Convo By Design®
A podcast dedicated to promoting the ideas of architects, artists, designers, tastemakers and those making a difference in the way we live. Design is personal as is a good conversation. Copyright © Fusion Media, Inc. 2013-2025 All rights reserved.
Here Comes WestEdge 2026 | 688 | Design and Architecture Knowledge So You Can Thrive and Survive the Chaos
Are you ready to join me in Santa Monica, for the WestEdge Design Fair, This is year 10 for me, producing, and publishing content from the show. You know my commitment to you: we bring together the brightest, most provocative creative minds to talk about the business and practice of design in ways you simply will not hear anywhere else.
California: The Last Frontier of Creative Freedom in American Design | 687 | LEGACY REISSUE 2014 feat. Roman Alonso, Mayer Rus and Mallery Roberts Morgan
Los Angeles has long been a playground for designers, artists, and makers seeking uncharted creative territory. As the city’s design community grows and attention turns outward, is L.A.’s legendary openness under threat—or evolving into something new? Mallery Roberts Morgan, Roman Alonzo of Commune and Architectural Digest’s Mayor Rus weigh in on what makes California a singular hub for creative freedom.
Thank you to my incredible sponsor partners; Pacific Sales Kitchen & Home, TimberTech and Shelter Republic.
Hosted by, Mallory Roberts Morgan during the 2014 edition of DIEM: Design Intersects Everything Made, this conversa...
CXD September 2026 Icon Registry | 686 | Paul Murdoch Architects: Designing sacred Ground, The Architecture of Memory at the Flight 93 National Memorial
In this special episode timed for the anniversary of September 11th, I sit down with architect Paul Murdoch to explore the profound responsibility of designing a national place of remembrance. Murdoch's firm was selected from more than 1,100 international entries to create the Flight 93 National Memorial in Shanksville, Pennsylvania—a 2,200-acre site honoring the 40 passengers and crew members who fought back against highjackers on 9/11.
Redefining Luxury Through the Lens of Design Psychology | 685 | Nuinterior Design’s Nureed Saeed on how “The Wellness of Home” is reshaping the industry
In this episode, host Josh sits down with Nureed Saeed, the owner and creative director of Nu Interiors. Nureed shares her unique journey from a high-stakes career in the fashion industry to becoming a leader in the "design for wellness" movement. She discusses how her background in retail and corporate fashion informs her approach to interior design, the importance of psychological safety in the home, and why the future of the industry lies in personalized, human-centric spaces.
Maestri Studio LIVE in Dallas: Breaking the Silos | 684 | Why Cohesive, In-House Design is the Future of Architecture
The conversation delves into the post-pandemic realization that true creative collaboration requires proximity, prompting the studio to downsize and focus on a deeply integrated "many hats" workflow. The team also explores the changing landscape of home design—from navigating massive post-pandemic cost multipliers and evolving spaces like "mission control" kitchens, to pushing back against Texas's "bigger is better" mentality in favor of highly detailed, character-rich spaces. Finally, they cover the critical role of manufacturer partnerships in keeping pace with rapid product innovations, regional environmental codes, and a growing client demand for technological simplicity.
Craft, Scale, and Soul: Bernd Radaschitz CEO Lanserring | 683 | The Future of Bespoke Kitchens
This conversation with Bernd Radaschitz is a masterclass in how heritage craft evolves without losing its soul. Born into a fourth-generation cabinetmaking family in Austria, Radaschitz bridges the rare gap between hands-on craftsmanship and executive leadership. His journey—from apprenticeship to building an international business spanning London and New York—offers a blueprint for scaling authenticity.
Designing for the Unexpected: Navigating Global Turmoil in the Bespoke Rug Industry | 682 | Ayub Ansari
As geopolitical shifts and supply chain crises redefine the global economy, bespoke rug makers and interior designers are finding new ways to maintain craftsmanship and client trust.
This conversation with Ayub Ansari explores how California Design Living, a four-generation family business, is adapting to unprecedented challenges. From the sudden impact of 50% import tariffs to soaring air freight costs and labor shifts in India, the episode delves into the delicate balance between maintaining centuries-old artisanal traditions and surviving a volatile modern market.
