Podcast Launchpad with Angela Kelly Smith

Podcasting is an excellent way to grow your audience. But still your most valuable asset as an entrepreneur is your email list. My guest today, Tracy Beavers, is sharing some of her top organic strategies for growing your email list.

“Your email list is your number one thing you need for business success. So I would rather you focus on using social media to build your list rather than your follower count.” -Tracy Beavers

Too many business owners are fixated on social-media follower counts. And we podcasters are naturally monitoring listener counts. But...

This week I’m chatting with Jennifer Senn, a certified life and loss coach and the host of Navigating Baby Loss, about how she uses her podcast to create a community of support for parents who are experiencing the grief of stillbirth. 

Just like the work she does, Jen has a very unique and niched podcast. When I have talked in other episodes about making sure that your brand matches your content and your audience’s needs, Jen’s show is the perfect example of what I mean. In fact, I’ve mentioned her podcast before. 

Ready to make money with your podcast? My guest today, Sarah St. John, is sharing seven ways you can monetize your podcast.

You’ll learn about:

Sarah and I also discuss:

Sarah St. John is an entrepreneur, author, the host of Frugalpreneur, and the host of Lesbi-Honest. She helps people launch and manage an onli...

I had so many questions for my guest Mark Asquith that we just weren’t able to stick to one topic! We had planned on talking about how to choose a podcast hosting provider—which we do discuss. But Mark is so knowledgable about the podcast industry, that we had to chat about other aspects of podcasting. Plus, I knew you’d want to hear about monetizing your show!

“I would rather you start your podcast somewhere than not start it.” -Mark Asquith

In this episode, you’ll hear about:

Your podcast is a compelling way to bring new clients to your business. You can also use podcasting to create an evergreen funnel for high-ticket sales—whether you already have a podcast or not.

“You don't actually even need to be an active podcaster to have a funnel, the podcast funnel. This can be something separate that you do once and it's there forever.” -Sinead Acevedo

A podcast funnel is more unique and engaging than PDF lead magnets. It provides information in a form (audio) that more people are spending time with. And it gives you th...

Being a guest on podcasts is a powerful way to amplify your brand, increase your fanbase, and make more sales. But so many guests mess it up by writing terrible pitches. Sending a well-crafted, customized pitch will make it much easier to get a “yes” from the host.

As a podcast host, I reject more than 90% of the pitches I receive. They tend to be that bad. It’s sad because I’m sure that many of the people behind the pitches would make good guests. But we hosts don’t have the time to do all the work t...

When you plan your content calendar, it shouldn’t be like throwing darts at a board. You can’t just wing it with when you’re going to publish what episode. As my guest Kristin Chadwick notes, you have to have a plan.

Sneak peek: “I want you to think about where do you want to take your podcast. What is the end goal? Do you want to create community? Do you want to create income? Do you want to create some sort of value? And then you’re going to work backward from there.” -Kristin Chadwick

One of my main goals with this podcast is to get other women into podcasting, especially fellow moms. There just aren’t enough of us in the podcasting space. And… you have a unique voice and something important to say that your audience wants to hear.

I am so thrilled to be chatting with today’s guest, Angela Masciulli, about mompreneurs in podcasting. (You’re going to love her!)

Angela is on a mission to help other moms get into entrepreneurship to have more freedom and to bust the myth that you can’t be...

In this week’s news, we’re discussing a fabulous update in Apple Podcasts, a nasty AI future being put into place right now, and a bit about the writers and actors strikes—including how they relate to podcasting.

References:

Acast survey

Cristela Alonzo tweets

“Snowpiercer’s Lena Hall Slams Body Scan Tech Ahead of Season 4”

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Who am I to have my own podcast? Who would want to listen to what I have to say? Have you ever had these thoughts? Most podcasters have. And they can be stopping you from starting a podcast or from achieving greater success in your podcast.

Imposter thinking is so normal—especially amongst entrepreneurs and podcasters. We’re really putting ourselves out there in a big and public way. It makes sense that we’d sometimes feel like a “fraud.”

Even though it’s normal, it doesn’t mean you have to give into impo...