Fastlane Founders and Legacy with Jason Barnard: Personal Branding, AI Strategies, and SEO Insights for Visionary CEOs

Zac Gregg talks with Jason Barnard about signal over noise. Signal Over Noise! Zac Gregg—Co-Founder & Managing Partner of Vital Design—Reveals How to Cut Through Industry Confusion and Find Your True Market Focus Zac Gregg, co-founder and managing partner of Vital Design (one of New England's top digital marketing agencies), shares the strategic pivot that broke his company through the dreaded $1 million ceiling. Drawing from his 20+ years of leadership experience taking multiple companies public, Zac reveals how to identify genuine market signals hidden within industry noise and build unstoppable growth momentum. Get ready for a deep dive on: Breaking the...

Greg Heilers talks with Jason Barnard about authority building secrets. Authority Building Secrets! Greg Heilers—co-founder of Jolly SEO, and digital authority strategist who has secured media placements for countless C-suite executives since 2017—reveals the insider system for transforming unknown entrepreneurs into recognized industry authorities. Drawing from extensive experience in journalist outreach platforms and performance-based PR strategies, Greg breaks down his proven methodology for earning high-quality media mentions that build genuine credibility and thought leadership without relying on paid shortcuts or gimmicky tactics. Get ready for a deep dive on:- The journalist outreach platform strategy: How to leverage platforms like...

James Brown talks with Jason Barnard about the marketing machine. Marketing Machine! James Brown—serial entrepreneur, business accelerator expert, CEO, and founder of Business Accelerator Institute and Perseverance Squared—reveals the systematic approach that transforms struggling businesses into thriving enterprises. Drawing from his remarkable journey of helping over 450 business owners nationwide, James breaks down his proven blueprint for creating predictable revenue engines that scale beyond the founder. Get ready for a deep dive on:- The emotional vs. logical buying journey: Why leading with credentials kills conversions and how to enter the conversation already happening in your prospect's mind- Direct resp...

Dave Lavinsky talks with Jason Barnard about starting at the end. Start At The End! Dave Lavinsky—serial entrepreneur, bestselling author, distinguished business strategist, and the founder and president of PlanPros.ai—shares the game-changing methodology that's helped over 1 million entrepreneurs build bigger, faster-growing companies. Drawing from 30+ years of experience launching, scaling, and exiting multiple ventures across diverse industries, Dave reveals his proven "reverse engineering" approach to business planning that transforms wishful thinking into concrete roadmaps for success. Get ready for a deep dive on:- The "Start at the End" methodology: How to envision your ultimate business goal and work...

Seth Goldstein talks with Jason Barnard about the podcast brand power. Podcast Brand Power! Seth Goldstein—founder of Goldstein Media and host of Entrepreneur's Enigma—reveals how to transform your personal brand into unstoppable business success through strategic content distribution. Drawing from 15+ years of entrepreneurial experience and expertise in podcasting strategy, Seth breaks down his proven systems for leveraging multi-channel content to build authority and create meaningful connections that drive revenue. Get ready for a deep dive on:- The "content flow" strategy that maximizes your creative output without burning out- How to systematically repurpose one podcast episode into weeks of m...

Chad T. Jenkins talks with Jason Barnard about the VCR Formula™. The VCR Formula™! Chad T. Jenkins—visionary entrepreneur, bestselling author, and founder of SeedSpark CoLAB—reveals the game-changing framework that transforms solo operators into strategic collaborators. Known as the "Vision Alchemist," Chad breaks down his proven methodology for unlocking exponential growth through the power of collaboration over competition. Get ready for a deep dive on:- The VCR Formula™: Vision + Capability × Reach = Exponential Success (and why most entrepreneurs are missing the "R")- How to solve the universal "WHO deficiency" that's limiting every entrepreneur's growth potential- The three types of friction...

