The B2B CEO Show

After a BS in Electrical Engineering and MBA, he chose not to go the deep technical route, but start his career in Product Marketing at Texas Instruments. Since then, he’s been in Product Marketing for multiple organizations, such as Smart Modular, Vyopta, Convey, Kronos and Wyng, where he serves as the Director of Product Marketing.

In this conversation we go deep into what Product Marketing is, how the message of a product is built from the understanding of the customer, and what he’s seen in the evolution of Product Marketing.

Enjoy.

As a...

Podcaster, podcast enthusiast and on TikTok as @podcastcoach. In this episode, we talk about podcasting as a medium for personal creativity, networking, and business growth.

Enjoy.

CEO of Intelligent Contacts,

Jeff has an absolutely killer history helping B2B SaaS and professionals services entrepreneurs scale their revenue from $1M to $20M.

He has lead 4 companies to successful acquisitions, he’s an author, speaker, and podcast host. Not only that, he’s won CEO of the year from CEO Monthly.

Enjoy.

Chief Operating Officer of The American Genius, Founder at Austin Digital Jobs, and former Texas Woman Entrepreneur of he Year.

She was one of the first ever interviewees when I started my first podcast in 2016, and we talked about strategy, community building, and the job market.

Almost 6 years later, she returns to one of my shows, and talks about the current state of the job market, the issues and changes faced by both employees and employers, what it means for leadership in hiring companies, and how to actually attract the talent you want.

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Josh Harnagel is currently VP of Marketing at Redbird Flight Solutions, an Austin company designing innovative and affordable flight training devices and software for both businesses, educational institutions dnt eh aviation enthusiast.

What’s interesting about Josh is that he actually started his career as a Flight Instructor before Redbird, and then as a Installation Manager going on-site to customers for Redbird. In this episode, he shares his journey through the company, how he got interested in marketing and taught himself what he needed to do, and the current strategies RedBird uses to generate quality leads an...

Welcome back to the B2B Show!

I want to introduce you to our guest today, Anna Kostroun, CMO and NewRocket. As soon as Anna and I jumped on a call, we instantly connected.

She started her career in marketing at Dell, a company I was also at. After leaving Dell serving in CMO operations, she moved on to another Austin tech powerhouse, Rackspace, where she served in Field Marketing and as Head of Performance Marketing.

In this episode, we talk about the nuances of marketing, what really goes into marketing strategy, and...

We all know people who jump jobs every 1-2 years. You might have done as well. My longest job was 5.5 years, and shorted was 5 months. It’s fairly common.

What’s less common is staying at the company for a long time.

What’s even less common, and I would even say rare, is joining a company, staying there for a while, and eventually becoming a CEO.

In this episode, we talk to Astrid Domenico, CEO of OpFocus. She started at OpFocus as a Sr. Implementation Manager, then moved onto Director and VP roles...

I gotta say, when I connected with our guest today, his thoughtfulness and kindness jumped out at me instantly.

I want to introduce you to Paul Daniels JR, CRO of Intelligent Contacts, and the creator of Peripheral Thinking. He’s built revenue teams from the ground up, has deep expertise in Revenue Generation, and I absolutely love his philosophy that everyone ina company is a contributor to revenue generation.

In this episode, he shares stories from his long career in revenue generation, sales, demand generation… and the story of the absolutely biggest deal I’ve person...

Welcome to the kick-off of Season 2!

In this episode, I'm answering 4 questions I got before a podcasting webinar:

1. What podcasts inspired you early on when you started?
2. Any business advice to build a solid foundation for monetizing your podcast?
3. How do I seek out Sponsorships?
4. Any particular equipment that you prefer?

Joseph Kopser is a speaker, author, serial entrepreneur, investor, and startup enthusiast. Currently, he’s the Chief Growth and Strategy Officer of The Mentor Method, Founder of Grayline Group, and Mentor / Advisor / Chairman at Capital Factory, SpaceFund, CleanTX.

Previously, he co-founded Ridescout and sold to Mercedes Benz, served in in the U.S. Army for 20 years earning the Combat Action Badge, Army Ranger Tab and Bronze Star. He is a graduate of West Point with a BS in Aerospace Engineering and also received a Masters from the Harvard Kennedy School in 2002. In 2013, he was recognized as a Wh...