The Sustainability Report Podcast
Your guide to sustainable leadership, innovation and strategy in the sports industry
What can sport learn from big tech about sustainability?
In this podcast episode, Eve Joseph, head of social impact and sustainability and a former Microsoft leader, shares insights on what sport can learn from the tech industryâs approach to sustainability.
The conversation delves into the transformative role of data, highlighting why democratising access to information is essential for understanding and mitigating the environmental risks faced by athletes, event hosts and the wider sports ecosystem.
Eve also discusses the mission and achievements of the Clean Water Sports Alliance, shedding light on its progress and future plans to address critical environmental challenges.
Helping sport for good organisations become climate resilient
When we think about the climate risks and consequences facing sport, we often think about elite sporting competition?
But what about sport for good organisations and grassroots sport clubs?Â
Thereâs not much of a focus on them even though, in most cases, they are even more vulnerable. However, Football For Future and Common Goal have teamed up to develop the Fields of Change Handbook, an environmental sustainability resource for sport for good organisations.
In this episode, we speak Elliot Arthur-Worsop, founder of Football For Future, Jérémy Houssin, environmental lead at Commo...
Is sustainability sport's biggest commercial opportunity?
Sustainability, in some quarters of the sports industry, is viewed as a cost rather than investment.
But what if climate action could actually be an opportunity to diversity income streams for sports organisations?
That's a concept put forward by Jamie Farndale in this episode of the podcast, where he reflects on his research that suggests affinity with sport can support the take-up of low-carbon technologies and behaviours.
The former captain of the Scotland rugby sevens team and current GM of club development and sustainability for Hong Kong China Rugby tells the sports industry...
Data, innovation and looking ahead to 2024
How can a ânon-essentialâ sector like sport justify its existence on a planet with finite resources?
It was a question posed by Damian Foxall, sustainability manager of the 11th Hour Racing Team, during episode 96 of the podcast that we try to unpack.
Foxall reflects on a successful 2023, in which his team was crowned champions of The Ocean Race. At the end of the season, it also produced a sustainability report full of achievements and case studies.
In addition, Kristen Fulmer, head of sustainability at Oak View Group (operator of the Climate Pledge Arena in S...
No COPping out for sport
As we head into another COP, two major things remain unclear for our industry: on a macro level, what climate trajectory will we find ourselves on once all is said and done in two weeks? And, at a sector level, what role is sport expected to play to keep this trajectory as low as possible?
COP28 is a key talking point in episode 95 of the podcast as we talk to SailGPâs Fiona Morgan about its Race for the Future takeover in Dubai. Russell Seymour of BASIS talks about the new Game Changer II report, which lays ba...
How football clubs can support the peopleâs climate transition
Collectively, more than three-quarters of the fans of Bohemian FC, Club Brugge KV, FC St Pauli, FC Twente, FerencvĂĄrosi TC, Real Betis and SV Werder Bremen believe their clubs and football in general need to do more to support and accelerate the shift to a lower carbon society.
But how can football clubs position themselves as the drivers of this transition â and crucially, how can they ensure that transition is just and beneficial for their local communities.
Thatâs what we try to unpack in this episode of the podcast alongside Sean McCabe (Bohemian Footb...
Tough questions and creative solutions
A week after the Sport Positive Summit, Kate Chapman (London Marathon Events), Sara Kassam (UK Sport) and Rikke RĂžnholt Albertsen (Danish Olympic Committee) help us unpick some of the key talking points.
Can growth and sustainability coexist in sport? How can sport wean itself off of fossil fuel sponsorship? What does the sports industry collectively need to say when we reconvene again in 12 months time? We cover it all.
Driving progress through thoughtful discourse
Protecting humans, animals and plants. Thatâs what climate justice boils down to, says Jessica Murfree.Â
In this edition of the podcast, Murfree (sport ecologist and assistant professor at the University of Cincinati) and Claire Poole look ahead to the Sport Positive Summit, exploring how the industry can position itself best to promote climate action and justice through thoughtful discourse.
The episode focuses on the importance of diverse perspectives, risk management and using nuance language when it comes to sustainability claims.
And Poole, founder and chief executive of Sport Positive, lifts the lid on...