Justin Goodbread talks with Jason Barnard about the DecaMillionaire Doctrine. The DecaMillionaire Doctrine! Justin Goodbread—decamillionaire entrepreneur, bestselling author, renowned business strategist, and the founder and CEO of Relentless Value Coaching—shares the principles that take founders from “making a living” to building life-changing wealth. Drawing from decades of experience scaling, selling, and advising multiple high-value companies, Justin breaks down his proven systems for achieving $10M+ net worth and creating a business that delivers true freedom. Get ready for a deep dive on:- Exactly how to pinpoint your “perfect client” and why it’s the #1 difference-maker for rapid growth- Why simplifyin...

Abel Horvath talks with Jason Barnard about systems that scale. Systems That Scale! Abel Horvath, CEO of Fulfillment Hub USA, reveals game-changing automation strategies that transform logistics businesses. Drawing from his experience scaling operations across 8 U.S. warehouses and international locations, Abel shares his proven systems for automating e-commerce fulfillment, AI-powered customer service, and operational efficiency. Learn why starting with repetitive tasks is essential, how to navigate the transition from manual to automated processes, and discover the technology stack behind fully automated customer interactions. In this value-packed episode, you'll discover:- How to identify which operations to automate first in...

Joel Friedland talks with Jason Barnard about the debt-free empire. Debt-Free Empire! Joel Friedland, CEO of Brit Properties, reveals his proven strategies for building a $100M industrial real estate syndication without debt. Drawing from his 43+ years of experience in Chicago's industrial market, Joel shares how he transformed relationship-based investing into a scalable online business model. Learn why debt-free investing creates "Steady Eddie" passive income and discover how to leverage AI and digital presence to attract accredited investors. In this value-packed episode, you'll discover:- The debt-free syndication model that survived the 2008 financial crisis- Why industrial real estate generates consistent 7-8...

Daniel Ramsey talks with Jason Barnard about the virtual empire. Virtual Empire! Daniel Ramsey, founder and CEO of MyOutDesk, reveals the I-We-They framework that transformed his company into a 3,000-employee virtual staffing empire. Drawing from his experience scaling multiple businesses and running a global workforce, Daniel shares his proven strategies for building sustainable systems, creating strong company culture, and leveraging international talent without sacrificing quality. Discover why "virtual professionals" outperform traditional assistants, how to implement the sticky challenge for maximum productivity, and the critical importance of audit processes in scaling your business. In this episode, you'll discover:- The I-We-They...

Glenn Gow talks with Jason Barnard about the CEO success blueprint. CEO Success Blueprint! Glenn Gow, The CEO Success Coach, shares the hard-won lessons from 25 years as a CEO, 5 years as a venture capitalist, and 17 years of being coached himself. Discover why the best CEOs constantly reinvent their leadership style, how to build a high-performing leadership team, and what it takes to adapt as your company grows. Glenn reveals the patterns that hold leaders back, the power of self-awareness, and practical tools for navigating tough conversations and team dynamics. Learn how to become top-of-mind for clients—and even AI—by buil...

Cody C. Jensen talks with Jason Barnard about scaling with soul. Scaling with Soul! Cody C. Jensen, Founder and CEO of Searchbloom, reveals how to build a $900 million client-generating agency without sacrificing your values. Drawing from his experience as a former Google employee and 10+ years scaling an award-winning search marketing agency, Cody shares his proven framework for growing teams from 3 to 25+ employees while maintaining ethics and transparency. Discover why he banned the word "client" from his company, how to replace yourself strategically at each growth stage, and the six core values that drive lasting relationships and industry-leading retention rates. In...

Jean-Louis Lelogeais talks with Jason Barnard about the entrepreneurial long game. The Entrepreneurial Long Game! Jean-Louis Lelogeais, co-founder of PEO Partners and SVP Global, reveals the mindset shifts that transformed him from startup consultant to managing over $21 billion in assets. Drawing from 40+ years building three successful ventures—including surviving the dot-com crash and the 2008 financial crisis—Jean-Louis shares his proven framework for entrepreneurial endurance. Learn why big ideas require passionate commitment, how setbacks become your greatest teachers, and discover the critical timing for building legacy-focused leadership teams. In this inspiring episode, you'll discover:- Why "big ideas that change the worl...

