Finley Capital Podcast
Finley Capital Podcast: Your Guide to Private Lending & Real Estate InvestmentWelcome to the Finley Capital Podcast, hosted by Logan Richetti, where we dive deep into the world of private lending, hard money loans, and real estate investment. Our mission is to empower investors, borrowers, and private lenders with the knowledge and resources needed to make smarter, faster, and more reliable financial decisions.As a seasoned residential real estate broker and investor, Logan shares his firsthand expertise on securing private capital, navigating the complexities of private money loans, and leveraging financing for profitable real estate investment opportunities. Whether you're looking to...
Inside the Numbers: How to Analyze and Present a Multifamily Investment | #109
Logan Richetti dives deep into the real numbers, strategy, and structure behind a recent $1.2 million mixed-use portfolio in Midland, Michigan. You’ll learn exactly how he approached marketing, valuation, and deal packaging from both a seller and broker perspective—complete with pro tips on how to analyze a multifamily listing that actually gets traction.
Whether you're an active investor, new to private lending, or trying to understand how cap rates and NOI impact real-world value, this episode is loaded with insight.
 What You’ll Learn:
How to evaluate multifamily and mixed-use listings like a...10 strategies to attract borrowers to your private lending offers | #108
Logan breaks down 10 private lending borrower acquisition strategies—but more importantly, he shares why focusing on just 1 or 2 is the key to real growth.
After years of spreading his energy too thin across a wide range of lead generation efforts, Logan shares a transparent look at what’s working, what’s not, and how he’s refocusing his time and resources to scale smarter. If you're a private lender feeling overwhelmed by too many options, this episode will help you zero in on the highest ROI strategies for attracting quality borrowers.
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Zero to $100M: The Debt Fund Blueprint | #107
Logan walks us through a whiteboard brain-dump on why he’s considering launching the Lend Private Fund—a 506(b) debt fund designed to solve the scalability and liquidity challenges Finley Capital faces with its current co-lender direct placement model. With the balance sheet sitting at $9.5 M and eyes set on $120 M, Logan breaks down:
Current Constraints: Why deal origination and the co-lender model leave eager capital partners waiting on the sidelines.Fund Structure 101: How pooling $10 M across 100 friends & family investors into 100 loans creates instant diversification, mitigates downside, and keeps capital always deployed.Risk & Rewa...Partners, Not Passengers: How Co-Lending Lets You Steer Every Deal | #106
Logan Richetti of Finley Capital sits down with his good friend and fellow real estate investor, Robert Lawrence. Robert is a well-known figure in the local real estate scene and a long-time capital investor with Finley Capital. He shares his perspective on what it’s like to invest in private real estate loans, how the process works from the capital side, and what drew him to partner with Finley Capital in the first place. They look back on the first deal they did together nearly two years ago and how that relationship has developed over time.
Logan an...
The $35K Flip That Changed Everything: Joe Lieber’s Origin Story | #105
Logan Richetti of Finley Capital sits down with seasoned investor Joe Lieber, founder of Cleveland House Buyers and 42 Capital, to talk all things real estate investing in Cleveland, Ohio.
With 28 years in the game, Joe shares how he went from a tough first deal at 18—where he and his partner lost $8,000—to building a high-volume real estate business and eventually transitioning into private lending using his own capital, as well as funds from friends and family.
This episode is packed with raw insights on:
Scaling to high-volume investing in C...How to De-Risk High-Return Lending—Lessons from Rodney Miller | #104
Logan Richetti sits down with Rodney Miller, a seasoned hard money lending partner based in Oklahoma, for a deep-dive conversation into his entrepreneurial journey.Â
But Rodney's journey doesn’t stop there. He takes us inside his bold pivot from real estate finance into the world of healthcare—specifically, how he began acquiring medical clinics. What started as a single investment quickly evolved into a successful chain of clinics. Rodney walks us through the unique business model, the hurdles he overcame, and how he scaled the operation in a highly regulated industry. His story is proof that business princ...
Skip the Bank, Control the Deal: Lending Playbooks with Neil Timmins | #103
Logan Richetti sits down with Neil Timmins from Little Guy Loans in Iowa for a deep dive into Neil’s 21-year journey in real estate and private lending. From humble beginnings to building a successful lending business, Neil shares the pivotal moments, lessons learned, and strategies that have shaped his career. Whether you're new to real estate or a seasoned investor, this conversation is packed with insights you won’t want to miss. Â
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Are you a borrower, investor, or private lender looking to unlock new oppor...