Sportâs evolving approach to climate action
In this podcast episode, we delve into the nuanced approach sports should take towards carbon emissions and question whether current best practices in carbon measurement and reduction are fit-for-purpose for an industry with such distinctive challenges.
In the company of Nicola Barr, the decarbonising sport lead at FrontRunners, and a current player for the Greater Western Sydney Giants, and Alice Ashpitel, head of sustainability at Mercedes F1, we explore the practicalities of investing in sustainable fuels, the shift from high-polluting sponsors and the influential role of athletes in this endeavour.
Evolution, disruption and leadership
Dr. Maddy Orr, Bob Ramsak and Dr. Sheila Nguyen were the three guests as The Sustainability Report Podcast came back after a six month rest.
While Ramsak (head of sustainability for World Athletics) and Nguyen (head of sustainability for the FIFA Womenâs World Cup Australia New Zealand 2023) spoke about managing the environmental impact of two of the yearâs biggest sporting events, Orr discussed the disruption sport had experienced as a result to extreme weather in recent months.
All three guests also explored the evolving role of the sustainability professional in sport and the chang...
Embedding ESG principles in African sport
Sport in Africa has huge cultural significance â and every single nation in the vast continent is impacted by significant environmental and social challenges.
Sustainable Sport Africa, established by Rachel Aron and Tristan Niesslein, aims to position sport as a medium to address some of these challenges, which, in turn, should make African sports properties more appealing to potential investors.
In this episode of the podcast, Aron and Niesslein discuss the launch of the organisation and some of its key objectives.
Mobilising football fans on climate change
Football fans are often treated as a problem. But, actually, when it comes to throwing their weight behind large societal issues â such as anti-racism and refugee support â they can be a significant part of the solution.
Thatâs according to Jenny Amann and Mark Doidge, doctoral researcher and senior research fellow respectively at the University of Brighton. Their latest piece of research, titled âMobilising Football Fans on Climate Changeâ, explores how this diverse group of people, brought together by the love of the game or a team, can hold the key when it comes to positive behaviour change rel...
Building capacity for sustainability within a Premier League football club
Calling the Wolverhampton Wanderers sustainability strategy âOne Pack, One Planetâ was always going to be a winner with fans.
But beyond the clever branding â and the launch of the strategy during a really successful Green Football Weekend â One Pack, One Planet was built on solid foundations of robust impact assessments, clear communications with club staff and giving departments the agency to develop their own action plans to achieve targets in four main areas: carbon, waste, nature and culture.
In this episode of the podcast, Thom Rawson, the project lead, explains the work that went on behind t...
How purpose is transforming transactional sports partnerships into deeper, strategic relationships
A focus on purpose and sustainability is shifting sports partnerships from traditional transactional deals to deeper, strategic, holistic relationships.
Thatâs according to Mya Doelling, the global partnerships manager for the International Olympic Committee (IOC). And in this episode of the podcast, she explains how purposeful partnerships are gaining traction in sport, using the IOCâs Climate Action Awards partnership with Airbnb, Deloitte and P&G as cases in point.
Together with her colleague Julie Duffus, the IOCâs senior sustainability manager, Doelling reveals how more than two years of preparation â which included the mapping of the I...
Creating a biodiversity strategy for a motorsport track
When Lorenzo Sacchetti was asked to embark on a project to increase biodiversity at a motorsports track by his Copenhagen Business School tutor Rikke Albertsen and project manager at the Dansk Automobil Sports Union (DASU), Michella Skov, he was a little surprised.
How does nature conservation and motorsport â an unsustainable activity in Lorenzoâs mind â fit together?
Alongside Albertsen, Skov and his friend and biodiversity expert Matilde Montagna, Sacchetti tried to find out by developing a biodiversity pilot project as one of DASUâs tracks â a pilot project that could form the foundation for a wider biod...
Bringing sport closer to nature through vulnerability and science
âPart of the feast â not a spectator in it.âÂ
Using the words of the renowned Australian environmental philosopher and writer, Val Plumwood, Rebecca Olive reflects on the vulnerability she felt when swimming in the ocean, a few hundred metres away from the shore, with no one close enough to save her if something unexpected occurred.
During episode 84 of The Sustainability Report Podcast, the senior research fellow at RMIT University talks about her research, which investigates the relationship between sportspeople like swimmers and surfers with nature, and whether these feelings of connection and vul...