Economic Volatility & Tariffs: Recent years have seen dramatic shifts...Convo By Design Icon Registry | 681 | HMC Architects
In an un-siloed world where public spaces face evolving threats, Kirk Rose and Sergio Lechuga detail how intentional design, community trust, and “invisible layers” protect people without building prisons. This is only a part of what makes HMC Architects a people-focused firm and one built for the future. he Convo By Design Icon Registry is presented by Pacific Sales Kitchen & Home.
In this follow-up conversation, I attempt to anchor a deep dive into the changing nature of safety and security in architectural design. Kirk Rose (Healthcare Practice Leader at HMC Architects) and Serg...
From Luxury Hyde to Design Empire | 680 | Kyle Bunting on Authenticity, the “Favor Bank,” and Navigating Industry Shifts
In a design landscape increasingly defined by shifting economics and digital replication, designer and entrepreneur Kyle Bunting is rewriting the playbook on brand longevity. Sitting down with podcast host Josh Cooperman, Bunting shared how a service-first philosophy and a dramatic expansion of materiality have transformed his company from a niche luxury hide specialist into a diversified design empire.
Architecture of Home Impacts the Psyche, Building Environments for Personal Evolution | 679 | Overcoming Obstacles with Julie Hardridge of Architexture Interiors
Julie Hardridge, founder of Architexture Interiors, brings a lifelong passion for history, craftsmanship, and design to every project. She began her academic journey at the Savannah College of Art and Design on scholarship before transferring to New York University, where she studied Architectural History and Decorative Arts with a minor in Urban Planning. Her studies, combined with time spent abroad in Italy and France learning from master artisans, shaped her distinctive design philosophy rooted in tradition, artistry, and innovation.
While the design world often prioritizes the “perfect” visual, this conversation dives into the structural and psychological foundations of c...
Designing the Business, Not Just the Room | 678 | Inside Dart Studio with Olivia & Jenna Botrie
Sisters Olivia and Jenna Botrie of Dart Studio didn’t set out to build a design firm together, they grew into it. What started in a basement with a baby on the floor evolved into a highly structured, process-driven studio navigating growth, technology, and a post-pandemic design boom. Their story reveals how great design isn’t just about aesthetics, it’s about systems, relationships, and knowing when to think bigger. From cottage culture and client psychology to AI workflows and generational shifts, the Botrie sisters unpack how Dart Studio scaled during the pandemic, why process is their secret weapon, and ho...
Eileen Applebaum’s Dynamic Journey Unveiling the “Dynamic Tension” between Art and Commerce I 677 | The Evolution of Threads Soft Goods
In the world of interior design, there is a pervasive myth that one must choose between the left-brain rigor of business and the right-brain flow of creativity. Eileen Applebaum, the founder of Threads Soft Goods, spent 35 years proving that the most sustainable success actually exists in the "dynamic tension" between the two.
CXD July 2026 Icon Registry | 676 | Mary Ann Schickedanz: Blending European Longevity with Western Resiliency
The Studio Schickedanz founder is inducted into the Convo By Design Icon Registry, showcasing three decades of sustainable innovation, material intelligence, and integrated architectural practice.
This episode celebrates the installation of Mary Ann Schickedanz, founder of Carmel-based Studio Schickedanz, into the Convo By Design Icon Registry. Bringing a foundational Austrian perspective where buildings are crafted to endure for generations, Schickedanz has spent over thirty years pioneering sustainable architecture across the American West. The conversation highlights her holistic approach to environmental integration—combining high-performance building science with deep material intelligence to combat regional ecological pressures like drought and wi...
Building a Safe Harbor for Creative Growth: A Family Affair | 675 | Introducing Shelter Republic
Today is one of the most incredible episodes of the show I have ever produced. I don’t say this lightly. Today, you are going to hear about a new project called Shelter Republic, officially launching although if you are an avid listener, you have probably heard me talking about it as we prepared for launch. Well, it’s here, and it’s official. And You are going to hear from my co-founder…I’m sitting down with computer engineer and Shelter Republic co-founder Jack Cooperman to discuss the platform’s structural architecture, functionality, purpose, and the necessity for safe pla...