Blueprints to Bookings: Inside the Airbnb Build That Paid Off | #102
Today’s episode of Finley Capital is recorded on location at our brand-new Airbnb rental. Logan Richetti sits down with his partner, Nate Senor—the expert behind the Airbnb management and property setup—to walk through every detail of the project. They share exactly how much it cost to build, what the property is worth today, and how much income it brings in.
From construction costs and equity built, to rental strategy, leases, and how Airbnb really works—they cover it all. You'll also hear the thought process behind the furnishi...
Unlocking Real Estate Gold: How Investor Groups Power Massive Deals | #101
Logan Richetti dives into the game-changing impact of in-person real estate investor association (REI) networking groups. He explains how these meetups have played a major role in Finley Capital’s marketing strategy—helping connect with both borrowers and capital investors. Logan shares the story behind taking over the Midland Real Estate Investor Association Group just a few months ago, why he did it, and what his goals are for building stronger local deal flow.
You’ll hear tips on how to make Real Estate Investor Association Groups groups more effective, even if you’re not in a...
How Daniel Paloscio Built a Profitable Lending Business from the Ground Up | #100
Logan Richetti sits down with Daniel Paloscio of SEP Capital in Tampa, Florida to unpack how he transitioned from multiple business ventures into private lending—and how he built a sustainable and profitable company along the way. Daniel shares the lessons learned from his early days, the key mindset shifts that helped him scale, and the systems he uses to run an efficient operation today.
We talk about what it really takes to grow in this business, including how to find your niche, stand out in a competitive market, and attract the right borrowers. Da...
How Finley Capital Built a 1,000+ Borrower Database in 3 Years (And How You Can Too) | #99
Logan Richetti dives into how Finley Capital built a database of over 1,000 active borrowers in just three years—and how you can use the same strategies to grow your private lending business. We cover some creative and often overlooked ways to grow your borrower list that you may have never considered. You’ll hear about an exciting new move from one of our LENDFAM members, who just launched a Quick Quote form on their website to capture leads more effectively.
We also talk about how to start building your network in a way that make...
How to Select a Private Money Lender to Invest your Capital with | #98
Logan Richetti dives deep into one of the most important questions for capital investors: How do you select the right private money lender to invest with? Drawing on years of experience and hard-earned lessons at Finley Capital, Logan walks listeners through the key factors every investor should consider before placing their capital with a private lender.
He introduces the Private Money Handbook: Capital Investor Edition, a resource designed to guide investors through the decision-making process—and explains where to find it and how to use it effectively. Logan breaks down th...
Lendr, Scaling Finley Capital & Private Lending with Logan Richetti and Bryce Matheson | #97
Logan Richetti sits down with Bryce Matheson, founder of Lendr—a powerful new software platform that Finley Capital has recently adopted. They dive into the world of software development, exploring why it’s more complex than most realize. Bryce shares the ups and downs of building Lendr, while Logan explains why he loves the platform and how it stands out in the private lending space.
Logan shares the journey of Finley Capital—from just a few friendly loans to a fast-growing business now aiming for a $100 million balance sheet. He talks...
Logan’s Vision, Portfolio Update & What’s Next for Finley Capital | #96
Logan Richetti shares his vision of building a $100 million balance sheet—now already at $9.3 million. He gives an update on a major real estate portfolio he acquired with partners, including progress on renovations, sales, and several new construction projects in the works. He teases a few Airbnb developments currently in the planning phase.
Logan talks about taking over the Midland Real Estate Investor CONNECT group, recaps the success of the first event, and previews what's ahead. He introduces Finley Capital’s fresh rebrand and new logo, signaling the company’s next chapter.
L...
Inside the Pittsburgh Market and Private Lending Insights with Jamie Dietz: A Deep Dive into Next Door Capital’s Approach | #95
Logan Richetti, founder of Finley Capital, is joined by Jamie Dietz, owner of Next Door Capital in Pennsylvania, as they explore the Pittsburgh real estate market. They discuss the types of deals Jamie has been seeing—primarily fix-and-flips, with an average loan amount of $120k. Jamie takes listeners through a typical construction plan in Pittsburgh, offering insight into the region's unique housing stock and the challenges it presents.
Jamie also shares his journey of how Next Door Capital was started, how it's been growing, and the deals and capital he’s working with now. Over...