Can sport shine a light on climate injustice?
Forest fires, melting ice caps, extreme storms. Itâs easy to perceive climate change as an âenvironmental problemâ, external from the everyday lives of humans, particularly for those of us who live in parts of the world where climate impacts arenât quite so stark yet.
But climate change is a human problem, with peopleâs health, jobs, security and recreation impacted.
Some people are affected more than others. In general terms, people who are poorer economically, who come from certain ethnic backgrounds and live in certain neighbourhoods or nations feel the negative consequence more keenly tha...
Working with similar organisations to achieve sustainability goals
Support and practical help, or lack of, is often the number one reason for inaction when it comes to sustainability. The will is there, but the fear persists that it wonât be done right, leading to a number of negative consequences.
In episode #81 of the podcast, we explore the ASAP (As Sustainable As Possible) project, in which three National Olympic Committees (NOCs) with relatively mature approaches to sustainability (Finnish, Danish, German) support three mentee NOCs who want to reach a similar level (Czech, Slovak, Hungarian), with comprehensive sustainability strategies.
Jana Janotova (Czech Olympic Committee) an...
Organising a climate neutral World Championships
Becoming a sustainability leader has been earmarked as a way to differentiate and attract new fans and partners for emerging sports.
In this episode of the podcast, we discover how the sport of floorball is making environmental responsibility a key part of its growth strategy, principally through one of its key events: the Menâs World Floorball Championships in ZĂŒrich later this year.
Daniel Kasser (ZĂŒrich 2022 organising committee), Kai Rassmus Landwehr (MyClimate) and Tero Kalsta (International Floorball Federation) talk us through the preparations to make the event climate neutral.
Episode #80 talk...
How to be a sustainable champion
Instigating a large mangrove planting project. Free-diving to collect trash from lakes and ocean. Collecting unwanted table tennis equipment and giving it a new life.
These are just some of the endeavours being undertaken by world-class, Olympic-competing athletes who also care strongly about the planet. In an effort to get more athletes to get behind the environmental cause, the IOC has told these stories and paired them with practical advice in its latest guide, âHow to be a sustainable championâ.
In this edition of the podcast, Julie Duffus, the IOCâs senior sustainability manager, talks us thr...
How sport is accelerating circular innovation for carbon fibre
Around 80% of Winter Olympic sports and 50% of Summer Olympic sports use carbon fibre in their equipment. Indeed, according to Dan Reading, sport is the industry that uses the third-largest amount of carbon fibre for high performance equipment.
The problem is that carbon fibre is very difficult to repurpose when equipment is broken or no longer fit for purpose.
But as part of the Carbon Fibre Circular Alliance, Reading has helped to accelerate a method to extract material from unwanted products to be used again in new pieces of equipment. In this podcast, Reading and Carbon...
Crafting your voice as an athlete climate activist
Olympic medal-winning racewalker Evan Dunfee started getting politically active around climate change when the Covid-19 pandemic put his competitions on ice. Jules Burnotte, the Canadian biathlete, has been a lover of the natural environment, and politically active to protect it, for as long as he can remember.
Two athletes, two experiences. But both intent on using their influence to make a positive environmental impact.
In this episode of the podcast, Dunfee and Burnotte detail their unique journeys that have helped them craft their voice.
Episode #77 talking points:
â How athletes ca...
Targeting gender parity in sailing
The Ocean Race is among the most progressive sports events when it comes to environmental sustainability, with its scientific microplastics analysis project from the 2017/18 winning several plaudits, and its Ocean Race Summits convening some of the foremost experts in environmental science and ocean protection.
But a World Sailing Trust report in 2019 highlighted room for improvement across the whole sailing industry when it comes to inclusion for women and girls.
In this weekâs episode, Anne-CĂ©cile Turner (The Ocean Race sustainability director), Dee Caffari (World Sailing Trust chair) and Jonquil Hackenberg (The Magenta Project chair), exp...
Mega events vs sustainable impact (Part 2)
Diversity of experience and opinion is crucial to effective dialogue and finding solutions.
At Global Sports Week in Paris, key actors from the world of motorsport, major events, suppliers, and representing Africa, Europe and the Middle East, explored the question: can major sports events be compatible with sustainable development?