Bill Baldwin of Hartman Baldwin | 674 | The New Intentionality Behind Design-Build, Guided by Passion & Driven by Purpose
The Future of Innovation and Adaptive Reuse The episode wrapped up with a look at future innovations, including the potential for prefabricated and modular homes to address housing needs. The idea of "adaptive reuse," moving and repurposing existing functional structures instead of demolishing them, was also discussed as a potentially more sustainable way forward for the industry, reflecting a broader trend toward more conscious and resourceful building practices.
Christina Cruz of Christina Cruz Interiors | 673 | Designing a Unique Perspective: From Media Sales to Measurable Interiors
A former media executive trades corporate strategy for interior design, only to discover the same rules still apply. In a rapidly evolving industry shaped by AI, rising client expectations, and economic pressure, design has become as much about systems as it is about style. This conversation reveals how one designer is navigating that shift by treating every project like a campaign with outcomes that extend far beyond aesthetics. A conversation about reinvention, material intelligence, and why the most effective designers today think in terms of ROI, storytelling, and client experience.
Nick Cryer of Berkeley Place | 672 | Historical Preservation in the UK: Respecting the Past While Building for the Future
Integrating Sustainability in Heritage Design. Despite rigid preservation laws, the industry is gradually seeing a shift towards allowing sustainable upgrades, such as double glazing and improved insulation, provided they are sympathetic to the original design. Nick noted that older structures, with their thick stone walls and natural thermal performance, often offer inherent sustainability advantages over modern, thinner-walled builds. Modern Kitchen Functionality in Historic Spaces The pandemic has redefined the kitchen as a central social and functional hub, requiring more sophisticated appliance suites and technology. Adapting these modern requirements to historic layouts often involves creative solutions like building internal partitions...
Convo By Design June 2026 ICON Parkin Architects | 671 | Redefining the Architecture of Incarceration: Healing Over Hardship
In January, you heard from Rebecca MacDonald and Kyle Basilius, principals at Parkin Architects, …Parkin is a Canadian, employee-owned, award-winning architectural practice with roots dating back to the 1940s. Founded and established in Toronto, expanded to Ottawa, and Vancouver, the firm specializes in designing purposeful, beautiful, and functional buildings. Our commitment to collaboration has earned us a reputation for excellence, bringing clients’ visions to life through thoughtful, impactful design. With a focus on social impact, we take pride in creating spaces that are accessible, inclusive, and welcoming to all. Not my words, theirs.
Architecture After Disruption: Health, Resilience, and the Future of the American Home | 670 | Tim Barber Architects
In this conversation with the principals of Tim Barber Architects, the discussion explores how architecture has evolved since 2020. The pandemic fundamentally changed how people live in their homes, forcing architects to rethink everything from spatial organization and material choices to health, resilience, and long-term adaptability.
The architects describe a profession balancing client desires, environmental realities, and community responsibility. Topics include aging in place, the shift away from open floor plans, rebuilding after wildfire loss, and the growing role of resilience and sustainability in residential design.
Designer Resources
Pacific Sales...
The Experience of Architecture Beyond Form, Function & Feel | 669 | Ben Kasdan
Architect Ben Kasdan and I explore the ethos of design, the importance of “innovation through experience,” and why architecture should be viewed as a living organism rather than a machine.
Designer Resources
Pacific Sales Kitchen and Home. Where excellence meets expertise.
TimberTech – Real wood beauty without the upkeep
Shelter Republic – Request your membership invitation
Innovation vs. Practicality: The discussion begins with the idea of innovative design, citing Frank Gehry’s Walt Disney Concert Hall. While the building faced initial criticism for a “glare” issue from its...
Building Ethical Products, Leaning in on Values Based Specification | 668 | Legacy Reissue 2014 feat Frances Anderton & Jeff Denby
Every now and then, I like to hop into the wayback machine and share a fresh listen to conversations that influenced our current times. The one you are going to register to today was recorded live in 2014 from DIEM, Design Intersects Everything Made symposium presented by the West Hollywood Design District featuring Frances Anderton, then with KCRW ad Jeff Denby, co-founder and then with Pact. A clothing brand you will be hearing more about.