Inside the Private Lending Process with Logan Richetti: A Step-by-Step Guide to Finley Capital’s Systems | #94
Logan Richetti, founder of Finley Capital, takes a deep dive into the private money lending process, revealing how Finley Capital’s systems operate from start to finish. Whether you’re looking to build your own private lending business or improve your current systems, Logan breaks down each step of the loan lifecycle with visual examples.
Logan walks listeners through the entire process, including the closing statement for a deal, showing how terms, interest, fees, and other key factors present themselves on the sheet. If you're building out your private lending operations, this episode gives you...
Scaling and Succeeding in Private Money Lending with Logan Richetti & Tim Rumler | #93
Logan Richetti, founder of Finley Capital, joins Tim Rumler on the Capital Property Podcast to dive into the world of private money lending. From scaling a private lending business to understanding hard money loans, Logan shares his journey and valuable insights that helped him establish Finley Capital and thrive in the industry.
Logan breaks down what private money is all about, explaining how it works, why it's a game-changer for investors, and the unique advantages it offers compared to traditional lending. He reveals the strategies he used to build Finley Capital and how other investors in Michigan...
Nurturing Capital Investor Relationships – Managing and Growing Your Investor Network with Logan Richetti | #92
Logan Richetti, founder of Finley Capital, dives into the crucial process of managing and nurturing relationships with existing capital partners. He reveals the strategies that helped Finley Capital grow to 75 capital partners in record time, focusing on what keeps investors secure and engaged.
Logan shares how he utilizes social media and email campaigns to build and maintain strong connections with his investors. Through targeted content, case studies, examples, and real-world stats, he demonstrates how these tools can be used to foster trust and communicate effectively with partners. He also discusses how he proactively uses case studies to...
How to Flip Real Estate Like a Pro Faster Than The Competition: Secrets to Renovating, Maximizing Profits & Crushing Construction with Jake Wegner! | #91
In this episode, Logan Richetti, founder of Finley Capital, sits down with his business partner Jake Wegner from Wegrich Holdings LLC, as they dive deep into their latest real estate project in Midland, MI. They talk about acquiring a big portfolio at a discount, the process of repositioning, and most importantly, how Jake is dominating the construction phase of the renovations!
Jake shares his step-by-step process for tackling a flip renovation, including building a scope of work, navigating challenges, and maximizing profits. They discuss the best strategies for disposing of properties—whether selling as-is or...
How #LENDFAM Private Lending Partner Dominic Dangora is originating private loans at scale in Oklahoma City! | #90
In this episode, Logan Richetti sits down with Dominic Dangora, a seasoned private real estate investor based in Oklahoma City, to discuss how they’ve partnered with #LENDFAM to address key challenges in the world of private lending. Whether you're an investor, borrower, or private lender, this conversation provides valuable insights into how the private capital and hard money loan industries are evolving.
Dominic shares his journey from residential mortgages to private lending, revealing how his experiences led to the founding of his private real estate investment business, Private REI. He also discusses what private lenders can expect as...
How #LENDFAM is Revolutionizing Private Lending: Unlocking Opportunities for Investors and Lenders in 2025 | #89
As Finley Capital moves into 2025, we're focused on one thing: onward and upward. In this episode, Logan Richetti breaks down how we are solving one of the biggest challenges in private lending today—insufficient borrower deal flow—and how we’re doing it with our innovative network of #LENDFAM members.
If you’ve never heard of #LENDFAM, don’t worry! Tune into our previous episodes, where Logan dives into the full concept of #LENDFAM and its game-changing potential. In this episode, Logan provides a step-by-step breakdown of the #LENDFAM business model, a strategy he believes i...
Top 5 Lessons Finley Capital Learned From Lending Private Capital Across 63 Private Money Loans 2024 with Logan Richetti | #88
In this episode of Investing in Real Estate with Finley Capital, Logan Richetti reveals how utilizing strategic partnerships can reduce workload while significantly increasing returns. As we roll into 2025, we reflect on an impressive 2024 where Finley Capital completed 63 loans totaling $9.1 million in loan volume.
If you're an investor, borrower, or private lender looking to make smarter moves in real estate, this episode is packed with actionable insights. Logan shares his Top 5 Lessons Learned from private lending in 2024 that can help you navigate the competitive landscape of hard money loans and private capital.
Key takeaways...
