Marketing Ink: Big Ideas for Local Businesses

In this episode of Marketing Inc., host Allie Bloyd interviews Ashton Shanks, co-founder and co-CEO of Bad Marketing, a full-service marketing agency.

Ashton shares his journey beginning with his early start in marketing at 16, selling cell phone parts on eBay, to becoming a director of advertising and ultimately starting his own agencies.

He also discusses key strategies for growth in marketing, the importance of understanding both the creative and analytical sides of advertising, and the evolution of his business philosophy.

Additionally, Ashton provides insights into the merger that formed Bad Marketing, the challenges...

In the latest episode of Marketing Inc., join host Allie Bloyd as she sits down with Shaun Clark, founder of High Level, for an insightful conversation on the newest enhancements that have rolled out on the High Level platform. This is a treasure trove for marketers looking to stay ahead of the curve in e-commerce, email marketing strategies, engaging customers through live chat, seamless calendar integrations, and leveraging the innovative communities feature.

Shaun explains the pivotal role of attribution in marketing, sharing how High Level brings transparency to ROI assessments for businesses. With a customer-first approach, he...

Are you ready to take your marketing game to the next level?

In this episode, my guest Khalid Saleh shares his journey of creating a successful conversion rate optimization platform called FIGPII. But don't let the quirky name fool you! This platform is a game changer for anyone looking to improve their website's conversion rates.

Join us as we dive into the world of funnels and discover how to optimize your post-click experience for maximum conversions. As a business owner or marketer, it's crucial to understand the importance of converting leads into customers. Let...

Are you ready for a sneak peek into the future of marketing and professional growth for me? I'm excited to give you a 2023 year in review for my business, along with predictions for 2024 in the world of marketing.

As entrepreneurs, we all strive for control and achieve our revenue goals. And that's exactly what I learned through the power of paid advertising with the right strategy. It truly allows you to be the captain of your own ship and master your destiny.

But as we all know, paid advertising is not a one-size-fits-all solution. I'll...

Are you a business owner looking to grow your brand and achieve success in the long run? In this must-watch video, Jason shares his journey of growing his agency from primarily focusing on e-commerce to expanding into lead generation and service-based industries. But that's not all, he also offers professional consulting and training programs to help others build their dream businesses and live the life they desire.

 Discover the key strategies that are currently working for Jason, including a crucial tip on achieving a decent average order value for successful advertising.

But... it all starts w...

Are you looking to grow your business and take your marketing strategy to the next level? Then join me as Facebook expert Jon Loomer shares his journey of starting a Facebook ads blog in 2011. Discover how blogging helped his business grow successfully for a really long time... before seeing a decline and the strategies he mastered to adapt and stay AHEAD of the competition. 

Learn from one of the most well-known professionals in the field of Facebook ads, lead generation and professional growth so you too can take charge of your own success story!

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Frustrated with tracking, monitoring and analyzing all of your marketing data without knowing which strategies are working?

Today I am joined by Chris Mercer, founder of Measurement Marketing Academy, and he has some awesome solutions!

We discuss how you (and your team) can learn to use accurate measurement marketing to get better visibility into your customer journey, instantly increase conversion rates, and unlock hidden revenue opportunities your business needs for predictable and repeatable growth.

Goodbye data overwhelm, analysis paralysis, and random acts of marketing! Say Hello to smarter decision making around lead generation...

Are you a franchisor looking to grow your business?

Have you ever wondered what it takes to attract the right franchisees?

In this episode, I am joined by Kevin Oldham, founder of Franchise My Business and one of the leading franchise marketers in the industry not to mention a franchise owner himself!

Listen as Kevin shares what he believes most franchise owners and franchisees are missing from their marketing, how they can both work together more effectively, what works best for marketing local franchises and why franchises can be great partnership opportunities for...

Are you trying to generate more leads for your local business? It can be tough to know what the best strategy is.

Whether you're a business owner or a marketing guru, I've got you covered! In this video, join me as I break down my tried & true local lead generation strategies - so you can learn how to develop a plan for yourself (or your clients) and get the most out of every single lead.

I also share important resources that I created specifically for myself & my local marketing mastery students to help them analyze...

Are you ready to STRATEGICALLY grow your SAAS business with GoHighLevel? 🧗

In this 2023 Tutorial for any size business or marketing agency, we’ll show you the ultimate tips and tricks to turn your software-as-a-service product into a cash cow! 💸

From marketing your product or services to managing content and lead communications...ALL in one place, we'll help you hit your high level success in no time at all. 

So come join me with Paulson Thomas, Director of Business Development @ Highlevel,  for an informative in-depth ride as we take you through the quickest way to become...