmental? Yes. Is it exhausting as a parent? Also yes. Are there things you can do to help facilitate independent play at this age? Great news - very much YES! Today we'll break this down into two parts:

Tools to set your child up for success with playing independently, even if they resist it now.Tips for creating a play environment that makes it conducive to happy, independent pre-toddler fun!

I...


What Am I Supposed To DO With My Baby All Day?!
#126
03/11/2026

First time parent with a new baby? You might be doing one of these two things: 1) Feeling bored AF. Baby is just laying there, you are staring at them, wondering when they will be old enough to form an opinion about socioeconomic issues or 2) Feeling overwhelmed. You have your color contract cards, your baby toy subscription, your prescribed exact numbers of minute to allocate for tummy time each day. What if I told you neither was the answer? That it could actually be way more simple? That's what we'll discuss today - the straightforward, simple things to "do" with...


There's No Such Thing As Too Many Snacks with Rachel Mansfield, cookbook author & Cadootz founder
#125
03/04/2026

Have you ever stared blankly into your fridge at 5 PM, trying to conjure up a dinner plan for your family? Have you ever felt the gentle parenting levetate out of your body when your child begs you for the 35th snack of the day? Recipe guru & cookbook author Rachel Mansfield is here, and she is going to solve all your family food problems (seriously - I was literally taking notes as we spoke). Rachel shares all the expert tea & tips with us, Mom to Mom to save you time and stress. You'll learn how to stock the pantry so...


What I'd Tell 30 Year Old Me (On The Eve Of My 40th Birthday)
#124
02/24/2026

I cannot pretend that I am excited to turn 40 tomorrow, but here we are! To ease my birthday scaries, I'm sending a message to little 30 year old Brittany, who is newly pregnant with her first baby. Some of my lessons are cliche (but real) and some, maybe, will give you some food for thought, if you're still in your 30s!

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When (And When Not) To Use An Ok To Wake Clock
#123
02/19/2026

Spoiler! The list of reasons why it's a good idea is very, very short (and rarely the reasons I see clients coming to me using them, without success). So today we'll get into it - when not to use one, why I don't suggest it, and in which (rare) scenarios it might be a worthwhile idea!

Looking for more of my hot takes on gadgets that you don't need to help with sleep? Check out this previous episode: Things You Don't Need To Buy (And Why) To Help Your Baby or Toddler Sleep

Loved this...


How Heated Rivalry Is Reframing How I'll Raise My Sons (As A Recovering Rose Landry)
#122
02/13/2026

Yes, I found a way to make Heated Rivalry the topic of a baby & toddler sleep podcast episode, you are welcome! Because mentally, we are all still at the cottage *this episode contains show spoilers*

In today's episode, I'm going to discuss some a-ha moments I had about how I want to raise my sons (and my daughters), after watching Heated Rivalry, a show about two professional hockey rivals who share a decade long secret (spoiler - it's that they're falling in love). Yes, turns out I had a lot to learn from two really hot closeted...


Trust The Scoop: Formula Safety, Sanity, and Support with The Formula Mom, Mallory Whitmore
#121
02/05/2026

Whether you're annoyed by judgey comments, disappointed your feeding journey looks different than you imagined, or just overwhelmed by all the options available, formula feeding comes with it's own sets of challenges. And in 2026, it comes with new concerns - safety, recalls, did someone say seed oils?!

Well great news, Mallory Whitmore of the popular IG account The Formula Mom, is here to put your mind at ease. Mallory, a veteran Mom, infant feeding tech, and advocate, is here to share her wisdom with you. We talk about everything from recalls and safety to common misconceptions and...


Hiring A Sleep Consultant: Red Flags & Green Flags
#120
01/22/2026

Spoiler! A qualified sleep consultant would never tell a parent "You’re spoiling your baby" or "Your baby is manipulating you". It's honestly insane I need to say that, but I've actually had clients forward me reels claiming this is coming from my "predatory industry".

Lolz, I digress. While we'd never say that, there are certain atributes about a consultant's business that signal they are not only qualified, but likely one you'll be successful with, and a good fit for your family.

