The Boostly Podcast

10 Episodes
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By: Mark Simpson

Ready to reclaim control of your bookings and break free from the unpredictability of OTAs like Airbnb? Craving the stability of building your business on your terms?Dive into the Boostly Podcast, where Mark Simpson and Liam Carolan unveil the secrets to unlocking a flood of direct bookings. With a rich mix of insights, Mark and Liam equip you with the tools and strategies needed to secure your independence in the hospitality industry.Liam Carolan shines in the "Behind The Host" mini-series, offering a peek into the journeys of successful hosts. Mark Simpson, the driving force behind the Boostly Podcast...

The Future of Guest Services: Software Innovations for a Professional Touch
#719
Last Monday at 3:00 PM

Welcome to Boostly Podcast Episode 719.


This episode of the Boostly podcast features a deep dive into Breezeway, a property operations and guest experience platform, with its CEO and founder, Jeremy. The platform, which focuses on helping short-term rental hosts improve the guest experience through optimal property preparation, maintenance, and communication, is discussed in detail. Jeremy shares insights into the genesis of Breezeway, its core functionalities including detailed task management, messaging for seamless host-guest communication, and guidebooks for enhancing guest experience. The podcast further explores the importance of operational excellence in the hospitality industry, especially...


STR Collab: The Cornerstone for Rental Entrepreneurs
#718
03/18/2024

Welcome to Boostly Podcast Episode 718.


This episode of The Boosty Podcast features in-depth discussions on leveraging StayFi for improving direct bookings, email and text message marketing, and the benefits of StayFi's new homepage feature. It highlights how StayFi, initially a WIFI marketing company, has evolved to empower short-term rental operators in collecting guest data and facilitating direct bookings, thereby reducing reliance on third-party platforms like Airbnb and Vrbo. The podcast covers the integration of StayFi with various property management software, outlines strategies for starting with email marketing, and introduces StayFi's HomePage as a tool...


Filling Calendar Gaps with a Unique Auction Style Service
#717
03/11/2024

Welcome to Boostly Podcast Episode 717.


In this episode of the Boostly Podcast, host Liam discusses Bid and Stay with its founder, Emma Johnson of BidnStay a new service that facilitates last-minute accommodation bookings by enabling hosts to 'auction off' their vacant spaces.


Emma explains how hosts set a silent reserve price that they are willing to accept, and guests can secure a booking by beating this reserve. The podcast discusses increasing occupancy rates and promoting direct booking by developing local activity packages for guests. Finally, Emma shares her path...


How to Combat Unfair Regulations in 2024 with Rent Responsibly
#716
03/04/2024

Welcome to Boostly Podcast Episode 716.


In 2024, the short-term rental industry faces the increasing problem of unfair regulations. David Krauss, CEO and co-founder of Rent Responsibly, discusses this issue and presents potential solutions. The discussion digs into how to stand against the legislation that threatens short-term rental businesses all over the world. David sheds light on Rent Responsibly, a platform designed to educate and empower hosts to respond to these regulatory challenges. He also introduces the Rent Responsibly Network, a community platform dedicated to short-term rentals. He provides insights into the importance and benefits of...


Using A Property Managemet Consultant To Grow Your STR Business
#715
02/26/2024

Welcome to Boostly Podcast Episode 715.


In this episode of Boostly, Ron Curtis, founder of WavyStays, discusses his journey in the short-term rental business and how he manages 20 properties while working a full-time job. He details his strategy of co-hosting and the opportunities it offers for revenue generation. The episode further delves into the technical aspects of running such a business, with specific software recommendations and the role of data in decision-making. Finally, Ron emphasizes the importance of marketing oneself early on, as well as the potential growth of the hospitality industry with changing travel...


Expert Tips From Hospitable Host: Laura Muse
#714
02/23/2024

Welcome to Boostly Podcast Episode 714.


Mark sits down with Laura Muse, a successful hospitable host based in Sheffield, about her journey in the hospitality industry. Laura shares her personal experiences from transitioning from property investor and developer to a luxury holiday let owner in the Peak District. She discusses her love for renovation and interior design, the joy of creating lasting memories for guests, and the challenges of managing staff. She also touches on the importance of integrating technology into the hospitality industry. Further, she mentions the satisfaction she gets from partnering with local...


Book Direct Blueprint: Creating a Direct Booking Strategy
#713
02/21/2024

Welcome to Boostly Podcast Episode 713.


Mark and Maddy discuss how to maximize business success in 2024 by focusing on experiential travel and creating direct booking strategies. They describe how Mount, Maddy's company, enables businesses to provide a variety of experiences to travelers ensuring an increase in guest reviews and converting more guests into superfans. Mark shares his own experiences and strategies in the hospitality industry, including the importance of knowing your guest avatar, building a database, and creating partnership experiences. They also introduce a joint initiative, the STR co-op, aimed at unifying the fragmented short-term...


Understanding the Mindset of Growing a Large STR Company
#712
02/19/2024

Welcome to Boostly Podcast Episode 712.


The Boostly podcast episode features Mahwussh Alam, the CEO of One Perfect Group, a company that manages hundreds of units in high-opportunity locations. Highlighting her journey from starting with one unit to managing many, Mahwussh talks about her strategies for scale, such as focusing on managing key properties, understanding investors' mindsets, and knowing when to say no. The episode also covers their utilization of technology and the role of honesty in business. Mahwussh shares her insights on how to navigate the challenges in the industry, affirming the significance of...


Boostly Bitesize: Creating and Utilizing Google Forms
#711
02/16/2024

Welcome to Boostly Podcast Episode 711.


In this episode of Boostly Bitesize, host Mark Simpson discusses how to effectively collect and use guest data for hospitality businesses. He explains how a simple Google form can be used to gather guests' emails, cell phone numbers, number of people in the party, and check-in dates right at the point of reservation, thus eliminating check-in frictions. He further illustrates how business owners can use these forms to conduct market research by asking questions about why the guest chose their property and how they discovered it. Mark also discusses...


How This Host Achieved a $7 Million Business Exit: Unveiling the Mystery
#710
02/14/2024

Welcome to Boostly Podcast Episode 710


In this episode of the Boostly Podcast, Mark sits down with Isaac French, founder of Live Oak Lake. French tells the story of his journey, starting from buying a book for 99 cents to selling his business for $7 million. French discusses his beginnings in Texas, his move to Idaho, and his return to Texas where he built a property with unique cabins. Despite being kicked off Airbnb, French's business flourished, grossing over a million dollars in its first year. French credits his success to direct bookings, influencer marketing, and the...