Rand Fishkin talks with Jason Barnard about the Lost and Founder. Rand Fishkin, the Cofounder and CEO of SparkToro and Snackbar Studio, and author of "Lost and Founder, reflects on how his public association still heavily favors his past with Moz over his current ventures like SparkToro, highlighting how deeply embedded digital narratives are and how hard they are to shift. Rand shares with Jason Barnard the realities of startups, venture capital, and the misleading myths of Silicon Valley. Rand explained the harsh truth behind venture funding—most startups fail, only a tiny few succeed, and the pressure for hypergrowth da...

Henry Gordon-Smith talks with Jason Barnard about green ventures. Henry Gordon-Smith, founder and CEO of Agritecture, shares with Jason Barnard how he turned a personal blog into a global consulting firm focused on climate-smart agriculture. He explains that his early blogging efforts built his personal brand and authority in the sector, helping attract clients who were drawn to his innovative, sometimes controversial insights. Henry reflects on the evolution of his business, from accepting any client to focusing on premium partnerships and launching a SaaS tool for broader impact. He emphasizes the importance of aligning with the right clients, pricing based...

Jennifer Tsay talks with Jason Barnard about scaling smarter. Jennifer Tsay, CEO and Co-Founder of Shoott, speaks with Jason Barnard about the shift from a growth-focused to a profitability-driven mindset. She explains how tracking customer acquisition costs and KPIs daily has been crucial for adapting to market shifts and staying in control of her business. This data-driven approach helped her company achieve a remarkable 20-fold profit increase in one year. Jennifer shares with Jason Barnard how her team focused on maximizing revenue by refining pricing strategies, improving customer value, and optimizing revenue from existing clients. She advises businesses to prioritize...

Michael Davern talks with Jason Barnard about end-to-end AI marketing enablement. Michael Davern, CEO and Co-Founder of Incept, talks with Jason Barnard about how AI becomes exponentially more valuable with training, the shift from time-based billing to outcome-focused work, and why reps—just like in marketing—are key to getting reliable results. Michael shares how Incept uses AI to speed up research, streamline client deliverables, and enable teams to focus on the 20% of work they truly excel at. He compares AI to an intern that, when trained well, becomes a high-performing digital team member capable of scaling capacity without hiring new...

Rich Kahn talks with Jason Barnard about unmasking ad fraud. Rich Kahn, Co-Founder and CEO of Anura.io, talks with Jason Barnard about the massive impact of ad fraud and how invalid traffic (IVT) continues to plague the digital advertising ecosystem. They discuss the different layers of fraud, including general invalid traffic (GIVT) and more subtle forms like SIVT, which mimics legitimate user behavior. Rich explains how traditional detection methods often miss the mark, especially when fraud occurs at the top of the funnel. He emphasizes the importance of early-stage detection to avoid the costly consequences of fraud, which can...

Amarjot Singh talks with Jason Barnard about building adaptive AI. Amarjot Singh, founder and CEO of Skylark Labs, talks with Jason Barnard about how machines can be taught to learn like humans, the complexities of building true autonomy, and why long-term memory systems are critical to progress. Amarjot Singh shares his journey with Jason Barnard from academic research to launching a commercial AI company in the defense sector. He shares the realities of navigating long sales cycles, hiring for highly specialized roles, and creating a mission-driven team culture. They also touch on the continuous evolution of AI memory systems and...