In today's episode, I'll share both - what good consultants DO do and sa...


Boring Is Beautiful, Simple Is Safe
#119
01/14/2026

Toddler parents, this one is for you. I'm about to tell you to ignore all (some?) of your adult-centric instincts, and how it will help your 2 or 3 year old tremendously. We parents? We have a tendency to overcomplicate things for people who, despite their strong opinions, are surprisingly uncomplicated. I'll walk you through 4 concepts - The Gentle Parenting Trap, The Multiple Choice Meltdown, The Curse of a Rotating Routine, and most of all - the SIMPLE, BORING things toddlers actually crave from us to feel safe.

Loved this episode? There is so much more where that came...


Low & High Sleep Needs, Explained
#118
01/02/2026

Think your baby might just be "low sleep needs"? Think again my friend! High and low sleep needs very much do exist, but usually not the way you think. In today's episode, I'll explain how low and high sleep needs do not manifest (spoiler: your baby isn't taking 45 minutes naps because they are "low sleep needs"), and I'll share the illustrative example of two pretend children, one "high" and one "low" sleep needs - and how that looks for each of them as babies and toddlers. Let these great sleepers inspire you to trust your kids just might be...


Remember This When Scrolling (And You See Something Scary)
#117
12/23/2025

There may be no audience more primed to be triggered and confused than a tired new Mom whose trying to learn about baby sleep. I have noticed an uptick recently in clients complaining about the content they're being fed, and I wanted to address it. In this episode I'll remind you - who is saying this (and moreso, who is NOT saying it - trusted sources), why you keep seeing more of it (it's not because there is any new data!) and one small thing you can do to stop it, and save your sanity this holiday season.

<...


What To Expect When You Bring Baby Home (To Your Toddler)
#116
12/10/2025

You did everything to prep your toddler to meet their new sibling, and now the time has come. What should you expect? What's a "normal" transition? How to do you go from taking care of one human to two? In today's episode, we'll cover all of it :

how baby's arrival may (or may not) impact toddler's sleep, potty, feeding and behaviorways to fill your toddler's cup and reaffirm them in the early weeks (in realistic ways)permission to temporarily release your "normal" routines (and what that might look life)tips to make day to day life, and especially...


What To Expect When Your Toddler Notices You're Expecting
#115
12/03/2025

Baby's on the way! How will your first baby handle it? First things first - there is no one way. But there are certain things that can pop up, and there are ways to best handle it. From fixing in the moment sleep issues to preventing future headaches, this is the episode to listen to as soon as that double line shows up, and you've got a toddler underfoot!

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When Your Friend Circle Doesn't Prioritize Sleep....And Your Kids Get FOMO
#114
11/05/2025

Today's episode came via a client's request - that I talk about how to handle social dynamics with friends who don't prioritize sleep for their kids....which means YOU are the bad guy for pulling them away from late night events to make it home for bedtime.

It's a classic "next stage" of parenting moment - when your kids realize that their friends don't have a household run identically to their own. Whether is bedtime, diet, screen use, or many other things - this episode will give you some actionable tips to manage it. How to frame...


Almost Doesn't Count: Why Your "Sleep Training" Didn't Work (And How To Fix It)
#113
10/29/2025

It's one of the most frustrating experiences for so many of my new clients. They come to me exhausted and confused. "We already sleep trained, we don't understand why it didn't work!!"

Today I'll share all of my cold hard truths that will hopefully allow you to release the fear that you simply have a uniquely mystifying "bad sleeper" - even if you tried the same failing process with another child who actually is a good sleeper! More importantly - I'll explain what you need to try once again (once and for all!) to get to that...


Got Potty Problems? You're Not Alone (Promise).
#112
10/22/2025

"A race to the bottom" is how a client of mine once referred to her friend circle, regarding sleep. Everyone seems eager to one up each other on how terrible their baby or toddler sleeps. But when it comes to potty issues, parents don't feel that same energy - they feel isolated, like their child is the ONLY one who can't seem to figure it out.

