Stephanie Laynes Institute Beauty Business Podcasts
Welcome to Stephanie Laynes Institute Beauty Business Podcasts, where we discuss all things beauty business. Stephanie Laynes B.S. L.E. is a 20+ years Licensed Esthetician, Esthetician Business Coach and Esthetic Educator. Stephanie shares valuable advice for new beauty business owners looking to navigate the challenges of starting and growing a successful beauty business. One of the main mistakes that new business owners make is not being mindful of their finances. Stephanie recommends creating a detailed budget and financial plan from the very beginning, and being careful about making unnecessary purchases or investments. It's also important to track your expenses...
EP 173: Technology Will Bring You More Money!
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss how technology can bring more money to your business!
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...
EP 172: New Solo Esty Advice
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss your business and different income streams, especially for new estheticians!
Click here to take my FREE Communication Masterclass
Join my IG Broadcast Group HERE<...
EP 171: Events in Your Business
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discussing if your are meeting your clients needs or not!
Click here to take my FREE Communication Masterclass
Join my IG Broadcast Group HERE
EP 170: Are You Meeting Your Clients Needs?
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discussing if your are meeting your clients needs or not!
Click here to take my FREE Communication Masterclass
Join my IG Broadcast Group HERE
EP 169: Making Money Beyond the Service
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss why every Esthetician should be making money beyond each and every service!
Click here to take my FREE Communication Masterclass
Join my IG Broa...
EP 168: Do You Know Your Scope of Practice?
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss understanding your scope of practice as a Licensed Esthetician
Click here to take my FREE Communication Masterclass
Join my IG Broadcast Group HERE
EP 167: Stop Saying You Need More Clients!
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss the reasons why you need to stop saying your need more clients....now!
Click here to take my FREE Communication Masterclass
Join my IG Br...
EP 166: Get Out of Your Way!
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss how and why you need to get out of your way when it comes to your business!
Click here to take my FREE Communication Masterclass
EP 165: Preparing for Qtr 4 2025
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss how and why you should be preparing for quarter 4 in 2025!
Click here to take my FREE Communication Masterclass
Join my IG Broadcast Group HERE<...
EP 164: Your Not Communicating!
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss how your not communicating and your can change that today!
Click here to take my FREE Communication Masterclass
Join my IG Broadcast Group HERE<...
EP 163: Coaching Edition: Let's Increase Your Prices
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss the how & why you should be increasing your prices every year!
Click here to take my FREE Communication Masterclass
Join my IG Broadcast Grou...
EP 162: The Hygiene Hypothesis for Estheticians
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss the "hygiene hypothesis" and why esthetician should understand what this really means!!
Click here to take my FREE Communication Masterclass
Join my IG Broa...
EP 161: This is How You Retail
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses and explains how you retail for the extra money in your business!
Click here to take my FREE Communication Masterclass
Join my IG Broa...
EP 160: Where is Your Christmas in July?
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses the reasons why you need to retail and take advantage of nationwide retail events like the Christmas in July!
Click here to take my FREE Commu...
EP 159: The "PROFIT" Conversation
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses the profit conversation and using the benefits of being a business owner!
Click here to take my FREE Communication Masterclass
Join my IG Broa...
EP 158: Teaching Your Clients How to Take Care of Their Skin
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses why you should be teaching every client how to take care of their skin after each and every appointment with you.
Click here to take my ...
EP 157: More Appreciation Will Bring You Money
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses the importance of appreciating your clients and the direct result of getting/receiving more money.
Click here to take my FREE Communication Masterclass
Join...
EP 156: People Give Your Business $$$
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses the simplicity of your business, your clients come to give your business money and what's holding you back from getting more clients to give your business money.
...EP 155: Your Clients Are Waiting For You to Retail
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss why you should be retailing and learning how to create you retail income stream.
Click here to take my FREE Communication Masterclass
Join my IG...