Matt B. Britton talks with Jason Barnard about Generation AI. Matt B. Britton is a consumer trend expert, and the founder and CEO of Suzy. Matt discusses the impact of Generation Alpha (born 0-15) and their relationship with AI, positioning them as the first generation to grow up with AI seamlessly integrated into their lives.Matt B. Britton and Jason Barnard discuss how AI will redefine everything from career paths to parenting, education, and business, significantly impacting how we live and work. Matt emphasizes the potential mental health consequences of AI influence on interpersonal relationships. Matt B. Britton and Jason...

Steven Davis talks with Jason Barnard about career mobility. Steven Davis, CEO and Managing Director of Renaissance Solutions, Inc., talks with Jason Barnard about how emotional intelligence, digital presence, and intentional networking are reshaping the future of career growth. Steven emphasizes the power of showing up authentically—on LinkedIn, in the workplace, and even in Google's search results. He stresses that confidence doesn't mean being the loudest in the room; it's about clarity, consistency, and connection. Steven Davis and Jason Barnard also explore how internal and external mobility are influenced by visibility, relationships, and your digital footprint. They highlight how ma...

Guy E. Baker talks with Jason Barnard about the Market Tune-Up. Guy E. Baker, a Wealth and Business Coach and founder of the Wealth Teams Alliance, talks with Jason Barnard about the importance of CEOs balancing their personal brand with their corporate identity. Guy emphasizes the balance of asking open-ended questions in a conversation while staying skilled at recognizing patterns in client behavior. He stresses that objections aren’t roadblocks but opportunities to understand better. Guy E. Baker and Jason Barnard also discuss the importance of mutual respect and understanding between a service provider and a client. Guy highlights how th...

Benjamin Zweig talks with Jason Barnard about decoding the future of work. Benjamin Zweig, an economist and the CEO of Revelio Labs, talks with Jason Barnard about the future of work, particularly in light of AI and remote work trends. Benjamin highlights how remote work has proven beneficial for business growth, employee satisfaction, and global hiring opportunities. Jason Barnard and Benjamin Zweig discuss remote work's impact on productivity and organizational dynamics. They talk about the challenges of managing remote teams versus in-office teams and the evolving role of AI in job execution and coordination. The conversation offers valuable insights for...

Saul Marquez talks with Jason Barnard about B2B Marketing mastery. Saul Marquez is the founder and CEO of Outcomes Rocket, a global digital marketing agency serving healthcare clients exclusively. Saul shares his proven framework, which is built on four key pillars of marketing: strategy, owned, earned, and paid media. He emphasizes the importance of starting with strategy, not tactics. Understanding your ideal client profiles (ICPs) and their pain points is essential because emotions drive action. Jason Barnard and Saul Marquez also explore how Google’s understanding of your brand impacts visibility, trust, and opportunities—from business growth to personal repu...

Emanuel Rose talks with Jason Barnard about AI implementation. Emanuel Rose is an author and CEO of Strategic eMarketing where he helps companies achieve business success with authentic storytelling. Emanuel emphasizes the role of AI in automating tasks, and the distinction between human creativity and AI automation. Jason Barnard and Emanuel Rose share insights on how to identify areas for AI implementation, the importance of maintaining human authenticity, and offers practical advice on the best places to implement AI in marketing, HR, and tedious tasks. Jason and Emanuel also touch on concerns about AI replacing human jobs and how to...

Allan Levy talks with Jason Barnard about the future of CRM and Digital Marketing with Generative AI. Allan Levy is an entrepreneur and CEO of Alchemy Worx and LYQ Testing. Alan discusses the integration of ChatGPT in their tool to generate subject lines, which has improved the efficiency and effectiveness of their campaigns. Jason Barnard and Allan Levy emphasize the importance of context in AI, noting that ChatGPT's effectiveness increases with specific details. Allan also highlights AI's role in creating consistent messaging across platforms and personalizing content. Jason Barnard and Allan Levy underscores that despite AI's advancements, human creativity remains...