The following conversation was focused on values based capitalism, an economic model with which places value on profit generation that also g...
More Than a Kitchen: Designing for the Multi-Generational Modern Home 667 | Live Thought Leadership from Pacific Sales in Huntington Beach, CA.
Industry experts discuss the shift from “The Triangle” to “The Zone,” the explosion of ADUs in Southern California, and why your Pinterest board might be lying to you.
Southern California builders, designers, and innovators to dissect the radical shifts in residential design since 2022. The conversation moves beyond simple aesthetics to explore how the “post-pandemic” home has become a multi-functional hub. From the technical complexities of “electrically heavy” kitchens to the rise of Accessory Dwelling Units (ADUs) as multi-generational lifelines, this episode serves as a masterclass in the collaborative effort required to build a “forever home” in today’s market.
The P...
The Resilient Art of Designing for Extremes: Creating in the Twin Cities | 666 | PKA Architecture
Building Beyond Aesthetics in the Twin Cities
Residential architecture in the Twin Cities requires a unique blend of grit and intentionality. From the “Scandinavian tradition” of high-level craftsmanship to the technical demands of a 115-degree annual temperature swing, designing in this environment is an exercise in functional resilience. This conversation explores how extreme climates and a “Midwest mindset” shape the way we live and the ways homes must evolve to meet the needs of multi-generational families. The following conversation I had with PKA Architecture’s Kristine Anderson, Andrew Edwins and Ryan Fish was wide rangi...
Convo By Design May 2026 ICON Cathy Purple Cherry | 665 | Designing for Life: Architecture, Emotion, and the Long View
Designing for Life: Architecture, Emotion, and the Long View
Architect Cathy Purple Cherry challenges the idea that buildings are static objects, arguing instead that great architecture evolves with human behavior, emotion, and time.
From biophilic design and post-pandemic living patterns to aging-in-place and purposeful restraint, Purple Cherry shares how architecture can improve quality of life across generations—without chasing trends or perfection.
Designer Resources
Pacific Sales Kitchen and Home. Where excellence meets expertise.
TimberTech – Real wood beauty without the upkeep
Sh...
Rebuilding the Dream | 664 | The State of SoCal Architecture with Leo Marmol & Ron Radziner
I sat down with Ron Radziner and Leo Marmol to dig into why building in Southern California feels like an uphill battle and how we can actually fix it.
After their talk at WestEdge, I caught up with Ron and Leo to process everything discussed. We’re at a major inflection point in Southern California, and I wanted to know how their perspective has shifted since they started back in ’89. We dove into the “fucking NIMBYs,” the skyrocketing costs of construction, and why our current zoning laws are essentially a slow-motion economic disaster. From the lessons...
Reconnecting with Friends and Colleagues, That is what Makes Trade Events so Special | 663 | LuAnn Niagara and Josh Cooperman on the Evolution of Industry Media and Podcasts
The episode you are going to hear today was over a decade in the making. LuAnn Niagara is the host of A Well Designed Business. The podcast launched in 2016 and set the standard for what a business of design podcast should be. LuAnn’s focus was then and is today focused on helping designers up level their design studios. LuAnn was hosting a session for the KBIS Podcast Studio and we had some time during the show and I can’t remember who brought up the idea, I think it was me who suggested to LuAnn, that this would be a...
Saying Goodbye to A Friend | Remembering Troy Hanson
The Ride Along CEDIA Expo | 662 | Integration, Illumination, and the Future of the Connected Home
From the show floor at CEDIA Expo 2025, three distinct voices reveal an industry in the midst of transformation—where technology, design, and business are converging in new and unexpected ways. What emerges is not a story about gadgets, but about integration at every level: systems, teams, and ideas. The future of the home is being shaped as much by collaboration and communication as by innovation itself.
Designer Resources
Pacific Sales Kitchen and Home. Where excellence meets expertise.
TimberTech – Real wood beauty without the upkeep
Shelter Republic – Request your m...