So, I'm here as a professional potty trainer to assure you - you're NOT alone. Today I'll explain why I think it feels especially hard when your child has potty issues...


It's Okay To Question Your Pediatrician's Sleep Advice
#111
10/15/2025

No hate no shade! Pediatricians are some of my favorite people. Great ones are a LIFELINE to their patients, and they are wonderful partners, sounding boards, and resources for me as a professional. But all pediatricians are not created equal, and more importantly, they really aren't trained on sleep at all. Despite over a decade of schooling and training required for this very difficult and important job, pediatric med students/residents get between 2-4 hours TOTAL across all of their training on sleep. So if you hear something that doesn't sit well with you, confuses you, or seems to...


"Just Sleep When The Baby Sleeps!" - Postpartum Sleep Tips That Are Actually Helpful
#110
10/08/2025

Night sweats? Phantom Baby Cries? Leaky Boobs? Just Can't Put Down The Damn Monitor? Postpartum sleep struggles are all too real and common. This week we're un packing them - what's normal, how Moms can get better sleep in the early weeks, and even some tips to help baby get better sleep in the early weeks.....cause the hard work now means blissful days and nights later!

I mentioned a LOT of other episodes to check out today, here they are:

Is This The Baby Blues? Or Something Else?

You Don't Need A...


Training Your Brain To Parent Like A Pro with Behaviorish Co-Founder Rachel Morris, BCBA
#109
10/01/2025

It's bedtime (or bath time, or play time) and your toddler only wants YOU. Parental Preference can be draining and frustrating for both parents. Board Certified Behavior Analyst and co-founder of ​Behaviorish​ Rachel Morris is here to make it easier.

Rachel walks us through all the things - WHY kids tend to default to a specific parent, why it matters that we don't always give into it, how to manage our own emotions, why that matters so much, and frankly, validating why that feels SO HARD in the moment.

If you vibe with my whole do l...


Sleep, Parenting, and The Rule of Thirds
#108
09/24/2025

Do you want to pull your hair out or google "is my toddler a sociopath" only 33% of the time? Do you LOVE AND ADORE parenting only 33% of the time? If so, congrats! You are exactly where the universe expects you to be.

Today I'm sharing the a-ha moment I had when I discovered a concept called "The Rule Of Thirds." It's a perfect analogy for the experience of sleep guidance that I so often see with clients. But more so, it gives us permission, with parenting, jobs, marriages, and just day to day life, to not feel...


Putting Postpartum Care Back In Your Hands (Literally) with Mamala Organics Founder Rebecca Smith
#107
09/17/2025

Rebecca Smith entered motherhood like many of you - exhausted, depleted, and really F-ing hungry. Thus, along with her babies, Mamala Organics was born. Rebecca sits down with me to talk all things postpartum care - why taking care of our nutrition in the 4th trimester is so vital, how to support friends and family members during this stage, and how her brand is keeping Moms (and their kids!) supercharged with energy and healing long past those first few months.

Ready to give Mamala Organics a try? I humbly suggest the Mamamellow, which tastes like a Pumpkin...


Sleep Mythbusting: Does It Matter What Time of Day You Offer Baby Pumped Milk?
#106
09/10/2025

There is nothing I love more than debunking bullsh*t claims, and this new study (study in the loosest sense of the word) really hits all the key markers! Today I'll unpack it for you - the claims the study makes, what exactly they tested, and why you should absolutely NOT worry about it for one single minute.

Loved this episode? There is so much more where that came from:

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What's A "Normal" Newborn Experience?
#105
09/03/2025

Spoiler! There isn't one. Permission to feel like yours is totally different from your friends and family, what you see on social media, or even what you envisioned it would be like when you were pregnant.

Whether new motherhood feels vibrant and fullfilling or traumatic and draining - today's episode will give you permission to own it (and some tips to prepare you for the experience if you're still expecting!

Want to feel like a veteran parent right out of the gate? My Newborn Sleep & Feed Foundation Course made for you.

Looking for...