Jesse Kirshbaum talks with Jason Barnard about music and brands. Jesse Kirshbaum is the CEO of Nue Agency and an American entrepreneur. Jesse, who works at the intersection of music, technology, and brand partnerships, discusses various ways brands can use music to connect with consumers, such as partnering with artists, live events, and product placements. Jason Barnard and Jesse Kirshbaum discuss strategies for successful brand-music collaborations, including managing deliverables, creating long-term plans, and leveraging emerging artists. They also discuss the challenges of measuring ROI for music marketing. Jason and Jesse emphasize the universal appeal of music and the opportunities for...

Ulf Arnetz talks with Jason Barnard about establishing solutions-driven companies. Ulf Arnetz is the founder and chairman of Howwe Technologies, a unique solution for executives to bridge the gap between strategy and execution. He is a Swedish entrepreneur who developed a software solution for CEOs. Jason Barnard and Ulf Arnetz discuss the challenge of maintaining quality and competitive advantage as their companies grow. Ulf also emphasizes that maintaining quality involves keeping the product narrowly focused on solving a specific business problem. Jason and Ulf also discuss the challenges of delegating problem-solving responsibilities and the necessity of clear communication and alignment...

Greg S. Reid talks with Jason Barnard about stickability. Greg S. Reid is known best for being the Founder of Secret Knock, a Forbes and Inc. Magazine top-rated event focused on partnership, networking, and business development. Greg S. Reid and Jason Barnard discuss the concept of "Stickability," which is all about perseverance in business and life. Greg shares insights on how to maintain perseverance through challenges, citing examples from successful individuals like Steve Wozniak of Apple and Truett Cathy of Chick-fil-A. Greg also talks about the idea of "relaxed intensity," staying calm yet focused in stressful situations. He discusses the...

Damon Lembi talks with Jason Barnard about the learn-it-all leader. Damon Lembi is the host of The Learn-It-All Podcast and the CEO of Learnit. Damon Lembi and Jason Barnard discuss the essential traits of a learn-it-all leader: humility, curiosity, integrity, accountability, and courage. Damon shares insights on how these traits help create a flexible, adaptive, and successful leadership approach. Damon and Jason explore the importance of continuous learning, delegation, and feedback in business growth, emphasizing the balance between learning and decisive action. Damon also shares how leveraging tools like ChatGPT has helped streamline decision-making and improve company strategies. This is...

Peter Murphy Lewis talks with Jason Barnard about leveraging personal branding to drive business growth. Peter Murphy Lewis is a Fractional CMO and the Founder of Strategic Pete. Peter successfully utilizes his personal brand to generate 90% of his revenue. He highlights key challenges like maintaining a personal brand's influence while planning for potential business exit. Peter also emphasizes how personal branding has significantly impacted his career, including opportunities from TV shows to documentaries. He shares strategies for integrating personal brand with business objectives, using LinkedIn as a tool for visibility. Jason Barnard and Peter Murphy Lewis discuss the importance of...

Jim Heininger talks with Jason Barnard about mastering the three R's of brand evolution. Jim Heininger, Founder and Principal of Rebranding Experts, discusses the differences between brand Refresh, Repositioning, and complete Rebranding. Jim also explains the two primary reasons for rebranding: 1. the necessity, due to mergers or crises, and opportunity, and 2. to pursue new strategic growth paths. Jim Heininger and Jason Barnard explore the challenges in rebranding, such as legal trademark issues. Jim also talks about the significance of the role of the CEO in driving the rebranding process and strategies for retaining the brand’s integrity. Learn how successful co...

Judy Morgan DVM talks with Jason Barnard about building success in a niche industry. Judy Morgan DVM is an entrepreneur, Holistic Veterinarian, and owner of Dr. Judy Morgan’s Naturally Healthy Pets. Judy discusses her journey in creating a niche within the veterinary industry, focusing on holistic and traditional Chinese veterinary medicine. Judy explains how social media, particularly Facebook initially, played a crucial role in spreading her message and building her brand. With her daughter managing the operations of Naturally Healthy Pets, they've doubled the business each year. Starting from a garage-based startup, she grew her business into a multi-million do...