Industry Experts on How Fires, Technology, and Shifting Social Agenda are Redefining the “strength” of Southern California Architecture | 661 | Featuring Anthony Poon, Ben Ballentine & Luis Murillo
In the wake of the devastating January 2025 fires, the architectural community in Southern California is facing a reckoning. The conversation at the recent panel I hosted at Ganahl Lumber in Torrance made one thing clear: the old metrics of “durability” are no longer enough. The industry is moving toward a philosophy of resilience.
For Anthony Poon of Poon Design and Ben Ballentine of Ballaetine Architects, the challenge lies in balancing this need for hardened structures with the fundamental human desire for beauty and light. As Poon noted, a building could be made entirely fireproof, but if i...
The New Kitchen: Personalization, Price Shock, and the Post-Pandemic Evolution | 660 | Kitchen Conversations from Pacific Sales in San Diego
In this roundtable conversation, a diverse group of interior designers and kitchen specialists discuss how kitchen design has transformed in the post-pandemic era. Rising costs, shifting client expectations, and new technologies are forcing designers to rethink how kitchens function and how they are delivered to clients.
The conversation explores everything from appliance innovation and zoning strategies to the emotional role of kitchens as gathering spaces. Designers also confront difficult realities such as escalating budgets, supply chain issues, and the need to guide clients through increasingly complex decisions. We gathered at the Pacific Sales Kitchen & Home showroom in...
Nicole Hirsch Interiors on Signature Style | 658 | Historic Integrity and Modern Interior Design
New England designer Nicole Hirsch explains how the interior design profession evolved from service provider to brand identity, why craftsmanship still matters in a digital-first world, and how historic architecture shapes modern living.
Since launching her firm, Nicole Hirsch, principal of Nicole Hirsch Interiors, has witnessed—and helped shape—the transformation of the interior design profession. What was once a service-driven industry has evolved into one defined by recognizable brands, signature aesthetics, and curated storytelling. For Hirsch, success today requires far more than talent; it requires clarity of voice, visual identity, and trust built through consistency.
KBIS Series Part Eight | Thriving in Chaotic Times: How Designers Stay Grounded, Profitable & Relevant
A candid conversation with interior designers Arianne Bellizaire and Sara Malek Barney on navigating burnout, emotional labor, client management, and creative growth in today’s unpredictable design industry.
From boundary-setting to decision fatigue, social media pressures, and sustaining ambition, this episode explores the strategies and mindsets designers use to remain successful, resilient, and inspired amid market volatility and personal demands.
Identity & Evolution in Design
Designers must periodically redefine themselves and their work to remain relevant. Personal growth and evolving priorities shape professional identity and approach.Burnout vs Ambition...
Justine Wolman | 657 | Designing Through Disruption: Building a Solo Practice in a Post-Pandemic World g a Solo Practice in a Post-Pandemic World
Launching a design firm is hard. Launching one days before a global shutdown is something else entirely. In this episode of Convo By Design, I speak with interior designer Justine about building a solo practice during COVID, transitioning from sales to structure, and navigating the modern realities of design—from virtual collaboration and technical complexity to burnout, authenticity, and creative control. It’s an honest conversation about what it really takes to grow a design business today without losing yourself in the process. Designing Through Disruption | Convo By Design Podcast is hosted and published by Josh Cooperman.
De...
KBIS Podcast Series Part Seven | Building Heat with Hearth & Home Technologies: Turning Fireplace Demand into Builder Value
At KBIS 2026, Hearth & Home Technologies reveals how fireplaces are evolving from overlooked amenities into high-value, design-forward features that enhance both homes and builder offerings. We explore the emotional, aesthetic, and technological dimensions of modern fireplaces, from indoor-outdoor integration to bespoke U-shaped configurations. Designers, architects, and builders alike share insights on leveraging fireplaces for resale value, client engagement, and standout home experiences.
Mike Swanson – Director, Segment Marketing | Hearth & Home Technologies
Fireplaces are no longer just a cozy addition—they are strategic assets in home design, builder differentiation, and lifestyle storytelling.
Consumer Demand & Builder Valu...