Introducing #LENDCOACH and Logan's plan to mentor new private lenders and provide capital for their deals! | #87
Introducing #LENDCOACH and Logan's plan to mentor new private lenders and provide capital for their deals! In this episode, Logan dives into the feedback from last week's show where he shared his vision of rolling up lending companies for a big exit. Tune in as he reveals the updated plan and invites you to be a part of this thrilling journey! Don’t miss your chance to get involved. Whether you're thinking about starting your own private lending business or exploring partnership opportunities with the Finley Capital team, this episode gives you the inside scoop on the business st...
Logan's plan to roll up 20 lending companies to sell to a private equity exit, and how you can join him! | #86
Logan's plan to roll up 20 lending companies to sell to a private equity exit, and how you can join him! In this episode Logan lays out a bold plan to consolidate a fragmented private lending industry using integrated third party services to standardize multiple private lending operations into one big sellable asset. Tune in to learn more about the plan and how you can join him on this wild ride! Whether you're considering starting your own private lending business or exploring collaboration opportunities with the Finley Capital team, this episode provides a step-by-step breakdown of Logan’s plans an...
Deal Spotlight: Logan & partners take down 32 value add units in his own backyard! | #85
Deal Spotlight: Logan & partners take down 32 value add units in his own backyard! He discusses how he discovered the deal, the negotiation process, the structure of the terms, and how they successfully closed it. Logan also reveals their next steps after completing this major deal. Whether you're looking to start your own private lending business or collaborate with the Finley Capital team, this episode breaks down Finley Capital’s largest deal to date, step by step!Â
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Are you a borrower, investor, or private lender looking to unlock...
From NFL standout to private lending superstar! | #84
From NFL standout to private lending superstar! In this episode Logan Richetti sits down with former National Football League star Devon Kennard to discuss his transition from linebacker to private lender in the real estate industry as well as his new book Real Estate Side hustle recently published by Bigger Pockets. Whether you are looking to launch your own private lending venture or team up with Finley Capital this episode sheds light into what it takes to succeed in the private money lending space. Don't miss it!
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Are...
How Kyle Passkiewicz from YellowBird built a 1000+ unit real estate portfolio and then sold it in one shot! | #83
How Kyle Passkiewicz from YellowBird built a 1000+ unit real estate portfolio and then sold it in one shot! In this episode, Logan Richetti interviews special guest Kyle Passkiewicz about his real estate ventures in Jacksonville, Florida. Whether you're considering launching your own private lending company or joining forces with the Finley Capital team, this episode covers Kyle's journey from real estate investing all the way to private lending and beyond.Â
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Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and pr...
Logan Richetti's special guest appearance with Jason Balin from Hard Money Bankers on the Private Lenders Podcast. | #82
Logan Richetti's special guest appearance with Jason Balin from Hard Money Bankers on the Private Lenders Podcast. In this conversation Logan and Jason discuss the origins of Finley Capital as a private lending company and the lessons learned from the membership in the Hard Money Mastermind Inner Circle. Thinking about starting your own private lending company or just curious how Finley Capital got started? This is the episode for you. Check it out!
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Are you a borrower, investor, or private lender looking to unlock new opportunities in r...
Can you really earn 18% per year lending your own private capital? | #81
Can you really earn 18% per year lending your own private capital? In this episode, Logan Richetti reveals how you can effectively deploy your capital in just a few straightforward steps. Whether you're interested in starting your own private lending company or partnering with the Finley Capital team, this episode will guide you on how to maximize your returns. Don’t miss out on these valuable insights!
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Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan...
The secret to reaching 1.3 Million Dollars in term sheets! | #80
1.3 Million Dollars in term sheets up for negotiations right now?! In this episode Logan Richetti sits down to share some exciting updates from Finley Capital. Whether you want to build your own private lending company or just want to team up with the Finley Capital crew, this episode will take you through everything you need to know about Finley Capital!
#finleycapital #privatelending #privatelender #lendprivatecapital #hardmoney #hardmoneyloan #hardmoneylender #realestateinvesting
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Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and...
Gary King | #79
Can you imagine owning 15-20 houses at once?! In this episode Logan Richetti sits down with his friend Gary King to talk about flipping houses right here in Michigan. Whether you want to build your own private lending company or just want to team up with the Finley Capital crew, this episode will take you through how Gary dove into Real Estate Investing and how you can too!
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Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lend...
