Beyond The Boards - A Digital Billboard Podcast

7 Episodes
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By: Patrick Brennan

Go beyond the boards and into the world of digital OOH advertising with Beyond The Boards, an illuminating podcast exploring the rapidly evolving DOOH industry.Join your host, Patrick Brennan, as he gets inside perspectives from the visionaries, creatives, strategists, and analysts who are propelling DOOH forward. Learn about the latest technologies and creative approaches fueling captivating digital billboard and transit media campaigns. Gain valuable insights into measurement, planning, buying, and more from the experts driving momentum in this exciting space.Whether you are an advertiser, agency professional, media owner, or just fascinated by the interplay between digital signage and...

Prospecting, Objections and Passion: Wisdom from the Legends Larry Salice and Jeff Dewey
#7
02/15/2024

This week on Beyond the Boards, we’re unlocking decades of sales wisdom from industry veterans Larry Salice and Jeff Dewey. With over 60 years of combined experience, these sales masters reveal hard-won lessons on everything from building client relationships to adapting to industry changes. Tune in as Larry and Jeff get real about prospecting techniques, overcoming objections, maintaining passion, and guiding the next generation of sales professionals. Whether you’re just starting out in sales or looking to reignite your drive, this candid conversation delivers actionable advice to thrive in the field. Join us for an eye-opening sales session with...


Dominating Digital Advertising: Omni-Channel Insights from Sean Givens
#6
01/15/2024

Helping clients stand out across an ever-evolving digital landscape is Sean Givens’ specialty. In this episode, N-Compass TV's Digital Marketing Director pulls back the curtain on their multi-channel approach to digital marketing services for clients. Sean explains how offerings like targeted display, social media advertising, streaming video domination and Search Engine Marketing (SEM) amplification allow N-Compass TV to expand client reach and visibility within dedicated niches. Gain valuable insider tips on capitalizing upon diverse digital channels. Sean also shares his vision for the ideal blend of offerings based upon clients’ business goals, target demographic, and budget. For any business seek...


The Grind, Growth, and Grit Behind Success & Leadership with Quinn Varela
#5
12/15/2023

As Director of Client Services, Quinn Varela knows unrivaled success requires sweat and perseverance beyond the status quo. In this Beyond the Boards episode, Quinn pulls the curtain back on the unrelenting hustle that enabled her rise to agency leadership. She unpacks hard lessons learned forging partnerships, building teams, and creating agency inroads. Quinn defines that entrepreneurial grit and self-accountability that prompted her own metamorphosis from employee to decision maker and game changer. Is your ambition greater than your struggle? Quinn discusses quieting the inner ego, identifying true motivators, and embracing the personal evolution that must fuel advancement. Join...


Faith and Fortitude: The Entrepreneurial Mindset with Ray Rodriguez
#4
11/15/2023

Dive into the entrepreneurial mindset with Ray Rodriguez as he shares timeless lessons on building meaningful relationships, persisting through hard work, and having faith during the startup journey. Ray reveals how he developed critical relationships through consistent networking and adding value. He discusses the grit required to push forward through inevitable challenges and self-doubt. Ray also opens up about the important role faith played in shaping his entrepreneurial path. Tune in for an insightful and transparent conversation about succeeding in business while staying true to your values. Ray’s story provides motivation and wisdom for founders in any stage of...


Business is Booming: Dominating a New Market with Blake & Lisa Weiss
#3
10/15/2023

Join us as we speak with Blake and Lisa Weiss, entrepreneurs who rapidly grew their business after venturing into a new market. They share their story of establishing themselves in unfamiliar territory, building a customer base, and scaling quickly to become major players. Tune in for actionable tips from the Weiss’ real-world experience on entering and expanding in a new area. Learn how they strategically ignited fast growth through smart branding, marketing, networking and more. Whether looking to move into a new market or accelerate your existing business, this episode is full of takeaways for unprecedented growth.


Branding with Brandy Faulkner: How to be the Face of Your Brand
#2
09/15/2023

Meet the magnetic Brandy Faulkner, a business owner who is also the face of her company, DeSoto Local. In this fun and lively episode of Beyond the Boards, Brandy shares how she built her brand and became the charismatic spokesperson for her business. She reveals tactics for developing a recognizable personal brand that people can connect with and trust. Brandy gets real about the ups and downs of putting yourself out there as the embodiment of your company’s identity. Her transparent insights provide invaluable advice for entrepreneurs looking to be the public persona behind their organization. Join us fo...


From 9 to 5 to CEO: Leaping into Entrepreneurship with Brian Gleva
#1
08/15/2023

Brian Gleva was living the corporate life until he decided to take a leap of faith and go all in on running his own business. In this debut episode of Beyond The Boards, Brian shares his story of leaving his lucrative 9 to 5 job behind and embracing full-time entrepreneurship. He opens up about the highs and lows, risks and rewards, and keys to succeeding when making such a drastic change. Brian also imparts hard-won advice for aspiring founders considering taking the plunge into working for themselves. Tune in to hear one entrepreneur's uplifting and enlightening journey of self-employment success