The quality of discussion was so good (including the input of the Global Sports Week Young Sports Makers), that we decided to capture the best parts in this weekâs podcast.
Episode #75 talking points:
â Cyril Abiteboul on why sport must be f...
Mega events vs sustainable impact
All industries need new, fresh ideas, particularly when it comes to balancing out core business objectives and social and environmental impact. Sport is no different.
Thatâs why students who spend time and effort producing research that goes some way to addressing this fundamental issue are so important.Â
Karina Mukanovo, a PhD student at the University of Paris-Saclay, is one such individual, and on this weekâs podcast she explores how major sports events could improve their sustainable impact.Â
Episode #74 talking points:
â The role of government, and why it is cruci...
Creating sustainability campaigns that resonate with fans
We often talk about sportâs cultural significance and its ability to influence a vast number of people, but how can we put this into practice when it comes to sustainable behaviours?
For this edition of the podcast, The Sustainability Report sits down with Galen Trail and Brian McCullough to explore their research which applies a traditional sports marketing model to sustainability campaigns and messaging.
How can sports organisations segment their fan audience and create sustainability messages that resonate and encourage them to adapt their behaviour? Find out in this episode.
Episode #73 ta...
Merging climate justice, football culture and distinctive design
A mountain with a smile on its face will potentially go down as one of the most distinctive crests in the world of football.
But itâs what sits behind the crest that is really remarkable. Vermont Green FC, a fledgling football (soccer) team about to make its debut in the USL League 2, will attempt to redefine what it means to be a football club with purpose, shaping its whole ethos and operations around climate and environmental justice.
In this weekâs podcast, The Sustainability Report sits down with Vermont Greenâs two co-founders, Matthew Wolff...
Closing the gap between sustainability objectives and concrete action
About a year ago, Kenneth P. Puckerâs article in Harvard Business Review suggested that the role of sustainability report was potentially being oversold, and that even though the number of companies disclosing and producing such documents had increased significantly over the last decade, so had carbon emissions.
In this weekâs podcasts, in the company of Rikke RĂžnholt Albertsen, the co-founder of the Global Goals World Cup and former elite athlete, we explore this gap between sustainability objectives and outputs and actual concrete action and outcomes.
RĂžnholt Albertsen also talks about the need f...
Building a football club identity around sustainability
Green and blue; the two colours most widely associated with environmental sustainability.
Attempting to bring them both together are two clubs at the opposite ends of Europe, İstanbul BaĆakĆehir in Turkey and Real Betis in Spain, who are positioning themselves footballâs representation of the ocean and Earth respectively.
In this podcast, we speak with marketing executives from both clubs, Elif Aslı Koç and Rocio Ruiz Berdejo, to find out what this partnership and a focus on environmental sustainability is a key priority.
Episode #70 talking points:
â How İstanbul Ba...
How sustainability can help smaller football clubs differentiate
Being a smaller or even medium-sized football club can be testing for all concerned.Â
Thereâs often very little opportunity to challenge for the big honours and so much competition, particularly in European football, that it can be difficult to stand out for prospective fans and partners.
In this weekâs podcast, we sit down with Benedicte Halvorsen (FK Bodo/Glimt), RaphaĂ«le Moeremans (Royale Union Saint Gilloise) â both of whom are, incidentally, doing very well on the pitch â and Chris Staudt (FC Wiltz), who explain how and why they have made sustainability a strategic priority t...
Extreme E on embracing inconvenience to save the planet
How do you measure legacy and impact? Is it through quantitative trends, such as participation rates, viewership and economic impact? Or is it through stories of hope, transformation and inspiration?
Probably a combination of both, but itâs the latter that can really capture the imagination and paints a picture.
During episode #68 of The Sustainability Report Podcast Julia Fry, Kester Wilkinson (both Extreme E) and Dr. Matthew Bell (EY) illustrate the impact of the first season of the electric off-road racing series with three amazing stories.
Fry recounts the time she was approached by...
Can sport push for growth and be environmentally responsible?
All sports want to grow: participation, fan base, revenue.
But is growth for growthâs sake ethical on a planet that is facing ecological catastrophe? Should golf courses be developed in the desert? Is it right for indoor snowsport facilities to be built, with all the environmental implications that brings?