Paul Clarke | #78
Is flipping houses an easy way to generate income? In this episode Logan Richetti sits down with his pal Paul Clarke to discuss his recent Fin Funded Flip right here in Midland, MI. Whether you want to build your own private lending company or just want to team up with the Finley Capital crew, this episode will take you through a deal from start to finish with all the details you need to know about Real Estate flips!
#finleycapital #privatelending #privatelender #lendprivatecapital #hardmoney #hardmoneyloan #hardmoneylender #realestateinvesting
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Joey Powell | #77
A glimpse into the life of a new private lender. In this episode Logan Richetti sits down with Finley Capital’s newest RAP partner Joey Powell to discuss his new journey and future plans as a Regional Association Partner with Finley Capital. Whether you want to build your own private lending company or just want to team up with the Finley Capital crew, this episode will take you through how both Real Estate deals and Private Loans are structured!
#finleycapital #privatelending #privatelender #lendprivatecapital #hardmoney #hardmoneyloan #hardmoneylender #realestateinvesting
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Alisha Macnamara | #76
How do you approach design choices for a flip? In this episode Logan Richetti interviews with Alisha Macnamara to discuss how she and her husband first got into Real Estate investing and some takeaways they have learned from their journey so far. Whether you want to build your own private lending company or just want to team up with the Finley Capital crew, this episode will take you through the "what to do" steps from design choices all the way to interior decorating when it comes to Real Estate flips.
#finleycapital #privatelending #privatelender #lendprivatecapital...
Austin Macnamara | #75
A conversation with Finley Capital's new pal from Traverse City, Austin Macnamara. In this episode Logan Richetti interviews with Austin Macnamara to discuss how he first got in touch with Finley Capital and what benefits he gained with teaming up with Finley Capital instead of teaming with a national lending company. This interview is for anyone thinking about getting into private lending or Real estate investing! Whether you want to build your own private lending company or just want to team up with the Finley Capital crew, this episode will take you through an awesome example deal that...
Kevin Marshall | #74
A conversation with Finley Capital's own RAP Kevin Marshall. In this episode Logan Richetti interviews his partner Kevin Marshall to discuss how he got started lending private capital and why he chose to team up with Finley Capital instead of building a new lending company from the ground up on his own. This interview is for anyone thinking about building a private lending company or lending private capital. Tune in to learn more about the struggles with going it alone. Whether you want to build your own private lending company or just want to team up with the Finley...
Loan Application Approval | #73
How to make sure your private loan request is approved! In this episode Logan Richetti from Finley Capital discusses the 7 steps to guaranteed hard money loan approval from the Finley Capital Hard Money Handbook. This one is for our real estate investors who use private capital to fund their deals. Tune in to learn how to become a stronger borrower! Whether you want to build your own private lending company or just want to team up with the Finley Capital crew, this episode will take you through the process of creating strong borrowers so you can fund loans...
Loan Assignment | #72
Learn how to assign a private loan to a co-lender investor! In this episode Logan breaks down the mechanics of how a private loan is assigned to a third party capital partner. Whether you want to build your own private lending company or just want to team up with the Finley Capital crew, this episode will walk you through the five main documents we use to assign our hard money loans to our capital partners.Â
#finleycapital #privatelending #privatelender #lendprivatecapital #hardmoney #hardmoneyloan #hardmoneylender #realestateinvesting
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Are you a bor...
Processing Loans | #71
APPLY, PROCESS, UNDERWRITE, FUND, SERVICE, REPAY. These are the six steps to the private loan life cycle for a borrower who wants to use private capital for a real estate flip. In this episode of the Finley Capital podcast Logan Richetti breaks down the process into steps to help a borrower understand exactly what it will be like to make a loan application to borrow money from a hard money lender. Whether you want to build your own private lending company or just want to team up with the Finley Capital crew, this episode will break down each step...
Understanding the term sheet | #70
Learn how to present a term sheet for a private loan! In this episode Logan breaks down the structure of a private loan and how a term sheet is built to present the loan costs and fees to a borrower with a special emphasis on avoiding any misunderstandings down the road. Whether you want to build your own private lending company or just want to team up with the Finley Capital crew, this episode breaks down exactly how to present a term sheet to a borrower effectively.Â
#finleycapital #privatelending #privatelender #lendprivatecapital#hardmoney #hardmoneyloan #hardmoneylender #realestateinvesting
