The eCommerce Growth Show UK
Browse all our current episodes, as well as pre-register for upcoming podcasts as we’re joined by eCommerce experts spanning a variety of interesting backgrounds. Plug in at your leisure for the latest thought leadership topics for your eCommerce brand to help you keep abreast of the industry and pick up those all important marginal gains to help you continue to grow! Find out more at https://www.segmentify.com/ecommerce-growth-show
What's in the Box? The Black Friday Madness - Yetkin Yüce
Welcome to the special episode of the eCommerce Growth Show!
In this episode, we have a special guest who is familiar with vampires and the walking deads. Onur Teler, VP of Marketing from Segmentify, and Yetkin Yüce, Product Manager, have a thrilling conversation on a variety of topics, mainly on Black Friday and eCommerce.
Teler and Yüce speak about the main challenges of the Black Friday and Cyber Monday periods and how the challenges shifted after the pandemic, Black Friday’s impact on the Walking Dead Universe, the comparison of Black Friday and Cybe...
Examining SEO Trends and Competitor Evaluations - Ozan Ketenci - ZEO Agency
Welcome to the second episode in the SEO series of our eCommerce Growth Show UK!
We speak with Ozan Ketenci of ZEO Agency.
Ozan shares insights and approaches to understanding the differences between business and SEO competitors. He emphasizes the importance of starting with a SERP analysis. This episode details the investments in SEO from keywords and content, to tools and resources.
Watch to learn the steps involved with keeping up with SEO trends and conducting competitor evaluations.
-About Segmentify
If...
Customer Journey Mapping - Winning Potential Consumers - Christopher Hofman - IMPACT Extend
Welcome to the first episode in the SEO series of our eCommerce Growth Show UK!
This episode is the first delivered jointly by Kamal and Segmentify. Speaking with Christopher Hofman, the lead SEO Consultant by IMPACT Extend.
Christopher shares a method of understanding your prospects' conversation with Google in a new way and enabling the data by visualizing it.
Watch for the steps involved with customer journey mapping with Google, grouping the keywords into intentions, and the process to improve them organically.
How to Be Different and Re-Invent the Marketplace? - Cas Paton - OnBuy.com
Welcome to the first episode in the fifth series of our The eCommerce Growth Show UK!
This episode is the first delivered jointly by Joanne from Checkout.com and Kamal, Segmentify. Speaking with Cas Paton, the founder and CEO of OnBuy.com, the fastest-growing marketplace in the world.
Cas, whose career is routed within various online industries, ranging from Ecommerce, marketplaces and web development. While his experience is primarily built within online business, his fast paced and ever-dynamic career has brought forth foundations within retail, distribution, logistics, international sales and marketing.
Watch for de...
Why is Latin America such a prime market for e-commerce at the moment?
In the fifteenth vlog of the eCommerce Growth Show, Mario Shiliashki, CEO of Global Payments at PayU, talks to Phill about why Latin America is such a prime market for e-commerce at the moment!
Surviving as a Bricks and Mortar Brand during COVID! - Aphrodite Malama
In the latest vlog of the eCommerce Growth Show, Aphrodite Malama, Head of eCommerce at Mothercare Greece, talks to Phill about how a fundamentally bricks and mortar brand had to adapt to a step change in eCommerce trading in lightning speed when COVID struck!
What is "Holistic Growth"? - Chris Nawrocki
In the fourteenth vlog of the eCommerce Growth Show, Chris Nawrocki, Founder of the Heur consultancy, talks to Phill about "holistic growth" and the importance of knowing your strategy intimately before you start!
What are the "3 Stages" of the Content Journey? - Rob Thomas
In the thirteenth vlog of the eCommerce Growth Show, Rob Thomas, Senior Partner Manager at STYLA, talks to Phill about the "3 stages" of the content journey, and the importance of getting this journey "right" in the light of Core Web Vitals!
"Seekers v Customers", Raj De Datta Explains! - Raj De Datta
In the twelfth vlog of the eCommerce Growth Show, Raj De Datta, CEO and Co-Founder of Bloomreach, talks to Phill about succeeding as an entrepreneur, AI v ML, and introduces his new book, "The Digital Seeker: A Guide for Digital Teams to Build Winning Experiences!”
What is the "Apex" B2B Accelerator all about?!! - Alastair Brodie - Tadgh Bowe
In the eleventh vlog of the eCommerce Growth Show, Alastair Brodie and Tadhg Bowe of Monsoon Consulting, tell us all about how they have rolled up their years of B2B experience into the "Apex" B2B Accelerator!