Those are a few questions that are debated during this edition of the podcast featuring Sport Ecology Group duo, Dr. Madeleine Orr (Loughborough University) and Dr. Walker J. Ross (Florida Southern College).
We also explore their latest piece of research, which investigates the cl...
Which motorsport championships are the most sustainable?
Environmental and social performance has been a growing area of strategic importance for motorsport organisations.
While it appears that Formula E has been setting the tone since coming on the scene just under a decade ago, the FIM has had an Environmental Policy in place for almost 30 years and F1 is starting to make inroads, with innovation and technical excellence as its basis for sustainability.
A few episodes ago, motorsport engineer and sustainability expert Cristiana Pace joined us to discuss her Sustainable Circuits Index â a rundown of the motorsport tracks with the best credentials in th...
Encouraging climate dialogue through poetry, games and sport
If youâre looking for a way to engage with climate science â and science in general â in a fun, accessible and unusual way, you could do worse than subscribe to The Poetry of Science Podcast.
In each episode, climate scientist and associate professor at Edinburgh University, Sam Illingworth, recites poetry heâs written about a particular scientific topic.
Illingworth, who is the guest for episode #65 of The Sustainability Report Podcast, explains why poetry is the perfect medium to connect scientists and non-scientists as it breaks down the hierarchy of intellect, gives scientists the opportunity to express...
Inside World Rugbyâs 2030 Environmental Plan
Just two months ago, The Sustainability Report sat down with rugby players Alena Olsen and Jamie Farndale to talk about why the sport should be at the forefront of sportâs climate action movement.
Last week, following a year of consultation and development, World Rugby, the sportâs global governing body, published its response in the form of a 2030 Environmental Plan.
In this edition of the podcast, the federationâs chief executive Alan Gilpin walks us through the plan, explaining World Rugbyâs motivation for creating it and addressing its three key priorities: climate action, circular...
Nudging fans towards more sustainable behaviours
Apathy. The path to least resistance. Itâs human nature for us to let some things slip through the cracks because of how much we have to process on any given day.
While many of us have the intention of adopting more sustainable habits and behaviours, the fact that some donât fit seamlessly into our everyday lives means we stop short at taking the required action.
This weekâs podcast guest, behavioural economist Christina Gravert, spends her time investigating what lies in the gap between intention and action, and how to potentially close it.
H...
Benchmarking sustainability in sport through indexes
In sport, data is everything. We try to measure everything; to improve sporting performance and commercial performance.
With its growing importance and interest, itâs only natural that the industry wants to do the same with sustainability. But without any real standard benchmarks, measurement and progress is tricky.
In this edition of the podcast, we speak with two guests who are trying to rectify this through the creation of indexes with robust and scalable criteria to discover how sustainable sport is, and where the opportunities for improvement lie.
Our first guest, Cristiana Pace, a...
Assessing sportâs climate movement ahead of COP26
A number of key actors are playing a starring role in accelerating sportâs focus on sustainability and climate issues.
But, in terms of being at the forefront for a sustained number of years, very few can match the achievements or commitment of Lew Blaustein.
After launching Green Sports Blog almost a decade ago, and shaping it into a must-read publication for anyone interested in sport and the environment, Blaustein now is driving athlete activism and engagement through his recently-established nonprofit, EcoAthletes.
In this special edition of the podcast, ahead of the COP26 cl...
Can sustainability lead to a competitive advantage?
Michael E. Porter is one of the most renowned academic thinkers in the field of business strategy. If youâve ever studied business (or read publications like Harvard Business Review), youâve doubtless come across his thinking and work.
Competitive advantage, says Porter, can be derived from two main sources: doing things at lower cost or differentiation.
Sustainability has been touted as a form of differentiation â but if every organisation needs to get their environmental house in order to align with emerging policy and public opinion, how can organisations differentiate on these grounds?
In his...
Turning athlete voice into athlete action
Last year, more than 300 British Olympians and Paralympians put their signature to a letter addressed to Prime Minister Boris Johnson, urging him to steer the country towards a âgreen recoveryâ amid the Covid-19 pandemic.
The letter was coordinated by Champions for Earth, a group of current and former sportspeople determined to make the athlete voice a key driver in the acceleration of the low-carbon transition.
Melissa Wilson, one of the guests in this episode, is part of the core Champions for Earth team, coordinating much of its effort to engage and educate athletes to understand and...