Chores, Allowance, and Making Your House a Home with Of Space + Mind's Ashley La Fond
#104
08/27/2025

Do you want your kids not only to help out around the house, but to take pride in their spaces, take care of their stuff, and understand how to carry that forward into the real world one day? If so, this is the episode for you. I chat with Ashley La Fond, founder of Of Space + Mind, and a New York/New Jersey-based home organization guru.

Ashley walks us through how to make the invisible task we do visible to our kids, 10 minute tidy hacks to keep up sane, why kids chores shouldn't be tied to allowance...


Don't Wait Until January To Hire Me
#103
08/20/2025

Q1? The busiest season for my business, every single year, without fail. Why? Because that's right after the holidays....and the holidays SUCK if your baby or toddler can't sleep. The mix of exhaustion during celebrations, judgement from family, and the annual desire to do better this year = it's a sleepy combo that keeps my waitlist long and my days booked.

So my challenge to you? DON'T WAIT until you get to that point! Don't be a January Jessica when you could be a September Sarah. January Jessica is going to get in a fight with her...


How To Keep Your Back To School Cool
#102
08/13/2025

Whether it's the first time ever going to preschool, or a big kid starting kindergarten, back to school can be a stressful time for kids AND parents. In today's short and sweet episode, I'll give you my best tried and true tips to make it as easy and painless as possible. Less whining and nagging, more hugs and hanging!

Loved this episode? There is so much more where that came from:

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Cus...


The Secret Ingredient To Sleep Training Success
#101
08/06/2025

It's not what you think! There are no magic products, mantras, not even one of my perfect schedules. The secret ingredients has much more to do with your CONFIDENCE - in the source of your information, the logic behind it, and in knowing what to do when things inevitably go sideways. I'll explain exactly what I mean in this week's episode!

Loved this episode? There is so much more where that came from:

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<...


Preserving Fertility, Hope, Sanity & Choice with The Chick Mission Founder, Amanda Rice
#100
07/23/2025

After ​Amanda Rice​ was diagnosed with cancer three times before the age of 40, one of the most upsetting experiences she had had nothing to do with the cancer itself - it was the fact that no one told her, or seemed to care, that she may never be able to have kids as a result of the necessary treatment. So she founded ​The Chick Mission​.

Since then, over 670 patients have been supported in the costs of their fertility treatments, saving these women a collective $8.8M. In addition, major mandates have been passed in New York, Georgia, Oklahoma and Texa...


What I'd Tell You As A Veteran Sleep Consultant, If I Wasn't Afraid Of Hurting Your Feelings
#99
07/15/2025

Ready for some tough love? "Here are all the things I would tell you as a veteran sleep consultant, if I wasn't afraid of hurting your feelings." For once I don't hate this IG trend!

Now truth be told, you guys know I'm a straight shooter, so these hot takes probably won't be surprising. But just in case, I decided to turn the reel trend into a podcast episode - all the cold, hard truths that you know and love!

Loved this episode? There is so much more where that came from:

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Baby Sleep Habits That Seem Weird But Are Actually Normal
#98
07/09/2025

Newborn grunting and groaning? Baby smushing themselves up into a corner of the crib? Those are just two of the many sleep habits parents ask me about all the time. They seem weird, but they're super normal (and signs of a happy, healthy sleeper). Much of my job is telling parents that something is normal. So today, I'm going to share a few of the most common baby sleep habits that I reassure parents about every day - hopefully you'll hear one you've been worrying about, and have something to finally release!

Loved this episode? There is...


How To Talk About Grandparent Loss With Kids
#97
07/02/2025

I usually love being an expert, but not so much in this case. I have sadly now been a parent whose dealt with explaining the loss of a grandparent before kids were born (my Dad) and explaining the loss of a grandparent now, when they're all old enough to know and love (my Father In Law, who passed away a few days ago).

In today's episode, I'll share how I've chosen to honor and share the life of Grandparents my kids have lost - both how to talk about loss, what to avoid doing, and how to...