EP 154: Talking to Your Clients on Social Media
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss why you should be talking to your clients on social media.
Click here to take my FREE Communication Masterclass
Join my IG Broadcast Grou...
EP 153: Start Teaching & Stop Selling
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss how to start teaching and stop feeling like you are always selling your retail products to your clients.
Click here to take my FREE Communication Maste...
EP 152: How to Get Clients From Tik Tok
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss why you need to create a community of Tik Tok and start teaching people how to take care of their skin.
Click here to take my FR...
EP 151: Creating a $10K Monthly Retail Plan
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss why you need to create a $10K monthly plan for your retail in your business!
Click here to take my FREE Communication Masterclass
Join...
EP 150: Money Podcast in the SLI Online Esthetician School
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss why the MONEY PODCAST Is going to change the way you look at your business and increase your income in your business! Click the link below to enr...
EP 149: Your Clients Are on Tik Tok, So Why Arent You?
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss why your should be on Tik Tok because your clients are on their waiting for you!
Click here to take my FREE Communication Masterclass
Joi...
EP 148: This is How You Make Money
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss how you make money as an Esthetician, business owner and more!
Click here to take my FREE Communication Masterclass
Join my IG Broadcast Grou...
EP: 147 Change Your Communication-Change Your Business
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss why every Esthetician has to change their communication in order to change their business.
Click here to take my FREE Communication Masterclass
Join my IG...
EP 146: Elevating Your Client Experience
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss why every Esthetician should elevate their clients experience, and treat every client like a VIP client!
Click here to take my FREE Communication Masterclass
Joi...
EP 145: My $25K Giveaway at the Esthetician Summit 2025
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss the $25K Giveaway at the Esthetician Summit 2025, the why and the how!
Click here to take my FREE Communication Masterclass
Join my IG Broad...
EP 144: Marketing (Back of Your Treatment Room Door & More)
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss why you should be marketing behind your treatment door and other locations in your business to communicate with your clients.
Click here to take my FREE...
EP 143: Creating a Referrable Experience
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss how to use a beauty recall as a marketing tool and why you should create a communication plan for your business!
Click here to take my ...
EP 142: How To Use a Beauty Recall for Your Own Marketing In Your Business
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discuss how to use a beauty recall as a marketing tool and why you should create a communication plan for your business!
Click here to take my ...
EP 141: You Don't Have to Be in a Salon Suite
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses understanding your overhead and that you have options to open your esthetic business, not just in a salon suite.
Click here to take my FREE Commu...
EP 140: Do You Want It?
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses the actions items needed to get what you want out of your esthetic business!
Click here to take my FREE Communication Masterclass
Enroll in th...
EP 139: OTC Products Dont Need Estheticians
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses why OTC companies do not need Estheticians and the difference between OTC and professional products.
Click here to take my FREE Communication Masterclass
Enrol...
EP 138: Esthetician Summit 2025 Masterclasses with SLI Online Esthetician School
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses the amazing MASTERCLASSES with the SLI Online Esthetician School this year at the Esthetician Summit 2025!
Click here to take my FREE Communication Masterclass
Enrol...
EP 137: No More Limitations (SLI Online Esthetician School Class)
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses how you are limiting yourself and your business decisions.
Click here to take my FREE Communication Masterclass
Enroll in the SLI Online Esthetician School...
Ep 136: "Pushy Estheticians" are 6-Figure Estheticians
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses why you need to become a "pushy Esthetician" and providing your clients for everything they need!
Click here to take my FREE Communication Masterclass
En...
EP 135: Your Confusing Your Clients
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses how you are confusing your clients.
Click here to take my FREE Communication Masterclass
Enroll in the SLI Online Esthetician School for only $30 a month...
EP 134: Change Has to Happen For Your Business to Grow
Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.
Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.
This episode will discusses how you have to have change in your business for your business to grow!
Click here to take my FREE Communication Masterclass
Enroll in th...