Matt Raad talks with Jason Barnard about the double exit. Matt Raad, the CEO of eBusiness Institute and Website Investor, discusses the concept of a "double exit," where entrepreneurs can grow a business using their personal brand and later exit without diminishing the company's value. Matt reveals proven strategies for acquiring, growing, and selling websites. Jason Barnard and Matt Raad also discuss the challenges and strategies for businesses heavily dependent on personal branding when it comes to exiting, with a key highlight on the discussion on transitioning personal brand-centric businesses to new owners. Matt underscores the importance of planning and...

Sameer Somal talks with Jason Barnard about building trust in the digital age. Sameer Somal is the CEO of Blue Ocean Global Technology and Co-Founder of Girl Power Talk. Sameer leads client engagements focused on digital transformation, risk management, and technology development. Sameer talks about building trust in the digital age, with a focus on managing personal brands and handling both good and bad press. He explains the comprehensive process his company uses to manage and repair digital reputations, including reputation assessment, roadmap creation, and content analysis. He also discussed how ChatGPT and other AI tools have impacted his practice...

Ashish Fernando talks with Jason Barnard about AI innovation in global education. Ashish Fernando, CEO and Founder of iSchoolConnect and EDMO, was the first edtech partner with Google Cloud and created an AI-powered platform that matches students with the right institutions. He is a member of the Forbes Council and speaks on education, AI, international student life, leadership, and future skills. Ashish talks about his journey, from earning a full MBA scholarship to creating an AI-driven platform that supports millions of students in pursuing international education. He also shares valuable insights on securing investments, and the philosophy of prioritizing employee...

John T. Hewitt talks with Jason Barnard about how to create raving fans for your business. John T. Hewitt is the founder of Liberty Tax Service and CEO of Loyalty Brands, an innovative umbrella franchise organization that oversees multiple franchise concepts. Drawing from his 55 years of experience building billion-dollar companies, John reveals why traditional customer satisfaction isn't enough and how to transform customers into raving fans. He emphasizes the importance of creating "raving fans" over just satisfied customers. Hewitt talks about his unique approach to measuring customer satisfaction and the practical steps his companies take, such as personally calling clients...

Gui Costin talks with Jason Barnard about helping investment firms thrive. Gui Costin is the Founder and CEO of Dakota, a powerhouse in the investment services industry. Dakota has helped clients raise over $40 billion since its inception in 2006. Gui leads with a singular, profound mission at heart, mentoring and fostering career growth. He is a leader in sales and marketing, and works to help educate investment firms on the processes and procedures they can implement to scale their business. Gui explained the necessity of personal branding with clarity and authority, emphasizing how his own brand serves as the foundation for...

Steven Rothberg talks with Jason Barnard about scaling a million-user career platform. Steven Rothberg is the Founder and Chief Visionary Officer of College Recruiter. He believes that every student and recent graduate deserves to have access to meaningful employment opportunities through efficient, cost-effective recruitment solutions that bridge talented graduates with leading employers. Steven Rothberg shares insights from scaling a job search platform across international markets. He discusses the challenges and opportunities of expanding from North America into Europe, including navigating language barriers, cultural differences, and evolving recruitment pricing models while serving Fortune 1000 companies and government agencies. Discover how his platform...

Kevin Koym talks with Jason Barnard about impact through innovation. Kevin Koym is the CEO and Founder of Tech Ranch, a venture accelerator for early-stage technology companies. He shares deep insights from his journey supporting over 6,500 entrepreneurs across 42+ countries. Kevin highlights the importance of vision-driven leadership, the role of community support in fostering innovation, and the critical need for durable, cross-cultural collaborations. He also discusses how disruptive innovation can drive positive global change. Discover how strong, lasting networks are incredibly important for entrepreneurs navigating today's fast-changing world. Learn how working together across borders can help solve some of the world's...