Turns Out It's The Little Things: Interviewing my college bestie, The Birdfluencer, Melissa Kirkland
#96
06/25/2025

Well this episode is a doozy if there ever was one. This week, I'm introducing you to my college bestie, fellow Pisces princess, the one and only Birdfluencer, Melissa Kirkland. Melissa and I reminisce about how we met as baby-faced freshman, our post-college escapades in New York, how she overcame years of chronic pain and depression in her mid-30s, and how she's thriving now as a Mom, wife, friend, and of coures, being The Birdfluencer.

We talked about a number of things in this episode that you can find links for below:

Follow The...


Why Is My Baby Waking Up So Damn Early?!
#95
06/18/2025

Baby, toddler, preschooler - they love an early wake! But Brittany WHY?!?! And the answer is less complicated than you think. You guys know my motto, it's the reason you all came to me - it's A DO LESS for me, dog!

In this week's episode I'll explain WHY your nugget is up early even if they sleep well the rest of the night (and maybe even crush naps), what to NOT do (spoiler! It's all the things you already tried that didn't work), and what to do instead.

Loved this episode? There is so...


Client Confidential with Perinatal Therapist Lauren Ratliff, LCSW, PMH-C
#94
06/11/2025

"Everyone lied to me, I'm not cut out for this" is how my client, perinatal and postpartum therapist Lauren Ratliff, described her surprising transition into motherhood. That experience spurred the Mom of 3 to open a mental health practice dedicated specifically to helping women through all stages of motherhood and postpartum. Today I sit down with Lauren to learn more about the role that sleep plays in mental health, why we need to spend less time on social media, how establishing family values can keep us grounded, and of course, the a-ha moments she had working with me to help...


A Bath Won't Help Your Baby Sleep (Here Is What Will)
#93
06/04/2025

Everyone is obsessssssed with giving babies a bath every night and I don't know why. They do not need it, some don't like it, it often dries out their skin and, wait for it, it does NOT help them sleep! Today's episode is short and sweet and important for any parent stressed out bathing their newborn - permission to not do it tonight my friend!

Loved this episode? There is so much more where that came from:

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W...


Permission To Not Do It All with Faye Co-Founder Emily King
#92
05/27/2025

Today's episode is brought to you by my almost-mental breakdown a few weeks ago. The mental load was giving me a menty B and something had to give. I was served an ad for a service called Faye and immediately scheduled a call with the founder. A few weeks later, I feel lighter! I have a teammate to help me tackle my busy life! Today I'm sitting down with that founder, Emily, who shares more about Faye, why it's important it is to be able to delegate in our personal lives, and how their service is helping remove the...


Don't Make These 3 Big Potty Training Mistakes
#91
05/21/2025

Potty Training is stressful enough, don't make it harder on yourself! This week, I'm bringing you my 3 biggest thing to avoid doing in order to make potty training as painless as possible for you.

Ready to hop on the Potty train ASAP! You're in luck! I have amazing events for you.

Today (5/21) I'm hosting a free live Potty Prep Virtual Event with Auggie! Simply sign up here to create your free Auggie account & RSVP for the event!

This weekend, I'm hosting my first ever group potty training event, Troop Potty Training, which kicks o...


My Phone Died On Vacation. I Had Some Pretty Big Takeaways.
#90
05/14/2025

Last month of vacation in Mexico, my very old iPhone died. I was suddenly, quite literally, cut off from the outside world and forced to use my brain and eyes in a new way. I had six big takeaways from the experience, some of which won't surprise you, some of which will. One thing I can tell you for sure, I will not be giving my kids smartphones until I absolutely have to - in many MANY years.

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Baby Led Weaning or Purees? The AAP's Go-To Pediatrician & Dietitian Weigh In
#89
05/07/2025

It's gotta be one of the things my 0-6 month old clients panic about the most - SOLIDS. When to introduce them, what to introduce first, what about choking, what about allergies, what method...All. The. Things.

Luckily for us, this week we're going to the American Academy of Pediatric's favorite baby feeding experts, Cinthia Scott, RD, IBCLC, and Dr. Krupa Playforth, MD, FAAP. Among other things, Cinthia & Dr. Playforth are co-authors of Baby Leads The Way, the AAP's brand new *official* evidence-based guide to introducing solids.

You can pick up a copy of Baby...