KBIS Series Part Six featuring Kitchen365: Digitizing the Kitchen Cabinet Industry from Design to Delivery
Transforming the Kitchen Experience: How Kitchen365 Streamlines Design, Specification, and Delivery
At KBIS 2026, Bhavin Patel and Hiren Modi of Kitchen365 discuss how their end-to-end technology platform is reshaping the kitchen cabinet industry—making design faster, orders more accurate, and showrooms more agile.
Digitizing Kitchen Design: Kitchen365’s design service accelerates the process from field measurement to final kitchen plan, completing in hours instead of a week. B2B Order Management System (OMS): Streamlines dealer and distributor interactions, supports tiered pricing, multi-warehouse fulfillment, and integrates with existing design software like ProKitchen. Consumer-Facing Digi...Focus Lighting + Grade : Illuminating the Experience: The Invisible Art of Modern Lighting | 656 | Beyond the Switch: Why Modern Design Demands a Lighting Narrative
From high-end residential “wealth” to AI-responsive environments, top designers discuss why lighting is the most under-recognized—yet essential—element of the built environment.
Lighting is often the ghost in the machine of interior design: when it’s perfect, you don’t notice it; when it’s wrong, it’s all you can see. In a wide-ranging discussion featuring architectural lighting experts and residential designers, the conversation shifts from the utility of “turning on the lights” to the high-stakes world of experiential design.
Designer Resources
Pacific Sales Kitchen and Ho...
Elana Tenenbaum Cline of Carta Creatives | 655 | From Blueprints to Well-Being: A Masterclass in Human-Centric Design
The emotional impact of our surroundings, the challenges of a multi-year global project, and why the perfect kitchen starts with the “mother archetype.”
Elana Tenenbaum Cline, architecturally trained-interior designer with a fascinating background rooted in both structured discipline and creative layering came into the virtual studio to share her journey from attending Syracuse University’s intensive architecture program to working on massive global projects like the Abu Dhabi Airport.
Designer Resources
Pacific Sales Kitchen and Home. Where excellence meets expertise.
TimberTech – Real wood bea...
KBIS Series Part Five | Stop Surviving the Industry & Start Shaping It with Green Forest Cabinetry
In a category often defined by tradition, Green Forest Cabinetry is applying data science, manufacturing discipline, and cross-industry thinking to challenge long-held assumptions about cabinetry. Their approach reveals how operational precision—not marketing—creates real value for designers, builders, and homeowners.
Green Forest Cabinetry’s leadership team including, CEO, John Morgan, COO, Nathan Boone and CIO, Michael Boone share how treating cabinetry as an information-driven business, not just a manufacturing process, has enabled dramatic gains in quality, efficiency, and affordability. From machine learning and performance-based compensation to packaging innovation and cultural transformation, their story illustrates how op...
CXD ICON Registry March 2026 | 654 | Corey Damen Jenkins on Leadership, Resilience, and Building a Meaningful Creative Life
Bold Vision, Grounded Leadership, and the Relentless Pursuit of Purpose. In this deeply personal and strategic conversation, Corey Damen Jenkins shares the discipline, resilience, and intentional leadership behind his rise—from knocking on 779 doors to building a global design brand rooted in humility, creativity, and purpose.
Corey Damen Jenkins is widely recognized for his exuberant interiors—fearless color, rich materiality, and a joyful sense of aspiration. But behind the visual confidence is a disciplined leader, strategic thinker, and resilient entrepreneur who built his career through persistence, focus, and unwavering belief in his purpose.
Designer Reso...
CEDIA Expo & CIX – The Ride Along: Part Five | 653 | Dan Ferissi + Caitlin Stewart | Integration X Design: How Technology, Media, and Product Innovators Are Shaping Connected Living
Beyond Technology: The New Design Frontier of Integration and Experience. Recorded live at CEDIA Expo 2025, Dan Ferrisi of EmeraldX and Caitlin Stewart of Leon Speakers explore how integration is evolving from technical infrastructure into a design-driven discipline—where storytelling, collaboration, and intentional product design define the future of connected environments.
Designer Resources
Pacific Sales Kitchen and Home. Where excellence meets expertise.
TimberTech – Real wood beauty without the upkeep
Integration X Design: Why the Future of Connected Living Depends on Collaboration
At CEDI...